Communication & PR Lead - Italy

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Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

About the team and the role:

This role reports to the Chief Marketing Officer and will partner with cross-functional teams and in particular, with the marketing, social and verticals teams to lead on the comms strategy and deliver on earned media outcomes in corporate, lifestyle, as well as trade publications.

We are looking for an individual who has demonstrated success in both corporate and lifestyle communications, as well as executive communications. The Communications Manager will lead eBay Italy communications strategy, partnering closely with the Global Communications team and executive leaders in creating narratives, content, stories and events.

The role has a hybrid way of working, being based in our Milan office 3 days a week.

What You will Accomplish:

• You will lead proactive comms campaign development and execution – you will be responsible for developing highly integrated PR programs which support eBay’s business objectives

• Lead the strategy and drive storytelling campaigns across our key verticals

• Be part of a cross-functional working group and deliver essential communications counsel to internal partners

• Be a strategic thought partner to the business, demonstrating industry understanding and customer insights

• Handle budgets, multiple work-streams and agency teams

• Foster strong media relationships to build eBay’s commercial and brand reputation

What You Will Bring

• Demonstrable experience working at a mid-senior level on recognized brands in a fast-paced, PR environment, either agency or in-house, with experience in delivering successful PR campaigns

• Experience working with international companies and/or in the tech sector is a plus

• We’re looking for someone who is a forward-thinking and creative storyteller, has a penchant for cross-team collaboration, a proactive and upbeat approach, outstanding judgement, presentation and communications skills

• A natural flair for news and social trends coupled with excellent news and editorial judgement and an in-depth understanding of how the media operates

• Ability to interpret data quickly and build genuinely exciting and relevant media pitches and story opportunities.

• Understanding of Italy media landscape with established relationships

• Experienced in briefing spokespeople, drafting media Q&As, statements and press releases

• Strong interpersonal skills, both written and verbal. Able to build positive relationships across wide range of partners

• Great teammate, self-starter with a drive for being proactive, focused and results driven

• Ability to assimilate new, complex business information and grasp new systems and processes in a corporate environment

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