Copenhagen, Denmark
About the job
Saxo provides the leading online trading platform, connecting investors and traders to global financial markets. Ultimately everything we do is focused on getting curious people invested in the world. We give our clients more opportunities to maximise their money.
As part of this deeply held commitment, we are looking for a Content Strategist.
Our content strategy is the connective fabric between Saxo and our retail investor customers, giving them a broad and deep understanding of the investing and trading landscape. This is more than just brand engagement; this is our mission for everyone to be invested. It is about making sure our customers find the right knowledge at the right time.
As a Content Strategist at Saxo, you will be responsible for formulating our expert’s insights and analysis into compelling, customer-centric content, aligned with KPIs that seek to maximise engagement and activate clients.
You will be able to move fluidly between the worlds of financial analysts, market economists and customer experience designers, to improve the content experience and effectiveness in equal measures. Fundamental to your success will be forging strong relationships with key stakeholders and project managing the content strategy by establishing guiding principles, strategic pillars and ensuring practical implementation of both. This is about creating compelling customer experiences delivered via a long-term marketing plan.
As a FinTech platform that helps curious people to be invested, we are naturally positioned to deliver a comprehensive content offering that brings real added value to our current and future customers. To be successful in this role it will take a curious mindset and a clear passion for investing and trading.
Responsibilities
- Create, improve and manage the content strategy; communicate deadlines with stakeholders involved in content creation, and ensure schedules stay on track
- Align client personas and build appropriate relevant content requirements tailored to our key markets
- Design and maintain a customer persona-led content strategy
- Coordinate production of in-house content globally using global and local strategists, sales teams and local journey owners
- Collaborate with leadership team to prioritize content towards target client personas that aligns with the commercial objectives
- Evangelize content across the Saxo offices; partner with the local offices and across client journeys, communicating our content strategy clearly, requesting and coordinating timely content inputs, managing publication expectations and closing the feedback loop
- Critically examine the value of the insight we are bringing to customers and to the business, using relevant data metrics, and evangelize our content standards, bringing customer centricity into focus
- Collaborate with stakeholders across the organization who come to content design from different angles—like PR, brand, legal, risk, and more—to facilitate progress and influence direction
- Champion the value of good shareable content among other teams
- Manage multiple projects and deadlines effectively
- Maintain and implement writing guidelines that are in line with our brand and voice
Your Profile
- Experience in the area of investments and/or other financial instruments – with a solid understanding of financial markets; you enjoy staying up to date with macro, asset class, sector and geographical trends
- Show a clear curiosity for content performance; demonstrate actions that optimize and continuously improve the content experience
- You understand consumer needs, and can translate them into principles that deliver enagaing and actionable content across different client personas
- You have a journalistic mindset and are interrogative, confident, and creative
- You are exceptionally organized, able to collaborate and communicate effectively, and can build strong relationships with internal stakeholders
- Collaboration: you can create comprehensive briefs to enable subject matter experts and designers to contribute to content creation; you can work with stakeholders from design,
We get curious people invested in the world
When you work at Saxo, you become a Saxonian and part of a purpose-driven organisation, where good ideas are always taken seriously, and where you can make a true impact. We are invested in your development, and you can expect a robust career from day one when you join Saxo – no matter which role you take on.
You will join 2,500 other ambitious colleagues across 15 countries and become part of an international organisation. Working in Saxo, you will get to meet colleagues from many different cultures and backgrounds, and you should know that we value diversity and inclusion and see it as a genuine source of strength to drive growth, foster innovation and position us for long-term success.
We encourage an open feedback culture and supportive team environments enabling employees to grow and fulfil their career aspirations.
When you bring passion, curiosity, drive and team spirit, your learning journey will be dynamic and your career opportunities in Saxo will be immense.
At Saxo we don’t just offer a job – we offer an opportunity to invest in your future!
How to apply :
Click here to create an account and upload your resume and a short motivation. We look forward to getting to know you better!
What We Do
At Saxo we believe that when you invest, you unlock a new curiosity for the world around you. Discovering an intuitive desire within to actively learn, explore, and ask questions, you will engage with new companies, new communities, maybe even new countries. You could call this an appetite or passion for new knowledge and skills. We call it curiosity. Ultimately everything we do as a company is focused on getting curious people invested in the world by giving our clients more ways to make more of their money. We began in Copenhagen, Denmark in 1992 with a clear vision: to make the global financial markets accessible for more people. In 1998, we launched one of the first online trading platforms in Europe, providing professional-grade tools and easy access to global financial markets for anyone who wanted to invest. Today we are a well-capitalised Danish (EU) bank with top capital ratios and positive rating from S&P, trusted by over 1.2 million clients. As an international award-winning investment firm for investors and traders who are serious about investing, our clients enjoy regulated and reliable access to over 71,000 financial instruments on our industry-leading platforms. Keeping our headquarters in our beloved Denmark, we have expanded our reach to having more than 70 nationalities employed in offices in 14 countries. We are proud of our Scandinavian heritage and we are committed to the values of trust, fairness, and security. We believe this gives our clients the confidence to be adventurous and curious. Curiosity can lead you to places you never could have imagined. When you invest, you stimulate the mind, you see new perspectives, and you broaden your horizons. Personal transformation is inevitable as you develop a sincere interest and curiosity for not only the world, but also for others. At Saxo our greatest hope is for everyone to become engaged, to feel empowered, and to Be Invested
