Communications Manager - BA Americas

Posted Yesterday
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Fort Mill, SC, USA
Hybrid
Senior level
Automotive • Manufacturing
The Role
Leads strategic and operational internal communications across the Americas, translating business priorities into engaging communications for employees, leaders, and stakeholders. Responsibilities include developing communication and crisis plans, advising leaders, managing employee events and projects, coordinating agencies and vendors, and measuring outcomes through KPIs. The role requires strong storytelling, writing, stakeholder management, project planning, and cross-functional collaboration.
Summary Generated by Built In
Company Description

THE COMPANY

Continental is a leading tire manufacturer and industry specialist. Founded in 1871, the company generated sales of €19.7 billion in 2025 and currently employs around 78,000 people in 54 countries and markets.

Tire solutions from the Tires group sector make mobility safer, smarter, and more sustainable. Its premium portfolio encompasses car, truck, bus, two-wheel, and specialty tires as well as smart solutions and services for fleets and tire retailers. Continental has been delivering top performance for more than 150 years and is one of the world’s largest tire manufacturers. In fiscal 2025, the Tires group sector generated sales of 13.8 billion euros. Continental's tire division employs more than 56,000 people worldwide and has 19 production and 16 development sites.

Job Description

HOW YOU WILL MAKE AN IMPACT

SG 12

The Communications Manager, BA Americas is responsible for leading strategic and operational internal communications across Tires the Americas, with a strong focus on Fort Mill as the Americas headquarters. This role requires a proactive, self-directed communications professional who can translate business priorities into clear, timely, measurable, and engaging communication strategies for employees, leaders, and regional stakeholders.

Key Responsibilities

  • Lead, develop and execute strategic internal communications for the Americas region, applying strong storytelling across multiple channels.
  • Drive proactive planning and execution by building and maintaining communication plans (including crisis), project trackers, and timelines, anticipating needs, risks and dependencies among stakeholders.
  • Serve as a trusted communications advisor to leaders and stakeholders, helping to shape their communications strategy by engaging with them regularly.
  • Own major employee teams, projects, events and leadership moments, including the US Corporate Social Responsibility team, All Employee Meetings and other regional leadership events.
  • Apply measurement, insights, and continuous improvement throughout all tasks and projects by establishing KPIs and connecting communications activities to measurable outcomes
  • Support regional and global alignment and ensure communications needs are met in both directions.
  • Manage agencies, vendors, and content partners as needed

Qualifications

WHAT YOU BRING TO THE ROLE

  • Bachelors Degree in Business, Communications, Marketing or related discipline.
  • 7+ years of Communications experience
  • Strong internal communications, corporate communications, or employee engagement experience.
  • Ability to think strategically while also executing detailed communications plans.
  • High level of ownership, accountability, follow-through, and independent judgment.
  • Strong project management skills, including the ability to manage timelines, dependencies, stakeholders, and competing priorities.
  • Proactive planning mindset with the ability to anticipate needs and risks.
  • Strong writing, editing, storytelling, presentation, and message-development skills.
  • Ability to advise and influence leaders and stakeholders with confidence.
  • Strong attention to detail and commitment to producing polished, accurate work.
  • Comfort working with ambiguity and moving projects forward without having every answer upfront.
  • Strong problem-solving skills and resourcefulness.
  • Ability to use data, feedback, and KPIs to evaluate communication effectiveness.
  • Curiosity and adaptability with communications tools, digital platforms, templates, analytics, and emerging technologies.
  • Ability to work across functions, regions, and cultures while maintaining message consistency and audience relevance.
  • Continental is able to provide relocation assistance for this opportunity.
  • Legal authorization to work in the US is required. Continental is able to provide visa sponsorship for current internal candidates only.

ADDITIONAL WAYS TO STAND OUT

  • 10+ years related professional experience
  • Graphic design proficiency

Additional Information

THE PERKS 

  • Immediate Benefits 
  • Robust Total Rewards Package
  • Paid Time Off
  • Volunteer Time Off
  • Tuition Assistance
  • Employee Discounts, including tire discounts
  • Competitive Bonus Programs
  • Employes 401k Match
  • Diverse & Inclusive Work Environment with 20+ Employee Resource groups.
  • Hybrid Work 
  • Employee Assistance Program
  • Future Growth Opportunities, including personal and professional
  • And many more benefits that come with working for a global industry leader!

 

EEO-Statement:

EEO / Disabled / Protected Veteran Employer. Continental offers equal employment opportunities to all qualified individuals, without regard to unlawful consideration to race, color, sex, sexual orientation, gender identity, age, religion, national origin, disability, veteran status, or any other status protected by applicable law. In addition, as a federal contractor, Continental complies with government regulations, including affirmative action responsibilities for qualified individuals with a disability and protected veterans, where they apply. To be considered, you must apply for a specific position for which Continental has a current posted job opening. Qualifying applications will be considered only for the specific opening(s) to which you apply. If you would like to be considered for additional or future job openings, we encourage you to reapply for other opportunities as they become available. Further, Continental provides reasonable accommodations to qualified individuals with a disability. If you need assistance in the application process, please reply to [email protected] or contact US Recruiting at 800-821-2727. This telephone line and email address are reserved solely for job seekers with disabilities requesting accessibility assistance or an accommodation in the job application process. Please do not call about the status of your job application, if you do not require accessibility assistance or an accommodation. Messages left for other purposes, such as following up on an application or non-disability related technical issues, will not receive a call back.

 

Ready to drive with Continental? Take the first step and fill in the online application.

Skills Required

  • Bachelor’s degree in Business, Communications, Marketing, or a related discipline
  • 7+ years of communications experience
  • Strong internal communications, corporate communications, or employee engagement experience
  • Strategic thinking and ability to execute detailed communications plans
  • Strong ownership, accountability, follow-through, and independent judgment
  • Strong project management skills, including managing timelines, dependencies, stakeholders, and competing priorities
  • Proactive planning skills and ability to anticipate needs and risks
  • Strong writing, editing, storytelling, presentation, and message-development skills
  • Ability to advise and influence leaders and stakeholders
  • Strong attention to detail and commitment to polished, accurate work
  • Ability to work effectively with ambiguity and incomplete information
  • Strong problem-solving skills and resourcefulness
  • Ability to use data, feedback, and KPIs to evaluate communications effectiveness
  • Adaptability with communications tools, digital platforms, templates, analytics, and emerging technologies
  • Ability to work across functions, regions, and cultures while maintaining message consistency and audience relevance
  • Legal authorization to work in the United States
  • 10+ years of related professional experience
  • Graphic design proficiency

Continental Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Continental and has not been reviewed or approved by Continental.

  • Healthcare Strength — Health plans are often described as comprehensive, with medical, dental, vision, and related programs (such as HSA/FSA) highlighted as strong components. Feedback suggests the quality of healthcare coverage is a meaningful part of overall compensation satisfaction.
  • Retirement Support — Retirement offerings, including 401(k) plans with company contributions, are viewed favorably and frequently mentioned alongside competitive base pay. These plans are seen as a reliable pillar of the total rewards package.
  • Leave & Time Off Breadth — Paid holidays, vacation/PTO, and other leave programs are presented as part of a broad benefits suite. The scope of time-off options contributes positively to perceived overall value.

Continental Insights

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The Company
HQ: Hannover
66,749 Employees
Year Founded: 1871

What We Do

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2020, Continental generated sales of €37.7 billion and currently employs around 235,000 people in 58 countries and markets. In 2021, the company celebrates its 150th anniversary.

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