Jobs at Maker Lab

Manage APAC marketing and go-to-market operations from approved brief through launch. Coordinate agencies, creative production, localization, social publishing, app-install assets, legal and rights clearance, vendors, budgets, and finance processes. Maintain program status, workbacks, testing calendars, decision logs, reporting, and documentation. Produce executive-ready decks and handoff playbooks while coordinating stakeholders across country, global, creative, legal, and finance teams.

Own end-to-end APAC marketing and subscription campaign launches, coordinating creative production, localization, social publishing, rights and legal clearances, vendors, budgets, and launch timelines. Maintain status reports, RAID and decision logs, testing calendars, documentation, and executive presentations. Coordinate country, global, creative, legal, finance, agency, artist, and partner teams while ensuring assets launch on schedule and knowledge is preserved through handoff playbooks.

Build and validate production machine learning and statistical models for music and entertainment marketing. Develop real-time data systems, predictive scoring, trend detection, AI briefing classification, dashboards, and GenAI-assisted workflows. Collaborate with data engineering, paid media, and creative teams while implementing tokenization, anonymization, and cross-border data privacy controls. The role is a 12-month fixed-term contract supporting clients across APAC.

Manage platform-first social media strategy, content calendars, publishing workflows, cultural trend monitoring, community insights, analytics, A/B testing, and performance reporting. Coordinate creative teams, clients, legal, and regional stakeholders across multiple product workstreams while managing timelines, approvals, documentation, and strategic content recommendations.

Own end-to-end video post-production for social content, including editing, filming, color grading, motion graphics, sound design, optimization, and final delivery. Translate scripts and briefs into compelling visual narratives, maintain brand consistency, and provide creative input. Collaborate with creative teams, production partners, and clients while staying current with video trends and meeting tight deadlines.

Develop and document marketing effectiveness and Marketing Mix Modeling processes, including third-party and in-house MMM projects. Conduct exploratory data analysis, statistical testing, regression, clustering, and decision-tree analyses to evaluate media investment and causal relationships. Create charts, presentations, technical documentation, and actionable insights for research managers, product teams, client data scientists, and stakeholders.

Manages regional B2B event marketing strategy and execution across APAC. Responsibilities include defining objectives and KPIs, managing budgets, coordinating agencies and vendors, overseeing logistics, speakers, venues, technical production, promotion, and on-site delivery. The role also manages event timelines and risks as the PMO and analyzes post-event performance to recommend improvements.

Manages regional B2B event marketing strategy and execution across APAC. Responsibilities include defining objectives and KPIs, managing budgets, coordinating agencies and vendors, overseeing logistics and production, aligning cross-functional stakeholders, managing timelines and risks as the events PMO, and analyzing post-event performance. The role requires delivering events from inception through completion on time, within budget, and aligned with business objectives.

Execute daily digital advertising campaign setup across APAC, including asset uploads, audience configuration, tracking validation, bulk ad updates, quality audits, scheduling adjustments, and creative coordination. The role uses spreadsheets, macros, and CSV uploads to manage multilingual campaigns efficiently while ensuring accurate tracking and data feeds for analytics.

Manages end-to-end consumer research, product testing, teardowns, and competitive benchmarking for Consumer Apps and Gen AI features across Southeast Asia. Conducts research in Indonesia, monitors competitor launches, partners with research agencies, and converts qualitative and quantitative findings into actionable marketing recommendations. The role also organizes feedback, uses basic coding and AI tools, builds workflow automation, and monitors social listening metrics including sentiment and Share of Voice.

Develop and execute visually compelling digital and offline marketing campaigns, maintaining brand visual identity across multiple touchpoints. Responsibilities include campaign ideation, key visual and artwork creation, video supers, agency collaboration, quality control, stakeholder communication, and independent project timeline management. The role requires strong creative presentation, communication, brand stewardship, and end-to-end execution skills in a fast-paced, cross-functional environment.

Lead marketing planning and operations across APAC: run strategic and operational projects, perform business analysis to inform investments, manage annual and quarterly planning (budget and headcount), improve processes and approvals, oversee internal communications, and syndicate learnings to drive efficiency and strategic priorities.

Manage end-to-end campaign trafficking, asset workflows, and a regional luxury photography programme. Coordinate stakeholders, secure approvals and compliance, review deliverables, support website template optimisation, and improve processes to keep timelines and budgets on track in a fast-paced agency environment.

The New Business Manager is responsible for generating revenue, managing a sales pipeline, leading strategic pitches, and ensuring seamless handovers to operations while fostering long-term client relationships.