Consultant, Digital Analytics

Posted 15 Hours Ago
Be an Early Applicant
Toronto, ON
Mid level
Fintech • Payments • Financial Services
The Role
As a Digital Analytics Consultant at CIBC, you will manage and maintain digital analytics tools, provide insights and reports for senior leadership, ensure compliance with data governance, and collaborate with stakeholders to optimize digital performance. Your role will include creating dashboards and implementing best practices in digital analytics.
Summary Generated by Built In

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What You’ll Be Doing

Imagine a role where you are responsible for building banking experiences for a digital bank! As part of the Simplii Digital team within the Simplii Financial organization, you will work alongside Simplii’s Digital technology delivery team to build enhancements and deliver a best in class digital customer experience for the Simplii online and mobile banking platforms. 

As a Digital Analytics Consultant, reporting into Director of Digital Analytics, you will be responsible for managing and maintaining Adobe and Google Analytics frameworks for Digital Strategy initiatives and Digital Marketing campaigns. You will provide tactical insight, consultation and support to Digital programs and initiatives, and drive its reporting and enablement leveraging tools such as Adobe Analytics/Google Analytics/Tableau. You will also lead efforts to stay abreast of Digital Analytics best practices and proactively drive the implementation and reporting of these best practices, in collaboration with various cross functional teams (ie. Sales, IT, Product, etc.).

At CIBC we enable the work environment most optimal for you to thrive in your role. Details on your work arrangement (proportion of on-site and remote work) will be discussed at the time of your interview. 
How You'll Succeed

  • Insights/Reporting: Creating detailed and actionable reports for senior leadership, highlighting key findings and recommendations (Product Performance/Campaign Performance)
  • Technical Integration: Supporting the implementation, and use of digital analytics tools and platforms (ie. Adobe Launch, Marketing Pixels, etc.)
  • Stakeholder Management: Working closely with various stakeholders to ensure that digital KPI’s are effectively measured and reported against. Work collaboratively with teams across Simplii and Digital Analytics, Sales, Strategy and Technology to ensure timely and end to end enablement of marketing and technology initiatives across a wide array of enterprise platforms (.COM, Online Banking, Mobile Banking ect.)
  • Compliance and Data Governance: Ensuring that all digital analytics practices comply with relevant data privacy laws and organizational policies
  • Optimization & Strategy: Continuously monitor digital performance, analyze and translate raw data from a variety of sources and make recommendations for optimization and improvement. You'll create and manage KPI reporting dashboards. Drive, manage and execute Digital Analytics initiatives, and realize efficiencies by leveraging existing Digital Analytics integrations as well as providing recommendations and best practices for new integrations.

Who You Are

  • You can demonstrate 3-5 years of experience in digital analytics or in a similar role. Driven to learn, research, and improve analytics skillset. Strong proficiency with Adobe Launch is preferred. Working in a financial institution is an asset.
  • You have a degree in mathematics, statistics or an analysis-driven discipline.
  • You're digitally savvy. You seek out innovative solutions and embrace evolving technologies. You can easily adapt to new tools and trends. You have experience in JavaScript coding/debugging and experience with designing Digital Analytics solutions for Singe Page Application Frameworks and Mobile App. Experience with ObservePoint is an asset.
  • Your influence makes an impact. You know that relationships and networks are essential to success. You inspire outcomes by making yourself heard.
  • You act like an owner. You thrive when you're empowered to take the lead, go above and beyond, and deliver results.
  • You look beyond the moment. You make decisions and take actions that will make a difference today and tomorrow. You proactively seek new solutions to overcome all obstacles. 
  • Values matter to you. You bring your real self to work and you live our values - trust, teamwork, and accountability. 

What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.

  • We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.

  • Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

  • We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.

*Subject to plan and program terms and conditions

What you need to know

  • CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact [email protected]

  • You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.

  • We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Job Location

Toronto-161 Bay St., 4th

Employment Type

Regular

Weekly Hours

37.5

Skills

Adobe Analytics, Analytical Thinking, Banking, Business, Collaboration, Cross-Functional Teamwork, Dashboard Reporting, Data Privacy, Digital Analytics, Digital Customer Experience, Digital Marketing, Digital Marketing Campaigns, Digital Strategy, End-to-End Testing, KPI Reporting, Marketing, Marketing Campaigns, Metrics Development, Mobile Banking, Online Banking, Product Knowledge

Top Skills

Adobe
Google
Tableau
The Company
HQ: Toronto, Ontario
43,351 Employees
On-site Workplace

What We Do

CIBC is here to help all our clients reach their goals.

We know the importance of reliable financial products and services, and we’re dedicated to providing them in a way that lets you bank however you want, whenever you want.

With innovative tools designed around your priorities and a team fully focused on your success, you’ll get the insights you need to get even closer to achieving your goals.

This culture of innovation and shared values of trust, teamwork and accountability are why we’ve been named a top employer in Canada. They’re also why a career at CIBC is more than a job—it’s an opportunity to grow and work alongside some of the brightest in Canada.

La Banque CIBC est là pour aider tous nos clients à atteindre leurs objectifs.

Nous connaissons l'importance de produits et services financiers fiables, et nous nous engageons à les fournir d'une manière qui vous permette d'effectuer vos opérations bancaires comme vous le souhaitez, quand vous le souhaitez.

Avec des outils innovants conçus autour de vos priorités et une équipe entièrement centrée sur votre réussite, vous obtiendrez les informations dont vous avez besoin pour vous rapprocher encore plus de vos objectifs.

Cette culture de l'innovation et les valeurs partagées de confiance, de travail d'équipe et de responsabilité sont la raison pour laquelle nous avons été nommés l'un des meilleurs employeurs au Canada. C'est aussi pourquoi une carrière à la Banque CIBC est plus qu'un emploi : c'est une occasion de grandir et de travailler aux côtés de certaines des personnes plus brillantes au Canada

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