Creator Programme Executive

OVERVIEW:
This role exists to maintain and improve our International Influencer Programme in conjunction with the Athlete Marketing team, you will play a crucial part of building our talent funnel. This role is responsible for reporting on learnings and key takeaways in order to better support the larger Brand vision.

WHAT YOU'LL BE DOING:

Supporting and growing the International Influencer programme by identifying relevant talent

• Ensuring timely and accurate communications are shared with talent
• Reporting to a variety of key stakeholders on top performing creators and content across all social media platforms
• Identifying unique ways to expand the micro roster by ensuring that the program evolves and remains aligned with larger Brand goals
• Participating in greater brand department meetings to discuss campaign strategy relevant to the Influencer Programme
• Ensuring the Influencer Programme remains at or below provided budget, collaborating with leadership and Finance

Accountable for:

• Identifying micro influencers that resonate with target audiences through research, demographics, and other data resources
• Creating meaningful relationships with influencers to foster a long-term partnership
• Coaching team members on how to utilise Creator IQ software
• Hitting ACA targets in accordance with Planning and Athlete Marketing(s) planning
• Tracking and analysing micro influencer performance across socials to ensure brand campaign goals are met and exceeded
• Ensuring program growth objectives (Revenue & number of Creators) are met

WHAT YOU'LL NEED:
Essential Criteria:

• Experience in social media or influencer/entertainment marketing
• Demonstrated ability to succeed in a fast-paced environment
• Ability to identify rising stars and emerging talent that fit the Gymshark brand culture and narrative
• Ability to collaborate with internal and external stakeholders to meet and exceed marketing goals

WHAT YOU COULD ALSO HAVE:

• Understanding of relevant fitness trends and niche markets throughout leading social media networks
• Strong storytelling ability through the use of influencers and brand campaigns
• Willingness to give and receive effective feedback
• Ability navigating social platforms to identify talent
• Creative planning to work w/ creators on content creation
• Analytical thinking to support reporting and budget tracking
• Project Management skills to support carrying end-end program management

This is a hybrid role and would require the successful candidate to attend at least 3 days a week in GSIQ, Solihull, UK.

CLOSING DATE: 18th October 2024

BELONGING AT GYMSHARK.

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email [email protected]. 

ABOUT US.

We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.

THE PERKS.

🙌 Competitive ‘Win Together, Lose Together’ Bonus
🩺 Choice of Private Medical Insurance or Healthcare Cash Plan, paid for by us!
🏖 25 days holidays + your birthday and all the Bank Holidays which can be substituted and taken whenever you want.
💻 A truly Flexible Working Culture
👥 A collaborative, creative and inspiring working environment
💰 Employer pension contributions up to 7%
🤩 Life Assurance at four times your basic salary
🦈 50% Gymshark Discount
🎁 Gymshark Gift Card for each year of service
🛍️ Discounts, Cashback and Savings programme
🥇 Financial, Physical and Mental Wellbeing Support
📚 Great Training and Learning Resources
🖥 Choice of hardware and access to the best software
🤒 Paid time off when you’re physically and mentally unwell
🧸 Very Generous Family Leave package – we support you extending your family
🍎 Refuel - Healthy fresh food at GSHQ
🏋️‍♂️ Lifting Club (LC) Gym Membership
👉 Free monthly massages
💈 Beauty and Barber facilities
🚘 Free on-site parking