Consumer Activations Manager

Posted 2 Days Ago
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Fuschl, Bezirk Salzburg-Umgebung, Salzburg
Mid level
Food
The Role
As a Consumer Activations Manager, you will support local teams in implementing consumer activation projects, enhance in-store campaigns, manage limited edition packaging processes, and uphold brand values in communications. Your role involves collaborating with various stakeholders to ensure engaging consumer experiences and maintaining consistent visual branding across markets.
Summary Generated by Built In

Company Description

Are you ready to drive global product marketing campaigns and shape Red Bull’s brand impact in sports and digital activations?


Then join our Global Product Marketing Team at our Red Bull HQ in Salzburg, Austria!

Job Description

MARKET SUPPORT

You'll support Brand Managers with local consumer activation implementation by working closely together with the local teams throughout the year in Sports and Brand Building functions as well as keep track and schedule follow ups for all Consumer Activation projects.

ENGAGEMENT

You'll be responsible to amplify and strengthen our in-store campaigns, making sure the consumer has a genuine Red Bull experience online that is fun and engaging. You'll also be Creating tools and supporting the local teams on ensuring quality as a main focus.

LIMITED EDITIONS

You'll own the Limited Edition Packaging process by mastering our internal tools and guiding countries with guidelines while you collaborate with internal stakeholders across the organization for constant improvements and smooth process.

POS

You'll be responsible for ensuring our visual branding is unique while staying recognizable and consistent.

BRAND GUARDIANSHIP

You'll be managing how we communicate and show our brand to consumers, ensuring we communicate our brand beliefs and values, along with our product benefits and attributes in a relevant way for consumers globally.

Qualifications

University Degree

Fluent in english, german would be a plus

At least 3-4 years of brand management experience with a strong understanding of the entire marketing mix

Proficient understanding of trade marketing

Very good project management capabilities

Strong ability to communicate with diverse internal and external stakeholders with different cultural backgrounds

An open-minded, international, and entrepreneurial mindset with a positive attitude

Passion for premium brand management and lifestyle brands

Additional Information

Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 2.691,00 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary. 

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.

The Company
HQ: Fuschl
26,878 Employees
On-site Workplace
Year Founded: 1987

What We Do

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

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