The Role:
At NEXT, we have a great opportunity for a Senior Creative Copywriter to join our Brand Marketing team during an exciting period of growth and evolution. As the Senior Creative Copywriter you will directly manage 3 Creative Copywriters. This is a 12-month fixed-term contract working hybrid from our Head Office in Leicestershire.
Reporting to the Creative Copy Manager, you will lead on copy excellence, team development and cross-departmental collaborations. You’ll help shape campaigns, develop ideas, oversee creative briefs and champion NEXT copy across every customer touch point. Additionally, you’ll help evolve how copy is created by introducing smarter ways of working, embedding AI where it genuinely adds value and helps raise the creative standard across the department.
What You'll Take On:
- Developing campaign ideas alongside designers and creative leads, writing and shaping copy across key seasonal moments, CRM, homepage, app, social, retail and print.
- Champion a consistent, distinctive brand voice and help define what great copy looks like across the business.
- Explore how AI can improve creative workflows and productivity without compromising creativity, while helping to develop copy processes, templates and smarter ways of working.
- Mentor and support other copywriters through feedback, collaboration and creative reviews, bringing fresh inspiration to every project.
What You'll Bring:
- A background working as a Senior Copywriter (or equivalent) within retail, fashion, agency or consumer brands, with a track record of shaping key integrated campaigns from concept through to delivery.
- Experience in helping evolve the creative processes, managing cross-department projects and refining the brand tone of voice.
- Experience mentoring copywriters or creatives, paired with an enthusiasm for solving creative problems, improving processes and helping others do their best work.
- Active experimentation with AI and new creative tools, alongside an understanding of how great creative ideas need to work commercially to deliver real results.
- Curiosity, generosity with ideas and a genuine interest in helping shape the future of a growing creative department.
Please submit a portfolio to support your application
#LI-CG1
- 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
- Company performance based bonus
- Sharesave scheme
- On-site Nursery available; OFSTED outstanding in all areas
- 10% off most partner brands & up to 15% off Branded Beauty
- Early VIP access to sale stock
- Access to fantastic discounts at our Staff Shops
- Restaurants with great food at amazing prices
- Access a digital GP and other free health and wellbeing services
- Free on-site parking
- Financial Wellbeing - Save, track and enhance your financial wellbeing
- Apprenticeship - Grow and develop on the job whilst gaining a qualification
- Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
- Support Networks - Access to Network Groups to empower and celebrate each other
- Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more
Skills Required
- Proven experience as a Senior Copywriter or equivalent within retail, fashion, agency or consumer brands, shaping integrated campaigns from concept to delivery.
- Experience developing and refining brand tone of voice and evolving creative processes across departments.
- Experience mentoring and managing copywriters or creatives (managing a small team).
- Active experimentation with AI and new creative tools to improve workflows without compromising creativity.
- Ability to write and shape copy across seasonal campaigns, CRM, homepage, app, social, retail and print.
- Submit a portfolio to support the application.
What We Do
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. The company supports the heroes on the frontlines of health care by developing innovative technology, services and solutions that help advance both clinical therapy for patients and clinical process for health care providers. BD and its 65,000 employees have a passion and commitment to help improve patient outcomes, improve the safety and efficiency of clinicians’ care delivery process, enable laboratory scientists to better diagnose disease and advance researchers’ capabilities to develop the next generation of diagnostics and therapeutics. BD has a presence in virtually every country and partners with organizations around the world to address some of the most challenging global health issues. By working in close collaboration with customers, BD can help enhance outcomes, lower costs, increase efficiencies, improve safety and expand access to health care. In 2017, BD welcomed C. R. Bard and its products into the BD family. For more information on BD, please visit bd.com.
