Copywriter

Posted 7 Days Ago
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Manila, First District NCR, National Capital Region
In-Office
Senior level
Marketing Tech • Software
The Role
As a Copywriter, you'll create compelling campaigns, collaborate with teams to maintain brand voice, and manage campaign ideation and execution.
Summary Generated by Built In

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies from measurement & analytics to content production.

Role Summary:

As a Copywriter, you'll craft compelling campaigns and ideate creative solutions for our tech clients. You'll partner across departments, mastering the brand's verbal identity from start to finish. We're looking for a collaborative, trend-savvy creative who can bring fresh ideas and solve problems.

*Please share your writing/copy portfolio to be considered for the position.

Role:

  • Partner with creatives to brainstorm and drive dynamic campaign ideation, developing innovative communication strategies through compelling copy.
  • Craft campaign concepts to life with clear, compelling written content, ensuring alignment with brand voice and tone, while pushing creative boundaries.
  • Collaborate with marketing and other teams to shape and maintain brand voice and messaging, ensuring consistency across multiple touchpoints.
  • Develop and execute campaign ideation of projects according to marketing plans, focusing on written content.
  • Collaborate with internal and external stakeholders to understand campaign objectives and requirements, translating them into effective copy.
  • Execute internally led projects, including the development of key messaging, scripts, and written content for various mediums.
  • Assist agencies with the execution and development of key campaign messaging and written content.
  • Craft copy for digital and offline mediums, including social media, website content, and print materials.
  • Assist with quality control of partner brand written content to ensure adherence to brand voice guidelines.
  • Manage project timelines and deliverables independently, gathering feedback from cross-functional teams.
  • Anticipate and mitigate risks to ensure successful campaign execution through effective written communication.
  • Ideate and execute ideas from beginning to end in a fast-paced working environment.

You: 

  • At least 6+ years of experience in crafting impactful written campaigns, ideally within a hyper-growth environment.
  • A sharp-eyed, detail-oriented portfolio showcasing your ability to create compelling written content across various platforms.
  • A keen understanding of brand voice and the ability to maintain consistency while pushing creative boundaries, acting as a true brand voice ambassador.
  • Exceptional communication and presentation skills, with the ability to articulate written concepts clearly and persuasively.
  • A collaborative spirit, with the ability to work effectively with cross-functional teams and external agencies.
  • Strong project management skills, with the ability to manage timelines and deliverables independently.
  • Ability to thrive in a dynamic, fast-paced environment, bringing fresh and innovative written ideas.
  • Experience in crafting copy for digital and offline mediums across multiple touchpoints.
  • Your commitment will be to delivering work of the highest quality while working with team members to constantly develop new ideas and ensure consistency by building frameworks and guidelines. 
  • Exceptional verbal and written English communication and presentation skills

Work Arrangement: 5 days Onsite

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Top Skills

Content Production
Digital Marketing
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The Company
145 Employees
Year Founded: 2015

What We Do

Maker Lab is a global marketing consultancy established in 2015 with a talent-centric approach, designed to build and run in-house micro-agencies alongside our clients. Headquartered in Singapore, with offices in London and LA.

Collaborating with culture brands like YouTube, Netflix, Amazon, and Google, we embed cross-functional teams of multidisciplinary marketing specialists into our clients’ ecosystems to help drive business growth and marketing efficiencies. Our solutions span various marketing services and have expanded to include marketing strategy and creative production for digital and content marketing, data analytics, CRM, as well as influencer engagement and social media management.

Maker Lab is part of global independent marketing business Miroma Group, a group of industry leading marketing and communications agencies that provide services across the marketing mix for clients including; Adidas, Amazon, eBay, Netflix, Sony, Spotify, and YouTube.

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