CRM / Email Marketing Manager

Reposted 3 Days Ago
New York City, NY
Hybrid
140K-160K Annually
Mid level
Internet of Things • Mobile • Other • Software
We’re on a mission to revolutionize connectivity. We're building the next-generation connectivity platform.
The Role
Develop and execute lifecycle marketing strategies across email, SMS, and in-app channels to enhance customer engagement and retention. Analyze data, manage campaigns, and optimize customer journeys.
Summary Generated by Built In
US Mobile is on a mission to revolutionize connectivity. Imagine a world where you can go into a single app and buy terabytes of data for every one of your devices: phone, smart devices, car, home broadband, and more. That’s the future that US Mobile is building: a software platform built truly for the 21st century and the age of 5G and IoT, with world class engineering, best-in-class user experience, and features that will define the next generation of connectivity.

US Mobile is America's first and only Super Carrier, allowing customers to access all three major mobile networks & switch seamlessly between them, anytime, anywhere, to get the best coverage possible. We're #1 Phone Plan Provider on Consumer Reports (not bought), and Jack Dorsey unsolicitedly tweeted about us :'). "US Mobile is very good."

US Mobile is growing faster than any carrier in the US right now. We're a venture-backed company entering hyper growth-- we make $200M in ARR with over 100% year-over-year growth, with a budget for advertising this year to finally put us on the mainstream map: SuperBowl Ad, commercials, etc. 

After 10 years in the game and establishing a cash-flow positive service, we're working on our strategy to acquire our next 1M+ lines. You’ll develop and execute lifecycle marketing strategies across email, SMS, and in-app channels, leveraging CRM tools to drive acquisition, retention, and loyalty. You’ll work closely with Growth, Product, and Design teams to build targeted campaigns that deliver measurable impact on customer engagement and revenue.

Qualifications / Responsibilities

  • Experience in CRM, email, or lifecycle marketing.
  • Data-driven mindset with experience analyzing campaign performance and customer data.
  • Develop, own, and optimize the customer lifecycle marketing strategy across email, SMS, push, and in-app messaging. 
  • Create segmentation and personalization strategies to increase engagement, retention, and lifetime value. 
  • Build and manage automated journeys and trigger-based campaigns.
  • Manage end-to-end campaign execution.
  • Maintain a regular testing roadmap (A/B, multivariate) to continuously improve performance.
  • Monitor KPIs such as open rate, CTR, conversion, churn, and revenue impact.

Benefits / Perks

  • Annual Offsite to hack & meet the team. 2024 Japan. 2025 Hawaii.
  • $100/mo USM credit for your phone / family / friends etc
  • Gym Reimbursement
  • Flexible PTO
  • Medical, Dental, and Vision Plans

Think you could be a good fit? Apply to learn more!

Top Skills

Crm Tools
Data Analysis
Email Marketing
In-App Messaging
Sms Marketing
Am I A Good Fit?
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The Company
New York City, NY
131 Employees
Year Founded: 2014

What We Do

At US Mobile, we’re on a mission to revolutionize connectivity. We're building a next-generation connectivity platform to connect the next billion wireless devices onto nationwide 4G and 5G networks, including your phone, drone, car, watch, pet tracker, and everything in between. We’re accomplishing this by leveraging cutting-edge technology and forward-thinking UI design.

Whether it’s with our free high-speed international roaming, customizable perks, AI-facilitated plan savings, customizable plans, or real-time dashboards, we’re building the industry’s most delightful user experience all backed by our excellent customer service.

US Mobile’s 4G LTE network reaches more than 300 million Americans and includes international calling to over 200 countries and territories, but you will never hear from an operator at US Mobile. Our real, live Customer Support Representatives are available by phone or chat 24 hours a day, 7 days a week – to keep you connected, informed, and saving with US Mobile.

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