The Role
Build and scale creator and advocacy partnership programs across social platforms. Discover, recruit, and manage creators and patient advocates; develop campaign concepts and creator briefs; review and optimize creative; handle negotiations, deliverables, usage rights, and campaign execution; track performance and scale winning content with Growth and Marketing to expand reach for genomics and personalized health.
Summary Generated by Built In
Sequencing is building the interface between humanity and its DNA.
Using clinical-grade whole genome sequencing, AI, and a rapidly expanding ecosystem of genomic applications, we help people better understand themselves, their health, and their future through their DNA.
The human genome is one of the most valuable and underutilized resources in the world. Our mission is to transform the human genome into a lifelong source of personalized guidance and build the trusted home for every genome on Earth.
As the world’s largest direct-to-consumer whole genome sequencing platform, Sequencing is helping define the future of AI-powered personalized health.
We’re a profitable, venture-backed, fully remote company building category-defining products that help people better understand themselves through their DNA.
We’re looking for someone who loves discovering creators before everyone else does, spotting emerging trends, and helping great stories reach millions of people. As Creator Partnerships Manager, you’ll help build one of the most influential creator ecosystems in consumer health, partnering with creators, patient advocates, and trusted voices who are helping shape the future of personalized health. This is not a traditional influencer marketing role. You’ll help introduce AI, genomics, longevity, and personalized health to mainstream audiences through creators and communities people already know and trust.
Working closely with Growth, Marketing, and Leadership, you’ll build authentic creator partnerships, develop compelling content, and help tell the story of how DNA and AI are transforming the future of health.
What you’ll own
- Build and scale Sequencing’s creator, influencer, ambassador, and advocacy partnership programs across TikTok, Instagram, YouTube, and emerging platforms.
- Discover and recruit creators, patient advocates, community leaders, and trusted voices across health, wellness, longevity, chronic illness, rare disease, fitness, and consumer health communities.
- Build authentic long-term relationships with creators who align with Sequencing’s mission and values.
- Develop creator briefs, campaign concepts, content angles, and storytelling frameworks that make complex topics feel approachable, trustworthy, and human.
- Review videos and creative assets and provide feedback that improves performance while preserving creator authenticity.
- Help transform topics such as genome sequencing, longevity, and personalized health into content people genuinely want to watch, engage with, and share.
- Partner closely with Growth and Marketing to identify creator content that can scale across acquisition channels.
- Manage creator relationships, negotiations, deliverables, usage rights, whitelisting, licensing, and campaign execution.
- Track performance, identify winning creative patterns, and continuously improve the creator program using audience insights and data.
- Stay ahead of creator trends, platform shifts, emerging communities, and new opportunities to expand Sequencing’s reach and influence.
Who you are
- 2+ years of experience in creator partnerships, influencer marketing, creator marketing, UGC, social media marketing, growth marketing, community marketing, or related disciplines.
- Deep understanding of creator culture, social platforms, short-form video, and what makes content resonate.
- Proven ability to identify creators and content that drive engagement, acquisition, and business results.
- Strong creative instincts with an eye for storytelling, hooks, pacing, authenticity, and platform-native content.
- Excellent relationship builder who enjoys working directly with creators and external partners.
- Comfortable working with health, wellness, chronic illness, patient advocacy, or science-related topics.
- Highly organized, proactive, and able to manage multiple campaigns and relationships simultaneously.
- Excited by AI, genomics, longevity, personalized health, or emerging consumer technologies.
Benefits Overview
- Comprehensive medical, dental, and vision insurance coverage
- 401(k) with company matching
- Paid time off (PTO)
- Paid volunteer time off
- Fully remote work with home office stipend
- Parental bonding leave
- Clinical-grade whole genome sequencing for you and your family (private and confidential)
- Redefine how people understand themselves through their DNA
- Build category-defining products alongside scientists, engineers, and innovators
- Contribute to technology that will improve and extend millions of lives
- Shape one of the most important emerging categories in AI and healthcare
Sequencing Inc. is an equal opportunity employer. All aspects of employment, including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
Sequencing Inc. may use artificial intelligence (AI) or automated tools as part of the recruiting and hiring process, including for application screening and candidate evaluation. These tools may analyze information provided in your application materials or during the hiring process. Where required by applicable law, candidates may request a reasonable accommodation or an alternative selection process by contacting [email protected].
Skills Required
- 2+ years of experience in creator partnerships, influencer marketing, UGC, social media marketing, growth marketing, community marketing, or related disciplines.
- Deep understanding of creator culture, social platforms, and short-form video.
- Proven ability to identify creators and content that drive engagement, acquisition, and business results.
- Strong creative instincts for storytelling, hooks, pacing, authenticity, and platform-native content.
- Excellent relationship building and negotiation skills to work directly with creators and external partners.
- Experience managing creator relationships, deliverables, usage rights, whitelisting, licensing, and campaign execution.
- Comfortable working with health, wellness, chronic illness, patient advocacy, or science-related topics.
- Highly organized, proactive, and able to manage multiple campaigns and relationships simultaneously.
- Excited by AI, genomics, longevity, personalized health, or emerging consumer technologies.
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The Company
What We Do
Sequencing.com is a genomics platform that provides clinical-grade whole genome sequencing, at-home DNA kits, and free lifetime DNA data storage. The company offers an app/report marketplace, AI-enabled interpretation, and personalized health, wellness, and ancestry reports produced from WGS data, with emphasis on privacy and ongoing updates to drive actionable insights for prevention and personalized care.
