CRM Manager

Posted 20 Days Ago
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Hiring Remotely in Office, Machaze, Manica, MOZ
Remote
Senior level
Edtech • Fintech • Financial Services
The Role
Lead CRM strategy to design, execute, and optimize multi-channel lifecycle and in-life campaigns. Collaborate cross-functionally with Marketing, Sales, Data, Product, and Client Experience. Create briefs, improve workflows, ensure marketing compliance, analyze KPIs, and present roadmaps to stakeholders.
Summary Generated by Built In

In partnership with OANDA, we are looking for a CRM Manager to be a part of a global Marketing Team and you will report to the Head of CRM in London. This isn't a role for a passenger. We are looking for an A-player: someone who doesn't just execute tasks but takes the lead, challenges the status quo, and builds world-class regional and global ecosystems. You will be the architect of the Client lifecycle, using data to build sophisticated, multi-channel journeys, and in-life campaigns that drive impact on a global scale.

What will you do?
  • Design, execute, and optimise lifecycle and in-life campaigns to drive conversions across the Client’s life stages.

  • Act as a central pillar of the organisation; you will work cross-collaboratively with Marketing, Sales, Client Experience, Data, and Product Teams to align CRM efforts with broader business goals.

  • Create clear, concise briefs that inspire our Creative and Content Teams.

  • Evaluate current workflows, confidently challenge existing processes, and suggest/implement new ways of working to drive efficiency.

  • Maintain a strong understanding of marketing compliance and execute every campaign with absolute excellence and attention to detail.

  • Analyse data, report on KPIs, and present your results and roadmap in team meetings and to wider stakeholders.

What do you bring to the table?
  • 7+ years of hands-on experience, but impact matters more than years.

  • Proven track record in multi-channel strategy (Email, Push, In-App, SMS).

  • Strong experience with CRM orchestration platforms - Optimove is highly preferred, but experience with Salesforce or Braze is also a plus.

  • Demonstrated ability to take the initiative, lead cross-functional projects and influence stakeholders.

  • Strategic thinking with a "perfectionist" approach to execution and compliance.

  • Passion for the Client experience and dedication to creating impactful, relevant journeys.

  • Knowledge of trading is an advantage: Background in trading/FinTech sector or highly regulated global industries is a plus, but we’re happy to show you the ropes!

Why join the FTMO team?
  • We are a Czech fintech that, since 2015, has grown from an idea into a global project. 🚀

  • 300+ amazing teammates. We’re a great team who learn from each other every day.🤜🤛

  • How do we work? We focus on meaningful work and open communication, while only adopting processes that make our lives easier.

  • Prague, Národní třída. Enjoy our modern offices at the Quadrio shopping center, offering beautiful views and excellent accessibility.

  • What if I don’t trade? No worries. We’ll show you what our product is all about and introduce you to the basics of trading.

  • Free fruit, snacks, and coffee are always within reach in the office.

  • How do we promote strong relationships and well-being? Company cottage, team building events, and running club.

  • Flexible hybrid model. We prefer collaborating in person to keep the team spirit high, but we offer the flexibility you need to stay balanced.

*The benefits mentioned above apply to FTMO on-site employees in our Prague office.

Skills Required

  • 7+ years of hands-on CRM experience
  • Proven track record in multi-channel strategy (Email, Push, In-App, SMS)
  • Experience with CRM orchestration platforms
  • Experience with Optimove
  • Experience with Salesforce or Braze
  • Ability to lead cross-functional projects and influence stakeholders
  • Strategic thinking and high attention to execution and compliance
  • Strong understanding of marketing compliance
  • Experience analyzing data, reporting on KPIs, and presenting results
  • Knowledge of trading or FinTech (advantage)
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The Company

What We Do

FTMO is a Czech-based leader in modern proprietary trading that identifies and empowers talented traders. Through a unique evaluation process, the company provides access to simulated trading environments and educational tools, including an academy and performance coaching. By focusing on skill verification, FTMO allows traders to refine their abilities and potentially earn performance-based rewards without requiring their own initial capital.

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