CRM Lifecycle Specialist

Posted 7 Days Ago
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Paris, Île-de-France, FRA
Hybrid
Junior
Software • Web3
The Role
Owns end-to-end multi-channel CRM campaign delivery, including content, design, development, localization, tracking, analysis, and optimization. The role coordinates cross-functional teams, manages high campaign volume, and improves delivery processes through automation, actionable analysis, and AI tools. Candidates need CRM or marketing automation experience, familiarity with platforms such as Braze and HubSpot, strong English communication, and ideally knowledge of SQL, Liquid scripting, crypto, or fintech.
Summary Generated by Built In

About Ledger

We’re a team of experts pushing the limits of what’s possible, united by our common goal to unlock true freedom through digital ownership, making technology accessible for all. We believe in a world where users, creators and enterprises manage their value with ownership and freedom. Our curiosity drives us to innovate, empowering individuals on a global scale. We believe change is constant and our team moves forward as one, with a culture of problem-solving where every employee is empowered and supported to challenge tradition and create solutions. Our mission is simple: to make self-custody accessible and give people the keys to their own financial futures. If you want to make a true impact, we want you to join us at Ledger.

At Ledger, we’re proud to be the global platform for digital assets and Web3, with over 20% of the world’s crypto assets secured through our Ledger devices. With our headquarters in Paris, and offices in Vierzon, Grenoble, Montpellier, London, Portland, Geneva, Zurich and Central Singapore, we have a team of around 600 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets – including the Ledger hardware wallets line with more than 7.5 millions units already sold in 200 countries.

The team:
Our CRM team keeps Ledger's customers engaged across every stage of their journey - from hardware upgrade to new wallet launches. As our CRM Lifecycle Specialist, you'll own the end-to-end execution of these campaigns & programs - working within the CRM team and stakeholders across product marketing, legal and localisation to bring each one to life. It's a hands-on role for someone who loves organising detail and finding smarter ways to work by using AI tools to vastly speed up delivery.

 

What you’ll be doing:

  • Campaign delivery: Create, manage, analyze and optimize multi-channel marketing campaigns

  • End-to-end campaign/program build management: Initiate and own the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign. Campaigns will be initiated from within the CRM team and across the Ledger organization

  • Delivery process optimization: Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas

  • Cross-Functional collaboration: Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns.

     

What we’re looking for:

  • 2+ years of CRM / marketing automation experience

  • Experience with Marketing Automation Platforms, such as Braze, Eloqua, Salesforce Marketing Cloud, Pardot, Marketo and HubSpot

  • Experience or understanding of AI tools such as Cursor/Claude/Gemini

  • Highly proficient in spoken and written English

Nice to have

  • Demonstrable experience or interest in the crypto industry and/or FinTech

  • It's advantageous if you have knowledge in SQL, Liquid Scripting or have tried to play with code before

     

At Ledger, we are dedicated to continually investing in our employees which is why we offer more than just salaries; we provide comprehensive compensation packages that include a wide range of benefits. Here are some of the benefits you can look forward to:

  • Flexible work options - Our hybrid policy allows employees to work from home up to 3 times per week

  • Health & Wellness support - Health and Life Insurance.

  • Financial growth opportunities - Employees can become shareholders in Ledger as well as other financial benefits depending on your country of work.

  • Commuter allowance - Ledger offers a commuter allowance to contribute to your preferred means of transportation.

  • Learning & Development - A comprehensive suite of training solutions providing a personalised learning experience for every employee.

For regionally specific benefits, your Talent Acquisition contact will be able to provide you with more information.

We’re committed to building an inclusive hiring process. If you need any adjustments or accommodations, just let us know, we’ll do our best to support you.

Skills Required

  • 2+ years of CRM or marketing automation experience
  • Experience with marketing automation platforms such as Braze, Eloqua, Salesforce Marketing Cloud, Pardot, Marketo, or HubSpot
  • Experience or understanding of AI tools such as Cursor, Claude, or Gemini
  • Highly proficient spoken and written English
  • Demonstrable experience or interest in the crypto industry or fintech
  • Knowledge of SQL or Liquid scripting, or prior experience with coding
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The Company
HQ: Paris
751 Employees
Year Founded: 2014

What We Do

Founded in Paris in 2014, LEDGER is a global platform for digital assets and Web3. Ledger is already the world leader in Critical Digital Asset security and utility. With more than 6M devices sold to consumers in 200 countries and 10+ languages, 100+ financial institutions and brands as customers, 20% of the world’s crypto assets are secured, plus services supporting trading, buying, spending, earning, and NFTs. LEDGER’s products include: Ledger Stax, Nano S Plus, Nano X hardware wallets, LEDGER Live companion app, [ LEDGER ] Market, the world’s first secure-minting and first-sale distribution platform, and Ledger Enterprise. With its ease of use, LEDGER allows a user to begin investing in digital assets and ultimately, achieve financial freedom in a safe and stress-free environment. Headquartered in Paris and Vierzon, with offices in London, New York and Singapore, Ledger has a team of more than 900 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto Headquartered in Paris and Vierzon, with offices in London, New York and Singapore, Ledger has a team of more than 900 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets – including more than 6 millions devices already sold in 180 countries. Ledger combines either Nano S Plus or Nano X and the Ledger Live app to offer consumers the easiest way to start their crypto journey while maintaining full control over their digital assets. With its ease of use, Ledger allows users to begin investing in digital assets and ultimately, achieve financial freedom in a safe and stress-free environment, with education provided by its Ledger Academy and Quest. In addition to consumer products, Ledger has also developed Ledger Enterprise, a digital asset custody and security solution for institutional investors and financial players.

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