Copywriter

Posted 3 Days Ago
Be an Early Applicant
Burton-on-Trent, Staffordshire, England, GBR
In-Office
Mid level
Food • Retail • Hospitality
The Role
Create compelling, channel-specific copy across emails, web pages, paid media and printed menus. Interpret briefs, collaborate with designers and stakeholders, proofread, apply SEO, generate campaign ideas, and keep the Copy Team aware of industry trends.
Summary Generated by Built In
Company Description

If you’ve got a passion for puns, a love for wonderful wordsmithing and a craving for colourful copy, we want to hear from you. We’re looking for a talented Copywriter to join our Copy Team.  

Working across Greene King’s portfolio of brands, you will be responsible for creating compelling copy across a whole host of creative formats, from emails and web pages to paid media and printed menus. Life in Marketing is busy and fast-paced, but you’ll be more than comfortable working on multiple projects (and with different tones of voice) at the same time. You’ll also have pinpoint accuracy when it comes to proofreading, and you’ll always be on the look out for beautiful words and phrases to bring to your role.  

Join us at Greene King the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience.  

Job Description

**Please note this is a 16 month FTC**

(Hybrid - 2 days in our Burton Office)

You will... 

  • Write clear, attractive channel-specific copy using our distinct brand voices.  
  • Interpret incoming copywriting briefs to understand project requirements. 
  • Collaborate with designers, marketing and brand stakeholders on large and small-scale marketing projects (e.g. email campaigns and landing pages).  
  • Edit and proofread copy as needed.  
  • Use SEO principles to maximise search rankings of web pages.  
  • Help marketing teams with new ideas and concepts for upcoming campaigns and events. 
  • Help the Copy Team stay up to date with industry developments and competitor trends. 
     

You currently have... 

  • Proven work experience as a copywriter or a related role. 
  • Knowledge of online content strategy and creation. 
  • Excellent writing, editing and proofreading skills. 
  • Experience with SEO. 
  • Strong research skills. 
  • A positive, friendly attitude and are happy to collaborate with team members, internal teams and external agencies. 
  • Experience with CMS. 
  • Great time-management and organisational skills, with the ability to work on multiple projects and meet key deadlines in a fast-paced environment.   
  • Excellent problem-solving abilities and can adapt your workload to the changes and needs of the business. 

 

Additional Information

We’re all about rewarding our team’s hard work, that’s why…

You’ll receive a competitive salary, pension contribution as well as:

  • The chance to further your career across our well-known brands – as one of the industry's top apprenticeship providers, we can provide training and development at each level of your career. 
  • Discount of 33% for you and 15% for your loved ones on all of our brands – so you enjoy your favourite food and drink at a discount.
  • Free employee assistance program – mental health, well-being, financial, and legal support because you matter!
  • Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels. – so you can enjoy a weekend away without breaking the bank.
  • Refer a friend – who do you know who could be interested in a new role? When they are placed, you could earn £1,500 for referring them!
  • Wagestream – access your wage before payday for when life happens.
  • Retail discounts – Receive up to 30% off at Superdrug, exclusive discounts with three mobile along with many more…

Skills Required

  • Proven work experience as a copywriter or a related role.
  • Knowledge of online content strategy and creation.
  • Excellent writing, editing and proofreading skills.
  • Experience with SEO.
  • Strong research skills.
  • Positive, friendly attitude and ability to collaborate with teams and external agencies.
  • Experience with CMS.
  • Great time-management and organisational skills; ability to manage multiple projects and meet deadlines.
  • Excellent problem-solving abilities and adaptability to changing business needs.
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The Company
40,550 Employees
Year Founded: 1799

What We Do

Greene King is the United Kingdom's leading pub retailer and brewer, operating a network of approximately 2,700 pubs, restaurants, and hotels across England, Wales, and Scotland. With over 200 years of heritage, the company focuses on delivering exceptional hospitality experiences and brewing renowned ales at its historic breweries in Bury St Edmunds and Dunbar.

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