Content Manager

Posted 7 Days Ago
Be an Early Applicant
Arlington, VA, USA
In-Office
86K-97K Annually
Mid level
Fitness
The Role
Manage content operations end-to-end: plan, brief, track, and traffic assets across channels; support shoots and production logistics; maintain DAM and asset hygiene; analyze content performance and run post-mortems; coordinate cross-functional workflows to keep content on schedule and aligned with business objectives.
Summary Generated by Built In
The Content Manager owns the operational backbone of [solidcore]'s content engine: planning, trafficking, and production support that keeps content moving from brief to launch. This role partners closely with the Director of Content, Brand Marketing, and cross-functional teams to keep the content execution and pipeline organized, on schedule, and grounded in performance data.

Key Responsibilities:

    Content Process, Planning & Trafficking

  • Champion content processes and workflows, and identify bottlenecks across the pipeline (production, trafficking, publishing); propose fixes to increase speed and output quality

  • Support the briefing, tracking, trafficking, and edit process of all content and deliverables across channels, from shoots, influencers, partnerships, and UGC/earned to the appropriate channel owners and platforms, working in partnership with Brand Marketing

  • Coordinate and lead recurring sync meetings with appropriate cross-functional partners to support content processes and upcoming needs

  • Coordinate and lead content intake and asset management across channels to align on timing, priorities, and asset needs

  • Own and maintain the content channel matrix, ensuring channel roles, formats, content types, and specs are kept current as platform needs evolve and new priorities emerge; serve as the operational source of truth for how content is mapped across channels

  • Oversee the Air DAM system, including the IP and usage rights process, user access and permissions, file hygiene (naming conventions, metadata tagging, archiving cadence), and usage rights/licensing documentation — ensuring cross-functional partners follow established processes for the content within their ownership

  • Shoot & Production Support

  • Support pre-production planning, including creative briefs, shot lists, mood boards, and shoot schedules, in partnership with the Director of Content, brand team, and cross-functional partners

  • Support coordination of shoot operations, including location, vendors, and talent/crew logistics, scouting, bookings, contracts, releases, and call sheets

  • Coordinate and manage recurring sync meetings including content and calendar reviews, shoot planning, and post-production editing

  • Track production timelines, budgets, and vendor/contractor deliverables

  • Manage the post-shoot asset pipeline

  • Run quality control and coordination on delivered assets against the shot list and brief before handoff to editing and channel owners

  • Content & Creative Analysis

  • Analyze content performance across paid and organic channels to identify what's working and translate that into recommendations for immediate optimizations, while supporting future calendar planning and creative briefs

  • Monitor competitive and category content trends to flag emerging formats and creative opportunities

  • Run post-shoot and post-campaign post-mortems to capture what worked and feed learnings for upcoming projects and briefs

Qualifications & Experience:

  • Bachelor's degree in Marketing, Communications, Media Production, or a related field, or equivalent practical experience

  • 4-6 years of experience in content operations, production coordination, marketing operations, or a related content management role

  • Experience managing digital asset management (DAM) systems, file organization, and usage rights/licensing workflows

  • Strong project management skills, with the ability to manage multiple content workstreams and cross-functional stakeholders simultaneously

  • Experience analyzing content or campaign performance data (paid and/or organic) and translating insights into actionable recommendations

  • Familiarity with production and shoot logistics (scheduling, vendor/talent coordination, budgets) strongly preferred

  • Excellent organizational, written, and verbal communication skills; comfortable operating as a central point of coordination across teams

  • Proficiency with content calendar, project management, and DAM tools (e.g., Air, Asana, or similar platforms)

Compensation & Benefits:

  • Compensation range: $85,522 to $97,282, based on experience
  • Bonus eligibility based on performance
  • Monthly cell phone stipend
  • 401(k) with employer match
  • Medical, dental, and vision insurance
  • Paid parental leave and parental pay benefits
  • Free telehealth services
  • Employee Assistance Program (EAP)
  • Pre-tax commuter benefits
  • Flexible PTO
  • Free drop-in classes at [solidcore]
  • And more!

[solidcore] is a national boutique fitness company with 100+ studios across the country. Our signature workout is 50 minutes of low-impact, high-intensity strength training: the lights are low and the music is loud. The coach guides the class through a series of slow & controlled movements that are sequenced to work muscles to failure. This class is accessible for all fitness levels and can be amplified or modified to accommodate individual goals. Class is as intense as our reviews suggest, but our instructors go above and beyond to provide a welcoming, supportive, empowering, and challenging experience for all. Please visit our website here to read more about our mission.

[solidcore] is firmly committed to social justice and promoting a culture of diversity, equity, and inclusion. You can click here to find out more about the actions we are taking to promote a more diverse and inclusive space for both our clients and our internal team.

[solidcore] is an equal-opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. [solidcore] makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Skills Required

  • Bachelor's degree in Marketing, Communications, Media Production, or related field, or equivalent experience
  • 4-6 years experience in content operations, production coordination, marketing operations, or related content management role
  • Experience managing digital asset management (DAM) systems, file organization, and usage rights/licensing workflows
  • Strong project management skills with ability to manage multiple content workstreams and cross-functional stakeholders
  • Experience analyzing content or campaign performance data (paid and/or organic) and translating insights into recommendations
  • Familiarity with production and shoot logistics (scheduling, vendor/talent coordination, budgets)
  • Excellent organizational, written, and verbal communication skills; central point of coordination across teams
  • Proficiency with content calendar, project management, and DAM tools (e.g., Air, Asana)
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The Company
HQ: Arlington, VA
277 Employees
Year Founded: 2013

What We Do

[solidcore] is unlike any other workout out there. Our 50-minute, full-body, high energy, low-impact classes use slow, controlled movements on our resistance-based machine to work your muscles to [failure]. With hundreds of moves stemming from planks, lunges, and squats – as well as many different resistance options – every class is different, leaving your body and mind always challenged. Classes are intense but small, designed to allow our [solidcore]-certified coaches to deliver each client with personalized attention and accountability in a team-environment. The lights are low, the music is on point, and the community is [inspiring].

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