Futures start here. Where first steps, new friendships, and confident learners are born. At KinderCare Learning Companies, the first and only early childhood education provider recognized with the Gallup Exceptional Workplace Award, we offer a variety of early education and child care options for families. Whether it’s KinderCare Learning Centers, Champions, or Crème de la Crème, we build confidence for kids, families, and the future we share. And we want you to join us in shaping it—in neighborhoods, at work, and in schools nationwide.
At KinderCare Learning Companies, you’ll use your skills and expertise to support the work (and fun) that happens in our sites and centers every day. From marketers and strategists to financial analysts and data engineers, and so much more, we’re all passionate about crafting a world where children, families, and organizations can thrive.
We’re looking for a productive, curious copywriter who loves turning complex ideas into clear, compelling marketing. You’ll help families get the childcare support they need by creating copy that helps them understand their options, feel confident in their choices, and take the next step with us. If you're the kind of writer who loves learning quickly and wants to build a wide range of skills, you'll get a lot of reps here.
Responsibilities:
Turn marketing briefs into clear, persuasive, attention-grabbing, emotionally resonant, family-facing, and business-driving copy for a wide range of situations and channels, from digital work streams to print pieces, for B2B, B2C, and B2B2C audiences (yes, that’s a thing here)
Partner with designers, marketing managers, contract writers, and cross-functional partners to write, revise, and evolve copy
Copyedit for brand voice, clarity, accuracy, and alignment with the brief
Use approved AI tools as part of the writing process, including ideation, outlining, first drafts, repurposing, versioning, editing, reading-level checks, and copy QC
Review, edit, fact-check, and refine AI-assisted drafts so they meet brand voice, quality, readability, and accuracy standards
Support contractor onboarding by sharing guidelines, resources, process notes, and style updates
Qualifications:
3+ years of brand marketing copywriting experience (agency or in-house)
Portfolio showing strong marketing writing skills, and a range of channels, audiences, tones, and formats, including B2B, B2C, and B2B2C work
Proven track record managing multiple copy assignments, balancing priorities, meeting deadlines, collaborating with partners, and keeping work moving with appropriate guidance
Comfort making progress from imperfect information, sharing work, applying feedback, and revising quickly
Strong editorial instincts, including attention to clarity, accuracy, voice, readability, and the details that make copy feel polished
Experience with and eagerness to use AI writing tools such as Copilot, ChatGPT, Claude, and new, yet-to-be-discovered innovations as part of a supported writing workflow
Familiarity with writing for digital discoverability (SEO and AEO)
Bachelor’s degree in English, Marketing, Communications, or related field
#LI-Remote
Our benefits meet you where you are. We’re here to help our employees navigate the integration of work and life:
- Know your whole family is supported with discounted child care benefits.
- Breathe easy with medical, dental, and vision benefits for your family (and pets, too!).
- Feel supported in your mental health and personal growth with employee assistance programs.
- Feel great and thrive with access to health and wellness programs, paid time off and discounts for work necessities, such as cell phones.
- … and much more.
We operate research-backed, accredited, and customizable programs in more than 2,000 sites and centers across 40 states and the District of Columbia. As we expand, we’re matching the needs of more and more families, dynamic work environments, and diverse communities from coast to coast. Because we believe every family deserves access to high-quality child care, no matter who they are or where they live. Every day, you’ll help bring this mission to life by building community and delivering exceptional experiences. And if you’re anything like us, you’ll come for the work, and stay for the people.
KinderCare Learning Companies is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, military or veteran status, gender identity or expression, or any other basis protected by local, state, or federal law.
Skills Required
- 3+ years of brand marketing copywriting experience in an agency or in-house environment
- Portfolio demonstrating strong marketing writing across channels, audiences, tones, and formats, including B2B, B2C, and B2B2C work
- Experience managing multiple copy assignments, balancing priorities, meeting deadlines, collaborating with partners, and progressing with appropriate guidance
- Ability to work with imperfect information, share work, apply feedback, and revise quickly
- Strong editorial judgment and attention to clarity, accuracy, brand voice, readability, and detail
- Experience with and willingness to use AI writing tools such as Copilot, ChatGPT, and Claude
- Familiarity with SEO and AEO writing
- Bachelor's degree in English, Marketing, Communications, or a related field
What We Do
KinderCare Learning Companies provides early education and child care for children from six weeks to 12 years through KinderCare Learning Centers and other brands. It operates research-backed, accredited, customizable programs in more than 2,000 sites across 40 states and the District of Columbia, serving families in neighborhoods, workplaces, and schools. Its mission is to build confidence through high-quality care and education.
