Customer Education Specialist

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İstanbul, Fatih, İstanbul, TUR
Hybrid
Information Technology • Internet of Things
The Role
Before jumping into all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. 

Our story began with six desks and a vision to create a single platform to make industry-first technologies and emerging channels accessible to marketers worldwide. Today, Insider One is powered by 1,500+ team members representing 50+ nationalities across 30+ offices.  With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. 

We recently raised one of the largest funding rounds in the industry, a $500M Series E led by General Atlantic. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 2000+ customers from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Nike, L’Oreal, Singapore Airlines, Nestlé, Nissan, Lenovo, Puma, IKEA, Allianz, Domino's, and the list goes on.

Insider One was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world. Loved by customers, recognized by analysts, we are the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need. Don’t just take our word for it — see for yourself. We consistently outperform and continue our leadership, and the results speak for themselves.

From day one, Insider One’s mission has not only been to build a world-class product company, but also to create one of the most socially progressive technology communities in the world. Through our social responsibility initiatives like 100 Social Responsibility Projects, AI Training for Teachers, Code Academy, SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact on our communities across 30+ countries, driving initiatives in health, education, farming, animal rights, and increasing women’s representation in STEM.

Behind all these achievements is an exceptionally talented, visionary team of overachievers that moves fast and agile, creating cutting-edge products, and focuses on making an impact. If you want to be a part of this journey, just keep reading.


Customer Education Mission
To empower our customers with the knowledge and skills they need to excel while fostering a deep understanding of our product. Our unwavering commitment is to deliver a flawless eLearning experience and act as the crucial bridge connecting our customers with our product team, channeling invaluable insights to drive tangible improvements.

Empowering our customers means more than just teaching them – it's about giving them the tools to succeed while helping them truly understand our product. We're committed to providing seamless eLearning experiences that connect our users with our product team, bringing valuable insights to drive real improvements.

In our quest for customer satisfaction, we follow these guiding principles:

*Helping customers find value by emphasising on the details that matter  
*Creating a flexible program that can grow with our customers, offering personalized training options
*Embracing an agile approach to deliver solutions quickly and maintain high quality.
*Designing fun and engaging learning experiences that keep users interested.
*Being there for our customers when they need us, guiding them to achieve their goals effectively.

Customer Education Vision
To be the global benchmark in customer education for the Insider One brand, recognized for our unwavering commitment to excellence. We aspire to be the center of excellence & go-to experts for our business, ensuring customers master its potential. Our eLearning experiences set the gold standard for engagement and effectiveness, while we act as the single source of truth that amplifies customer voices and drives continuous product improvements.

Position Summary
As a Customer Education Specialist, you will play a pivotal role in bringing our mission and vision into reality. 
You will be at the forefront of creating and delivering exceptional eLearning experiences to our valued customers. Additionally, you will serve as the bridge that connects customer insights to our product team, contributing to continuous product enhancements.

What You Will Do

  • Product Mastery:
  • Develop an in-depth understanding of our product
  • Become a subject matter expert by using the product and sourcing product learnings from day-to-day interactions
  • Keep up to date with product updates and changes by attending product trainings and meeting regularly with Product Managers
  • Assist the Customer Onboarding Team internally in maximizing product utilization for our customers
  • Support the CS team by unlocking their ability to guide customers to success, by developing educational modules that apply to common use cases and user workflows
  • Support the operational activities of Insider One Academy’s Product Education Team with the aim of complementing Customer Education materials
  • Provide internal support to the Product Marketing team by sharing insights gathered from the field

  • E-Learning Excellence:
  • Create engaging eLearning content, including courses, documentation, videos, webinars, and other learning interventions
  • Ensure a seamless and effective eLearning experience for customers
  • Play an active role in creating the certification programs

  • Customer Engagement:
  • Interact directly with customers to understand their needs, answer queries, and address concerns during live webinar sessions
  • Evaluate the feedback on eLearning materials and the overall learning experience

  • Single Source of Truth:
  • Collaborate closely with the product team and other internal stakeholders to relay customer feedback and insights
  • Play a crucial role in translating customer feedback into actionable product improvements

  • Continuous Improvement:
  • Monitor the effectiveness of educational materials and make data-driven improvements through surveys and other customer feedback
  • Keep up with industry best practices and emerging trends in eLearning and customer education
  • Create an industry-leading scenario library that enables experts to harness the full potential of Insider One's platform

What You Will Need

  • Bachelor's degree in Education, Instructional Design, or a related field (advanced degrees a plus).
  • Fluent in English and in the local language.
  • Exceptional communication and presentation skills.
  • Project management and organizational skill sets.
  • Experience with Google Workspace.
  • Proven experience in instructional design, eLearning development, or a related role.
  • Strong technical proficiency, especially with eLearning tools and learning management systems such as Intellum, Skilljar, Tovuti, TalentLMS.
  • Strong focus on delivering value quickly to the customer and taking a highly iterative approach to your design.
  • A passion for continuous active learning in the B2B SaaS industry.
  • High level of flexibility, creativity, and accountability.
  • Ability to work collaboratively and bridge the gap between customers and the product team.

What We Offer

  • Enjoy a monthly meal allowance designed to enhance your daily routine
  • Access comprehensive private health insurance.
  • Find your people with yoga classes, running and cycling clubs, and nutrition workshops.
  • Feed your curiosity with access to Spotify, LinkedIn Learning, Blinkist, MasterClass, Neoskola, and CloudGuru.
  • Level up with internal trainings covering AI fundamentals, coding, foreign languages, and a wide range of personal development skills.
  • Be part of a diverse team that’s as global as it gets — where every voice is heard and 50+ nationalities build together.
  • Become a Shareowner through our eligibility-based “ESOP” and own a piece of what you build.
  • Help build the team you want to work with and enjoy rewarding referral bonuses.
  • Opportunities to give back to your community through volunteering and purpose-driven social impact projects.
  • From global retreats to team-building activities, expect year-round events that turn into lifelong memories.

We aren't just hiring for a position; we are hiring for a mission — a mission to build a lasting legacy that will set the benchmark for the most progressive tech companies out there. 

To do this, we are looking for exceptional talent to join a community of good-hearted individuals who take high ownership and are relentlessly driven to go the extra mile.

If this sounds like who you are and where you aspire to be, we are excited to meet you.


We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

Please follow Insider One on LinkedIn, Instagram, Youtube, and Medium!

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The Company
HQ: Kağıthane, Istanbul
1,162 Employees
Year Founded: 2012

What We Do

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

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