We are INNOCEAN Europe. A marketing and communications network that combines pan European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai and Kia, we continue to be inspired by the words of Chung Ju-Yung: “Have you tried?” With this in mind, we help brands and people unleash their potential and live up to their role as challengers.
To strengthen our team, we are looking for you to join us as
CRO Manager (all genders)
As a CRO Manager, you will be responsible for analyzing user behavior, identifying conversion barriers, and driving data-informed optimization strategies. This role bridges analytics, UX, and marketing to maximize digital performance across web and e-commerce platforms.
Your Responsibilities:
- Audit digital properties (websites, landing pages, CEJ flows) to identify conversion bottlenecks.
- Design, run, and analyze A/B and multivariate tests to improve conversion rates.
- Translate data insights (GA4, Adobe Analytics, Contentsquare, etc.) into actionable recommendations.
- Collaborate with UX/UI Designers and Developers to implement and test improvements.
- Develop and maintain hypotheses-driven optimization roadmaps.
- Build dashboards and reports for stakeholders to track KPIs (CRO, funnel metrics, bounce rates, retention, etc.).
- Advise marketing and product teams on best practices in personalization, targeting, and segmentation.
- Stay updated with industry trends, CRO tools (Dynamic Yield), and emerging best practices.
What You Bring:
- 5–7+ years of experience in CRO, digital analytics, or performance marketing.
- Strong knowledge of digital analytics platforms (GA4, Adobe Analytics, Contentsquare, Hotjar, etc.).
- Proven track record of designing and executing A/B and multivariate tests.
- Familiarity with testing and personalization tools (Dynamic Yield, Optimizely, VWO, Google Optimize, Adobe Target, Kameleoon)
- Solid understanding of UX principles, customer journeys, and funnel analysis.
- Ability to translate data into insights and present them clearly to stakeholders.
- Experience with tag management (GTM) and experimentation frameworks.
- Knowledge of HTML/CSS/JavaScript for testing implementation is a plus.
- Strong stakeholder management and consulting skills.
- An international and inclusive working environment with colleagues from different countries and professional backgrounds.
- Meal Vouchers: Enjoy subsidized lunches with our meal voucher program.
- Hybrid Work Flexibility: Work from home on Mondays and Fridays and up to 10 days’ remote work abroad opportunity every year
- Pet-Friendly Office: Bring your furry companions to work — we’re happy to have them!
- Modern Workspace: Ergonomic setups and top-tier infrastructure to help you do your best work.
- Wellness & Perks: Access to the corporate benefits platform with exclusive offers to support the physical and mental health of our employees
Skills Required
- 5-7+ years of experience in CRO, digital analytics, or performance marketing
- Strong knowledge of digital analytics platforms, including GA4, Adobe Analytics, Contentsquare, and Hotjar
- Proven track record designing and executing A/B and multivariate tests
- Familiarity with testing and personalization tools such as Dynamic Yield, Optimizely, VWO, Google Optimize, Adobe Target, and Kameleoon
- Solid understanding of UX principles, customer journeys, and funnel analysis
- Ability to translate data into insights and present them clearly to stakeholders
- Experience with tag management using GTM and experimentation frameworks
- Knowledge of HTML, CSS, and JavaScript for testing implementation
- Strong stakeholder management and consulting skills
What We Do
INNOCEAN Worldwide is a global 360-degree marketing and communications agency network. Founded in Korea, it operates across Europe and supports multiple locations and challenger brands as a subsidiary of Hyundai Motor Group. The company aims to apply its expertise to existing automotive clients while attracting clients beyond the automotive sector, helping customers grow through creative, integrated marketing and communications services.
