The Role
The Content Manager will lead content strategy and execution for various clients, ensuring alignment with business goals and audience needs while producing high-quality content across multiple formats.
Summary Generated by Built In
Terra is seeking a Content Manager to lead content across a diverse range of client accounts, owning both strategy and execution. This role is designed for an experienced content leader who loves to write and takes pride in crafting thoughtful, high quality work. You’ll partner closely with clients and internal teams to turn ambitious marketing goals into clear, compelling content that performs.
What You'll Do
- Lead client conversations to define goals, guide decision making, and present strategic recommendations with confidence.
- Own content strategy from concept through execution, ensuring alignment with business objectives, audience needs, brand voice, and regulatory considerations.
- Research audiences, industries, and competitive landscapes to inform both strategy and day to day writing.
- Write, edit, and refine content across formats, with a high bar for clarity, accuracy, and craft. Writing is a core part of this role.
- Take independent ownership of workstreams, delivering thoughtful, polished work that consistently meets or exceeds expectations.
- Partner closely with clients to gather input, align on messaging, and incorporate feedback across iterative review cycles.
- Create and evolve toolkits, templates, and guidelines that support consistent, scalable content delivery.
- Build trusted client relationships through proactive communication, sound judgment, and reliable follow through.
- Collaborate with AEO/SEO, paid media, design, and development partners to deliver cohesive, multichannel content campaigns.
- Spot opportunities to improve content quality, strengthen strategic alignment, and elevate how we work with clients.
Who You Are
- You’re a strategic thinker with 7+ years of experience, including at a creative or digital agency, leading client-facing projects and crafting effective content strategies.
- You’re a strong communicator who’s confident presenting recommendations to senior stakeholders.
- You’re a skilled writer and editor with a knack for producing polished, high-impact content across formats like articles, webpages, emails, social, and display ads.
- You bring clarity, consistency, and creativity to every piece of content, ensuring alignment with brand voice, business goals, and audience needs.
- You are a collaborative, confident leader who excels at building relationships and working with cross-functional teams.
- You are detail-oriented and highly organized.
- You are skilled at managing your time and establishing priorities while remaining flexible to adapt to shifting client demands.
- Skilled at creating presentation decks that clearly articulate strategic recommendations
- Proficient in AEO/SEO research and keyword strategy
- Comfortable integrating AI tools into content workflows when appropriate, without sacrificing quality or editorial judgment
- Familiar with UX writing principles and best practices
- Comfortable working in Figma and collaborating with design teams
- Excited to build content that performs on social media, including through A/B testing
Additionally, you bring some or all of the following capabilities:
Perks & Benefits
- In addition to 11 observed holidays, salaried team members have unlimited paid time off, with an additional 4 mental wellness days per year
- 100% company funded health insurance, with dental and vision options
- Paid parental leave
- 401(k) plan to help save for your future
- Permanent remote work option
- Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)
- Monthly wellness stipend and quarterly employee appreciation gift
- One-time reimbursement for work from home equipment
- Monthly team bonding sessions
- Pre-tax commuter benefits
- The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day
About Terra
Terra is a digital marketing and creative agency built by an integrated and international team of content creators, strategists, designers, and developers. We help organizations reimagine and deliver their most ambitious digital projects and initiatives.
Acting as an extension of your team, we craft exceptional online experiences, content, and marketing strategies for brands around the world. We take our clients’ challenges personally and do the hard, human work required to produce creative solutions that get results.
Terra is also an equal opportunity employer.
We recruit, employ, train, compensate, and promote team members regardless of their race, religion, color, national origin, sex, disability, age, veteran status, or any other protected status (as required by applicable law).
Our top goal as an employer is to bring together a diverse mix of talented people who are excited to join our company, stay with Terra for a long time, and do their best work while they’re here. We take pride in the quality of the services and work we provide to our clients, and we know none of it is possible without the hard work and commitment of our passionate and creative employees.
Skills Required
- 7+ years of experience in content management
- Experience at a creative or digital agency
- Strong writing and editing skills
- Ability to manage client relationships effectively
- Proficiency in AEO/SEO research and keyword strategy
- Familiarity with UX writing principles
- Comfortable working in Figma
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The Company
What We Do
We use the power of genuine human connection to create compelling marketing, execute complex projects, and drive results for brands across B2B and B2C industries. Our culture prioritizes a hyper-collaborative environment that synthesizes the talent of over 50 designers, developers, writers, and strategists around the world, transforming great ideas into award-winning experiences. Start conquering the digital terrain today.
