Communications Analytics & Planning Analyst

Overview: 

This position will be responsible for streamlining ongoing activities and assuming the lead role in the assessment, planning, coordination, and implementation of defined projects that support service, productivity, and improvements. Produces team reporting and analyzes data, drawing insights that will drive for improvements to content and channel strategy, design and delivery as well as team processes/operations. Represents unit (dept) in cross functional, high visibility projects involving business partners outside of the department.

Primary Responsibilities:

• Develop and produce high complexity departmental reports and spreadsheets to include but not limited to project, product, content or communications strategy analysis, historical reporting, workflow analysis, capability assessments and financial analysis.
• Identify trends and emerging issues, engage relevant stakeholders to develop project plans, organize virtual and physical events, synthesize multiple points of view and communicate findings utilizing such tools as white papers, reports and other relevant formats.
• Perform complex analysis and judgment-based work over multiple disciplines to support business decisions
• Lead the creation and maintenance of various reporting dashboards, including but not limited to KPIs around content performance, video performance, channel performance and audience engagement as well as key results metrics. Go beyond basic reporting and delivery with the ability to analyze large amounts of data and information to provide meaningful insights and professionally communicate those insights to management and business partners.
• Explore, evaluate, understand, recommend and implement integrated technology solutions to meet communications team needs and drive efficiency, including but not limited to reporting, team operations, team processes and program/project management
• Lead continuous improvement of existing processes, develop new processes or enhance existing processes where required including maintenance plans, procedural documentation and custom tools for automation. Identify resources that can be utilized to support business operations or improve existing business processes. Present findings and make recommendations to management.
• Lead in the planning and implementation of new projects, programs, and plans to achieve short and long-term business objectives; coordinate of the design and execution of various projects for the promotion and maintenance of the business.
• Take a lead role in supporting departmental audits including user recerts, compliance testing and departmental controls
• Manage cross functional teams on the planning, testing, and implementation of new projects, systems, products and policy regulatory changes impacting the unit (dept) and broader organization.
• Act as lead for departmental system support, coordinating with business partners, vendors and technology to address issues for the unit (dept).
• Adhere to applicable compliance/operational risk controls in accordance with Company or regulatory standards and policies.
• Promote an environment that supports diversity and reflects the M&T Bank brand.
• Maintain M&T internal control standards, including timely implementation of internal and external audit points together with any issues raised by external regulators as applicable.
• Complete other related duties as assigned.

Supervisory/ Managerial Responsibilities:

Acts as an advisor and coach to mentor junior team members

May provide direction and leadership to more junior staff

Education and Experience Required:

Bachelor’s degree and a minimum of 4 years related business line experience,

OR in lieu of, A combined minimum of 8 years higher education and/or work experience

Desired: Experience with Jira, Targetprocess or Power BI

M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $71,985.72 - $119,976.20 Annual (USD). The successful candidate’s particular combination of knowledge, skills, and experience will inform their specific compensation.

LocationBuffalo, New York, United States of America