Coordinator, Digital Marketing

Join Goodwin’s Global Operations Team, and make a real impact on a global scale. At Goodwin, we work with some of the world’s most successful and innovative investors, entrepreneurs and disruptors in the life sciences, private equity, real estate, technology and financial industries, and where they converge. As part of the Global Operations Team – all business professionals at the firm – you’ll collaborate with colleagues from varied backgrounds and experiences, fostering an environment where cross-functional learning, networking, and collaboration are at the core of what we do.
Here, we’re not just supporting a law firm; we’re partnering with attorneys and clients to deliver cutting-edge solutions in high-stakes litigation and dispute resolution, world-class regulatory compliance and advisory services, and complex transactions. Our commitment to integrity, ingenuity, agility, and ambition drives us, and we’re proud to have been recognised as the “Best Business Team” by The American Lawyer.
This is your opportunity to grow professionally in a dynamic, global environment, surrounded by forward-thinking peers.

We are seeking a creative and detail-oriented Digital Marketing Coordinator to join our dynamic Brand & Strategy team in the Marketing and Communications department at Goodwin, a top-ranked global 50 law firm. This role will support across key areas of the business in the development and execution of social media content and methods that enhance brand awareness, engage our audiences, and drive measurable results across platforms. Additionally planning, development, and optimization of digital marketing content to ensure it aligns with brand goals, user experience best practices across device types and platforms. The ideal candidate is both creative and analytical, passionate about digital storytelling, understands digital marketing nuances, has a keen eye for detail, and thrives in a fast-paced, collaborative environment.

What You Will Do:

• Assist in the planning, creation, and scheduling of content across our social media platforms (LinkedIn, Instagram, X, and others)

• Collaborate with cross-functional teams to develop and publish content across digital channels that support marketing campaigns, program launches, and organizational initiatives; ensure the content is accurate, engaging, and aligned with brand voice and messaging

• Monitor social media channels for engagement opportunities, trends, and brand mentions; respond to comments and messages in a timely and brand-appropriate manner

• Support colleagues across the organization with social media queries and requests ensuring correct processes are followed and brand standards maintained at all times

• Monitor and report on digital marketing performance metrics and user engagement using relevant analytics tools

• Stay informed on digital marketing trends, user experience (UX) best practices, and emerging technologies to inform strategy and content development

• Assist the broader team with ongoing projects on an ad-hoc basis

Who You Are:

• 1–3 years of experience in social media marketing, content creation, and/or digital marketing

• Experience working in professional services is a plus but not essential – we welcome applications from all backgrounds

• A portfolio of work or equivalent is required with application

• Strong understanding of major social platforms and their respective best practices

• Experience with social media management tools (e.g., Sprout Social, Later, Hootsuite, etc.) and analytics platforms (e.g., Google Analytics, Hotjar)

• Knowledge of and interest in current social media and digital marketing trends

• Experience with social media advocacy platforms or programs (e.g., Clearview Social, Advocacy by Sprout Social, etc.) is a plus

• Excellent written and verbal communication skills, with a knack for crafting engaging copy

• Basic graphic design or video editing skills (e.g., Canva, Adobe Creative Suite, CapCut)

• Highly organized, detail-oriented, and able to manage multiple projects simultaneously

• Strong time management and multitasking abilities; familiarity with working within workflow management tools (e.g., Workfront, Asana, Trello, etc.) is a plus

• Problem-solving aptitude and proactive approach

• Self-motivated with the ability to work collaboratively  

• Comfortable working in a PC environment

• Hybrid work environment

• Occasional travel to other Goodwin offices as needed

#LI-MS1

Benefits and More

At Goodwin, you will discover your next career opportunity with a rewarding compensation package and comprehensive benefits, including:

• Flexible work arrangements and hybrid work schedule

• Health, dental, and vision insurance

• Life and disability insurance

• Retirement & Savings Plan

• Emergency back-up child and adult care

• Paid vacation, sick time off, and holidays

• Professional development and career advancement opportunities

• Employee recognition and reward programs

• Employee wellness and assistance programs

• Employee discounts and perks

​Consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance an arrest and conviction record will not automatically disqualify a qualified applicant from consideration.

Consistent with the SF Fair Chance Ordinance, an arrest and conviction record will not automatically disqualify a qualified applicant from consideration.

Goodwin Procter LLP is an equal opportunity employer. This means that Goodwin Procter LLP considers applicants for employment, and makes employment decisions without unlawful discrimination on the basis of race, color, gender, gender identity or expression, age, religion, national origin, citizenship status, disability, medical condition, genetic information, marital status, sexual orientation, military or veteran status, or other legally protected status.
To request a reasonable accommodation to participate in the job application or interview process in the US, contact the Benefits Department by email or by phone at 617-570-1800. To request any disability or neurodivergence related accommodations to participate in the job application or interview process in the UK or Germany, please email the Recruiting Department. Any information you provide will be in the strictest confidence, and only used for the purpose of providing the accommodations needed. Requesting accommodations will not adversely affect the outcome of your application.
 

This position is eligible for overtime: Yes

The target salary range for this position varies by location and is commensurate with relevant experience: Boston $55,100 - $82,700 | Los Angeles $57,900 - $86,900 | New York $57,900 - $86,900 | Philadelphia $51,800 - $77,800 | San Francisco $61,700 - $92,600 | Santa Monica $57,900 - $86,900 | Silicon Valley $61,700 - $92,600 | Washington DC $55,100 - $82,700