Jobs at Terra (terrahq.com)

Own end-to-end paid media strategy and execution for multiple B2B clients. Build, launch, optimize, and report on campaigns across Google, LinkedIn, Meta, Microsoft, and other platforms. Manage budgets, audiences, testing, attribution, and performance improvements while translating data into client recommendations. Collaborate with strategy, analytics, and creative teams, and experiment with AI and automation to improve campaign efficiency and internal processes.

Own paid media strategy and execution for B2B client accounts across Google, LinkedIn, Meta, Microsoft Ads, and other platforms. Build and optimize campaigns, manage budgets and pacing, develop audience and creative tests, monitor performance metrics, and ensure tracking and attribution accuracy. Create client-facing reports and recommendations, collaborate with strategy, analytics, and creative teams, and experiment with AI-powered workflows and automation to improve campaign efficiency and performance.

Lead digital marketing strategy for client accounts, developing cross-channel lifecycle journeys across content, AEO/SEO, social, email, and automation. Conduct client discovery, define performance metrics, direct creative execution, analyze performance data, identify market opportunities, and adjust strategies to maximize impact. Partner with creative, content, technical, and leadership teams while presenting strategic recommendations to stakeholders and supporting company marketing and sales pursuits.

Design, build, and maintain scalable backend services, APIs, and integrations for Terra's AI platform. Develop workflows and automation, extend existing platforms (CMSs, third-party APIs), prototype solutions, troubleshoot performance issues, and contribute to engineering best practices and cross-functional product delivery.

Analyze digital marketing performance, develop measurement strategies and KPIs, implement and audit tracking systems, build dashboards, integrate data sources, and present actionable recommendations to clients. The role also involves troubleshooting analytics setups, educating clients on metrics, managing multiple projects, and collaborating with marketing, content, and development teams.

Develop and maintain backend systems for client websites and applications. Responsibilities include designing APIs and database solutions, optimizing performance, writing maintainable code, participating in code reviews, troubleshooting issues, collaborating with frontend developers, and contributing to system architecture and feature development. The role requires at least two years of backend development experience or a relevant degree, strong programming knowledge, database familiarity, and effective collaboration skills.

Build and manage multichannel digital marketing campaigns for B2B clients, including lead nurture, email, social, paid, and organic campaigns. Configure and troubleshoot marketing technology platforms, maintain data integrity, develop lead scoring and performance dashboards, analyze attribution, and report campaign results to clients. The role also researches martech opportunities, coordinates client feedback, and supports marketing strategy within regulated industries.

Lead SEO and GEO strategy for clients, audit and optimize sites for search and AI discoverability, guide content and structured data implementation, build dashboards for organic and AI visibility, collaborate across teams, educate clients and staff on generative search best practices, and drive innovation in organic marketing offerings.

Lead client-facing content strategy and execution: research audiences, craft and edit high-quality copy across digital formats, create toolkits and templates, collaborate with SEO, design, paid media, and development, and manage iterative client reviews to deliver scalable, on-brand content.

Create motion graphics and animations across social, web, and video; develop storyboards, style frames, and animatics; edit video and integrate motion assets; maintain asset libraries; collaborate with creative leaders and project managers to meet deadlines and brand guidelines while contributing ideas and staying current on motion design trends.

Lead design across client projects, translating briefs and brand guidelines into social, web, presentation, and print assets. Contribute to branding, collaborate with UX, web, and motion teams, present work to stakeholders, and mentor junior designers. Maintain quality, consistency, and design research while managing multiple projects and timelines. Portfolio required.

Design and produce motion graphics and animations for social, web, presentations, and video. Collaborate with creative leadership and U.S. clients, create storyboards and animatics, edit video, maintain asset libraries, follow brand guidelines, manage schedules, and contribute creative ideas to meet deadlines.

Own delivery and operational success for a book of digital marketing accounts: lead cross-functional teams, manage timelines and trackers, run client meetings, surface risks, ensure quality and on-time delivery, and drive measurable client outcomes.