Commercial Marketing Lead, LATAM (Mexico or Brazil)

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Mexico, Cuauhtémoc, Mexico City, MEX
In-Office
Information Technology
The Role
We are seeking a Commercial Marketing Lead, in Mexico or Brazil (Supporting LATAM). This is a remote role but individual needs to be authorized and living in Mexico or Brazil.
At First Advantage (Nasdaq: FA), people are at the heart of everything we do. From our customers and partners to our greatest advantage — our team members. Operating with empathy and compassion, First Advantage fosters a global inclusive workforce devoted to the diverse voices that make up our talent and products. Our team members empower each other to be their authentic selves and treat all with respect, integrity, and fairness. As part of our strategic growth initiative in the LATAM region, we are expanding our Mid-Market sales team to accelerate market penetration and drive revenue growth. 
Say hello to a rewarding career and come join a leading provider of mission-critical background screening solutions to some of the most recognized Fortune 100 and Global 500 brands.
What You’ll Do:
The Commercial Marketing role is managed by the LATAM commercial teams and works in partnership with corporate marketing to execute on their industry specific marketing strategies. Reporting into the SVP & Head of LATAM, this role is important to managing brand awareness, demand generation, content creation, sales and client support, and client retention/upsell for the vertical they support within the LATAM commercial team.
This is a 100% remote role but individual needs to be authorized and living in Mexico or Brazil.
Responsibilities: 
 
The primary focus for the role includes, but it is not limited to, the following topics: 
  • Demand Generation: Create and execute comprehensive marketing tactics aligned to LATAM business priorities to generate leads, pipeline and revenue.
  • Digital marketing/social media campaign planning and execution.
  • Brand and communications: Position First Advantage as a premier background provider in the region. Manage marketing campaigns aligned to HQ global strategy. Ensure clear and effective communications to prospects, customers and partners in LATAM.
  • Product marketing
  • Content strategy & events
  • Marketing analytics, performance tracking and reporting: Work closely with sales teams on leads generated by marketing. Ensure we track and report the results and performance of all marketing investments.

Position Requirements:
  • Experience: Min. of 3 years of experience in marketing B2B or related areas in the HR Tech industry (Preferred).
  • Education: Bachelor’s degree in marketing, communications, business administration, or a related field. Advanced degree or relevant certifications are a plus.
  • Location: Anywhere in Mexico or Brazil (Virtual).
  • Skills: Fluent communication in Spanish, English, and Portuguese. Collaborative, able to work in a cross-functional environment. Strong interpersonal skills to build relationships with internal and external stakeholders. Attentive to details in managing projects and meeting deadlines.
  • Other qualifications: Proactive, creative, problem solving, data analytics, ownership, adaptability and time management.
  • Technology: Salesforce, Demandbase, SalesLoft and Similar (desired)

Preferred Qualifications:
  • Experienced in Business Services, background check, and security.
  • Strong ability to create impactful presentations
  • Strong demand generation focus and experience with variety of marketing agencies and vendors for lead generation services and programs.
  • Analytical skills able to interpret data to get insights and take decisions.
  • Content creation and adaptation

Why First Advantage is Your Next Big Career Move    
First Advantage is going through a technology transformation! We are looking for experts who are excited to work with advanced technologies and provide best-in-class user experiences, drive the development and deployment of scalable solutions, and smoothly guide our agile teams and clients through meaningful changes as we expand our impact. 
We are happy to share information on additional benefits offered to our eligible people.
  • Be part of a strategic growth initiative in an expanding region. 
  • Competitive salary with uncapped commission potential. 
  • Opportunity to work with a global leader in background screening and HR technology. 
  • Remote work flexibility with autonomy to drive results. 
  • Professional growth opportunities in an innovative and fast-growing industry. 

What Are You Waiting For? Apply Today!
If you’re a driven sales professional looking to make an impact in a high-growth market, we’d love to hear from you! Apply today to join our LATAM sales team at First Advantage. 

First Advantage Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about First Advantage and has not been reviewed or approved by First Advantage.

  • Retirement Support A retirement plan is consistently described as part of the core package, including a 401(k) with an employer match and match levels that can be competitive. An Employee Stock Purchase Plan is also referenced alongside retirement, adding another long-term savings vehicle in some regions.
  • Leave & Time Off Breadth Time off is positioned as a meaningful strength, with generous vacation/holiday coverage and policies that can be flexible depending on employee type. Flexible Time Off for salaried roles, accrual-based PTO for hourly roles, and Volunteer Time Off are all cited as available in the broader package.
  • Healthcare Strength Medical coverage appears anchored in a mainstream national network, with Aetna-administered options referenced and broad provider acceptance highlighted. Overall medical coverage is framed as fairly good to very good in quality, even if the exact plan design varies by state and year.

First Advantage Insights

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The Company
HQ: Atlanta, GA
3,712 Employees
Year Founded: 2003

What We Do

First Advantage delivers comprehensive background check solutions and insights that enable employers and housing providers to make confident choices, reduce risk, and maintain compliance. With offices in 26 locations and a staff of 4,000+ employees, First Advantage leverages leading technology and the industry’s largest global capabilities to complete background checks in 200+ countries and territories. If you’re looking for employee or tenant background check solutions that enable fast and reliable decision making, we’re your First Advantage. For more detailed information on First Advantage products and services, visit fadv.com.

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