Creative Strategist

Posted 5 Days Ago
Be an Early Applicant
3 Locations
In-Office
131K-272K Annually
Senior level
Software • Quantum Computing • Metaverse • Infrastructure as a Service (IaaS)
The Role
Develops integrated marketing and creative strategy across Microsoft consumer brands, including Copilot, Windows, Surface, Microsoft 365, and Edge. Partners with creative and channel teams, identifies consumer behavior trends, interprets quantitative and qualitative insights, establishes marketing best practices, and communicates strategic recommendations to stakeholders and senior leadership. The role manages multiple projects and translates product insights into effective creative across digital and other marketing channels.
Summary Generated by Built In
Overview
 

The Consumer Integrated Marketing team at Microsoft is seeking a Creative Strategist to work across our portfolio of brands, spanning Copilot (AI companion), Windows, Surface devices, M365 and Edge. You will be naturally curious, an exceptional strategic thinker, with a keen eye on finding the insight/red thread that unlocks amazing creativity in our marketing.  

The Creative Strategist is a critical role that acts as the intersection between the Product, Creative, Social, Creators, Web and Email, focusing on finding the product insight that unlocks great marketing for the billions of Microsoft consumers that use our products on any given day.  

This role requires the ability to manage multiple projects at once, knowing the critical role the strategist plays in the creative process, and the ability to convey complex creative ideas and insights to a broad set of stakeholders, including senior leadership. 


Responsibilities
 
  • Partner closely with Creative Directors and Channel teams to inform the content strategy, strategic approach to the creative, and the best way to bring the strategy to life across multiple channels 
  • Surface emerging trends in online consumer behavior to teams, and ensure these inform the strategic approach 

  • Interpret quant and qual insights from a variety of sources, including close partnership with Analytics and channel teams, to develop new best practices into our strategy  

  • Articulate the strategic approach to a variety of stakeholders, championing the ‘why’ and the ‘how’ for our marketing approach  


Qualifications
 

Required/minimum qualifications

  • Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
 
Additional or preferred qualifications
 
  • Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience.
  • Demonstrated experience developing integrated creative platforms and translating them into digital creative deliverables.
  • Knowledge of storytelling and narrative structure, including pacing, visual composition, audio elements, and core components of audio-visual content.
  • Experience working collaboratively across teams and organizational boundaries, with the ability to build relationships and contribute to shared outcomes.
  • Demonstrates a commitment to fostering an inclusive and respectful work environment.
  • Strong communication and presentation skills, with the ability to clearly convey creative concepts and align them to business objectives.

  


Integrated Marketing IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay


This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.



Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.

Skills Required

  • Bachelor's degree in Business, Marketing, Communications, Economics, Public Relations, or a related field, plus 5 or more years of integrated marketing, event management, marketing strategy, business planning, marketing operations, or related experience; equivalent experience accepted.
  • Master's degree in a related field plus 3 or more years of relevant experience, or bachelor's degree plus 7 or more years of relevant experience; equivalent experience accepted.
  • Experience developing integrated creative platforms and translating them into digital creative deliverables.
  • Knowledge of storytelling and narrative structure, including pacing, visual composition, audio elements, and audiovisual content components.
  • Experience collaborating across teams and organizational boundaries while building relationships and contributing to shared outcomes.
  • Commitment to fostering an inclusive and respectful work environment.
  • Strong communication and presentation skills, including the ability to clearly convey creative concepts and align them with business objectives.

Microsoft Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Microsoft and has not been reviewed or approved by Microsoft.

  • Fair & Transparent Compensation Pay is presented as broadly competitive overall, with clear role/level/location variation and an emphasis on using posted ranges and band information for apples-to-apples comparisons.
  • Retirement Support Retirement benefits are described as a standout, highlighted by a strong 401(k) match structure and immediate vesting, plus additional plan features for tax-advantaged saving.
  • Parental & Family Support Family-oriented benefits are portrayed as a meaningful strength, with substantial paid parental leave and added supports like back-up care and adoption/surrogacy assistance.

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The Company
HQ: Redmond, WA
206,870 Employees
Year Founded: 1975

What We Do

At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. Our mission is grounded in both the world in which we live and the future we strive to create. Today, we live in a mobile-first, cloud-first world, and the transformation we are driving across our businesses is designed to enable Microsoft and our customers to thrive in this world.

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