KRAs for the position of Customer Executive / Sr. Customer Executive are:-
Develop a network of dealers and distributors in the assigned region and achieve the Sales target assigned to him/her.
Use field data for assigned market to identify brand/pack gaps in territory
Design and implement local Sales promotion scheme.
Set clear volume targets and KPIs for his/her team.
Conducting regular feedback sessions with team members and providing necessary inputs.
Carry out coaching, mentoring and hand holding for the team members and develop upon their required skill set.
Will be accountable for the assigned market (key accounts and outlets).
Ensure regular updating of sales MIS and update the reporting officer on daily basis.
Compiling and analyzing sales figure on regular basis.
What We Do
Varun Beverages Limited is one of the largest franchisees of PepsiCo in the world, specializing in the manufacturing, bottling, and distribution of carbonated and non-carbonated beverages. The company operates extensive bottling plants across India, Nepal, Sri Lanka, and several African markets. As a key partner for the Pepsi brand, VBL manages the end-to-end process from production to distribution in geographically pre-defined territories.
