Content Enablement Lead

Posted Yesterday
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London, Greater London, England, GBR
Hybrid
Senior level
Social Media
Our mission is to bring everyone the inspiration to create a life they love.
The Role
Lead strategy and execution of product-related organic content education. Translate product updates, audience insights, feedback, and data into clear guidance and best practices for content producers. Partner with Product, Marketing, Partnerships, and Operations teams to represent producer needs, support launches, embed education in tools and experiences, and drive measurable adoption.
Summary Generated by Built In

About Pinterest:

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.

At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI.

Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here.

Our Content Enablement team sits within the Content organization in the Global Business Organization. We create scalable, trusted guidance that helps content producers create high-quality organic content and supports Pinterest’s priority product and commercial experiences.

The Content Enablement Lead will lead the strategy and execution of product-related organic content education, helping organic content producers understand and adopt the Pinterest products that support their success. You’ll champion producer needs, translate product developments into clear guidance and drive measurable adoption.

What you’ll do:

  • Set the strategy and direction for scalable, product-related organic content education in complex or ambiguous product areas.
  • Translate audience insights, product knowledge, feedback and data into a clear point of view on organic content-producer needs, value propositions and tradeoffs—and into practical best practices that help producers and creators succeed on Pinterest.
  • Proactively monitor relevant product roadmaps, launches and changes; identify implications for organic content producers and translate them into timely, accurate education and guidance.
  • Partner with Product, Product Operations, Partnerships, Marketing and other cross-functional teams to represent the organic content-producer perspective early in product development, surface education implications, inform product and launch decisions and shape product-related education.
  • Build relationships with Product and other partner teams to proactively identify and advance opportunities to embed organic content education in tools and experiences.

What we’re looking for:

  • Significant experience in content strategy, content marketing, product education, enablement, creator programs, product marketing or a related field.
  • Deep product and technical fluency, with experience leading education or enablement for complex products, audiences or business problems and translating insights and data into clear, useful guidance for organic content producers.
  • Excellent strategic writing, editing and presentation skills for varied internal and external audiences.
  • Proven ability to influence cross-functional partners across Product, Marketing, Operations and go-to-market teams, including through ambiguity and competing priorities.
  • Strong program-management and analytical skills, with experience managing multiple workstreams and using feedback and data to improve decisions and outcomes.
  • Demonstrated ability to use AI to improve speed and quality in day-to-day workflows, paired with sound judgment and rigorous validation of AI-assisted work.
  • Bachelor’s degree in a relevant field such as communications, education, marketing, journalism, business or equivalent experience.

In-Office Requirement Statement:

  • We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
  • This role will need to be in the office for in-person collaboration 1–2 times per quarter and can be situated anywhere in the UK.

Relocation Statement:

  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

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Our Commitment to Inclusion:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.
 
By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.

Skills Required

  • Significant experience in content strategy, content marketing, product education, enablement, creator programs, product marketing, or a related field.
  • Deep product and technical fluency, including experience leading education or enablement for complex products, audiences, or business problems.
  • Ability to translate insights and data into clear, useful guidance for organic content producers.
  • Excellent strategic writing, editing, and presentation skills for internal and external audiences.
  • Ability to influence cross-functional partners across Product, Marketing, Operations, and go-to-market teams.
  • Strong program-management and analytical skills, including managing multiple workstreams and using feedback and data to improve outcomes.
  • Ability to use AI to improve workflow speed and quality while validating AI-assisted work rigorously.
  • Bachelor's degree in communications, education, marketing, journalism, business, or a related field, or equivalent experience.

Pinterest Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pinterest and has not been reviewed or approved by Pinterest.

  • Fair & Transparent Compensation Compensation is considered competitive in core technical roles, with clearly defined base, bonus, and RSU components. Vesting schedules and pay elements are articulated clearly, supporting visibility into total rewards.
  • Parental & Family Support Policies include substantial paid parental leave globally alongside fertility and family‑building benefits, adoption assistance, and dedicated caregiver supports. Communications also highlight a phased return‑to‑work approach.
  • Flexible Benefits PinFlex enables role‑dependent hybrid/remote work with home‑office, connectivity, and commuter support, plus the option to work internationally for a limited period with approval. Time away is reinforced by a paid company shutdown and generous vacation framing.

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The Company
HQ: San Francisco, CA

What We Do

Pinterest is the visual inspiration platform people around the world use to shop products personalized to their taste, find ideas to do offline and discover the most inspiring creators. Today, more than 460 million people come to the platform every month to explore and experience billions of ideas that have been saved. We’re proud to help people to discover and do what they love.

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