At Tide, we help SMEs save time and money in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions, from invoicing to accounting.
Tide is transforming the small business banking market and now supports over 2 million members globally across the UK, India, Germany and France.
Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data driven decisions to serve our mission: to help SMEs save time and money so they can get back to doing what they love.
Tide facts:
- Tide is available for UK, Indian, German and French SMEs
- Over 2 million members: 900,000 UK and 1,100,000 in India and growing rapidly
- Over $300 million raised in funding
- Over 2,800 Tideans globally
- Recognised with Great Place to Work certification three years in a row, and among India’s Top 50 Best Workplaces in Banking, Financial Services, and Insurance in 2026
- We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, technology centres in Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram, New Delhi, Berlin, Paris and Luxembourg
As the Content Manager, Member Education (France), you will lead the creation, development, and refinement of our French-language bBlogs, FAQs, and educational content (written, audio, video, infographics, etc.). You are an expert at creating compelling content that makes a positive and demonstrable impact. With excellent verbal and written communication skills in French, you possess proven project management and relationship-building abilities. You thrive on autonomy, are passionate about understanding the specific challenges faced by French entrepreneurs, and create educational content that addresses these issues head-on.
You will be the voice of our French members, ensuring we understand their local needs while providing the insights required to make the best use of Tide. Working with designers and your social media team, you will create marketing materials to increase self-service, as well as product awareness for both existing and new users of the Tide platform in France.
ABOUT THE ROLE:
- Localized Execution: Take accountability for the delivery of meaningful member-facing content tailored to the French regulatory and business landscape, promoting self-service and feature awareness.
- Safety & Compliance: Create educational content (always-on and ‘just-in-time’) to help French members reduce fraud and financial crime, aligned with local security standards.
- Support Optimization: Drive reduction of support contact volumes by educating members on existing products and self-service options.
- Cross-functional Collaboration: Act as the bridge between operational, marketing, and PR teams. Coordinate activity between our international hubs and the French market.
- Social Engagement: Build an operating structure that enables our teams to effectively react, respond, and engage with members across French social platforms.
WHAT WE ARE LOOKING FOR:
- Native or bilingual mastery of French (written and spoken) is essential, with professional fluency in English to collaborate with our international teams.
- You’ve spent at least 4 years in a content or marketing role, preferably responsible for your own copy and strategy.
- You have deep experience in the French SME/TPE/Auto-entrepreneur market.
- You have experience working in Fintech (understanding of French banking/neobanking is a plus).
- You are a fast learner, able to grasp French market specifics and local business regulations quickly.
- You know your way around the French language in detail. Working with and upgrading the tone of voice for the market is a challenge you tackle with creativity and linguistic precision.
- You love working with data to translate customer feedback into actionable content.
- You are self-driven, a creative thinker, and love producing digital content.
- You have worked with CRM tools such as Iterable, Twilio, or Kustomer.
- You have worked with CMS tools such as Contentful or Wordpress.
WHAT YOU’LL GET IN RETURN:
Our location-specific employee benefits are designed to cater to the unique needs of Tideans
TIDEAN WAYS OF WORKINGAt Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams.
While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.
At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives.
We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.
At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard.
- Tide does not charge any fees at any stage of the recruitment process.
- All official Tide job opportunities are listed exclusively on our Careers Page and applications should be submitted through this channel.
- Communication from Tide will only come from an official @tide.co email address.
- Tide does not work with agencies or recruiters without prior formal engagement, and we do not authorize third parties to make job offers on our behalf.
If you are contacted by anyone misrepresenting Tide or requesting payment, please treat it as fraudulent and report it to us immediately at [email protected]
Your safety and trust are important to us, and we are committed to ensuring a fair and transparent recruitment process.
Tide leverages AI to enhance our hiring experience. You can read more about how we use AI in our recruitment process in our AI Policy.
Your personal data will be processed by Tide for recruitment purposes and in accordance with Tide's Recruitment Privacy Notice.
Skills Required
- At least 4 years in a content or marketing role
- Deep experience in French SME/TPE/Auto-entrepreneur market
- Experience working in Fintech
- Native or bilingual mastery of French
- Professional fluency in English
- Experience with CRM tools: Iterable, Twilio, or Kustomer
- Experience with CMS tools: Contentful or Wordpress
What We Do
Tide is the leading provider of UK small business (SMEs) accounts and one of the fastest-growing fintechs in the UK. Tide is live in the UK and India with over 550,000 members in the UK and more than 150,000 in India. Tide is transforming the small business banking market. Our platform not only offers business accounts and related banking services, but also a comprehensive set of highly connected admin tools for businesses, such as full integration with accounting systems (live for our UK members, coming soon to India). Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data-driven decisions to help SMEs save both time and money. Tide was awarded Innovative Product of the Year at the Growth Finance Awards 2022 and New Market Entrant of the Year at the UK-India Awards 2022. Tide was also named one of CB Insights global Fintech 250 and Beahurst’s The Fintech Top 50 for the UK in 2023. Tide facts: Tide is available for UK and Indian SMEs Over 550,000 UK members and growing rapidly Over 150,000 India members since December 2022 Over £200 million raised in funding Over 1,500 Tideans globally - we’re diversity champions! We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, a technology centre in Hyderabad, India and offices in Gurugram, near New Delhi
