Communications and Marketing Specialist

DepartmentCollege of LAS-Office

The Communications and Marketing Specialist for the College of Letters, Arts & Sciences co-leads major projects and key initiatives for the College related to student recruitment and strategic enrollment. Main areas of responsibilities include 1) communications and marketing, 2) digital content maintenance and management, 3) events, programs and initiatives, and 4) social media and 5) additional duties. This position will work collaboratively with CLAS Deans and internal team members, CLAS Departments, CLAS Centers, Institutes and Programs and across divisions as well as serve as a liaison between the College and University Communications and Marketing. This position will report to the CLAS Assistant Dean for Operations.

Our team is particularly interested in applicants who have experience working with students from diverse backgrounds and have a commitment to equity, inclusion, and justice and improving access to higher education for underrepresented and historically marginalized groups.

MSU Denver, located in downtown Denver, is a unique, access-oriented campus community that values diversity, equity, and inclusion. We are a designated Hispanic Serving Institution (HSI) with our student population consisting of over 57% first generation students and over 50% students of color. As the third largest institution of higher education in Colorado and the only institution with an open access mission, MSU Denver is a model university for today’s college students. The University serves the most diverse undergraduate student population in the state, as well as the most first-generation students and Deferred Action for Childhood Arrivals students.

We create an equitable learning and working environment with individuals who consistently demonstrate commitment to equity and inclusion. We value the diverse identities and perspectives of our students, faculty, and staff and recognize that in order to achieve a just and equitable society, diversity must go beyond simple representation. It requires critical inquiry and dialogue and a commitment to action. We strive to provide a culture of belonging where all community members feel valued to achieve personal and professional success.

Metropolitan State University of Denver is an equal opportunity employer.

· About MSU Denver: https://www.msudenver.edu/about/ · Latino/a/x Faculty and Staff Association: https://www.msudenver.edu/lfsa/ · African American Affairs Council: https://www.msudenver.edu/aaac/

· Asian Pacific Islander Desi American (APIDA) Faculty and Staff Affinity Group: https://www.msudenver.edu/apida/

Responsibilities

· Communications and Marketing (25%) – Refines and executes existing College communications and marketing plans; creates individualized and tailored marketing plans for current and prospective students to improve enrollment and retention within CLAS disciplines; helps develop marketing materials for the College, Departments and Centers, Institutes and Programs; manages internal SharePoint sites and communication forms; responsible for checking and responding to general inboxes; produces internal and external communications including newsletters, publications, press releases, blogs, etc.; ensures all strategies and campaigns align with College and University branding; employs communication and marketing strategies that ignite College and University engagement.

· Digital Content Maintenance and Management (25%) – Maintains the College website and supports Departments and Centers, Institutes and Programs on website maintenance and management; leads College-wide efforts on website optimization and compliance with Colorado Laws (such as the Colorado Law for Persons with Disabilities (HB21-1110)); responds to all digital content service requests (including consultations, reviews, development, redesigns); serves as main resource, trainer and support person for department web authors; ensures digital content adheres to College and University branding.

· Events, Programs and Initiatives (20%) – Leads all planning efforts for College events ensuring events, programs and initiatives are planned, coordinated and presented professionally; provides support for Departments related to events and programming; helps with developing creative and innovative events and programming that meets needs of College constituents; event planning duties include managing event budgets, arranging catering, venues, and cleaning services, preparing agendas and run-of-show, overseeing travel arrangements, preparing and disseminating professional communications regarding events and programs, and organizing planning committees, data tracking and reporting.

· Social Media (20%) – Manages the College’s social media marketing plan and adjusts when needed; develops individualized and tailored social media marketing plans for Departments, Centers, Institutes and Programs; social media management duties include creating content for the College’s accounts, setting goals, increasing user engagement, data tracking and reporting.

· Additional Duties (10%) – May include hiring, training and supervising student staff members (both work study and/or student hourly); responding to service requests and marketing, branding, communications, and/or design tasks; serving and leading team meetings and/or relevant College and University committees.

Required Qualifications

· Bachelor’s degree in communications, marketing, business or related field

· Demonstrated experience working on a team

· Ability to meet project milestones and key deliverables

· Proficient with web content management platforms including WordPress

· Demonstrated communications, social media, and large event planning experience

· Understands the basic concepts of equity, inclusion, and justice

Important Note: Successful applicants will ensure their resumes clearly demonstrate that their work experience describes how they meet ALL required qualifications.
 

Preferred Qualifications

· Experience working in a college/university setting

· Experience working with underrepresented students specifically, low-income, first-generation, and students of color

Schedule Information
Full-time, 40 hours per week
Exempt
Days of the Week: Mon – Fri
Evenings and Weekend Work: As needed
Schedule: Hybrid schedule
Travel: Never

Salary for Announcement
Under Colorado law, MSU Denver is required to provide a reasonable estimate of the compensation range for this role and should not offer a salary outside of the range posted in this job announcement. This range takes into account a variety of factors including but not limited to experience, skills, knowledge, abilities, education, licensure and certifications, analysis of internal equity, and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience. 

The salary range that the University reasonably expects to pay for this position is $55,000.00-$62,400.00 

This position is paid monthly and is eligible for MSU Denver benefits.

Instructions to Apply
To ensure full consideration, applications must be received by 11:59pm (MT) 1/12/2025
For full consideration, please submit the following documents:

1. Resume

2. Cover Letter/Letter of Application

3. Portfolio or examples of marketing, branding, communications, and/or design work

3 professional references will be required of the finalist. One reference must be a prior supervisor.

Official transcripts will be required of the candidate selected for hire.

Closing Date

Open Until Filled

Posting RepresentativeSophia J Montano

Posting Representative Email[email protected]Benefits

The University’s benefits package is comprehensive and offers medical, vision and dental, free RTD pass, tuition reimbursement, as well as a life and supplemental insurance plans, retirement plans and other programs, such as access to a long-term disability (LTD) plan. Visit MSU Denver’s benefits website to learn more.

For a brief overview, please see: https://www.msudenver.edu/wp-content/uploads/2024/01/MSU-Benefit-Summary.pdf. 

The University will provide reasonable accommodations to applicants with disabilities throughout the employment application process. To request an accommodation pursuant to the Americans with Disabilities Act, please contact the Human Resources ADA Coordinator at [email protected].

Background Checks

Metropolitan State University of Denver is dedicated to ensuring a safe and secure environment for our faculty, staff, students, and visitors. To Assist in achieving that goal, we conduct background checks on all finalists for positions at the University prior to employment.

Diversity Statement

Metropolitan State University of Denver is a unique, access-oriented campus community that values diversity, equity, and inclusion in all its forms. Our student population consists of nearly 58% first generation students and over 50% students of color. We are a designated Hispanic Serving Institution located in downtown Denver.

We create an equitable learning and working environment in concert with individuals who consistently demonstrate commitment to equity and inclusion. We greatly value the diverse identities and perspectives of our students, faculty, and staff and recognize that in order to achieve a just and equitable society, diversity must go beyond simple representation. It requires critical inquiry and dialogue and a commitment to action. We strive to provide a culture of belonging for all community members to achieve personal and professional success.