Commercial Manager (Bangkok)

Posted 4 Days Ago
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Bangkok, Phra Nakhon, Bangkok, THA
In-Office
Senior level
Aerospace • Professional Services • Transportation • Travel
The Role
Leads Thailand’s commercial growth across B2B and B2C sales, business development, partnerships, guest relations, and revenue generation. Owns go-to-market strategy for seaplane and charter operations, secures luxury travel partnerships, negotiates commercial agreements, develops loyalty programs, optimizes routes, tracks sales KPIs through CRM systems, and builds high-performing sales and marketing teams. The role is based onsite in Bangkok and requires close collaboration with Operations, Marketing, Finance, and executive leadership.
Summary Generated by Built In

Company Description

Siam Seaplane is Thailand’s first premium seaplane operator, offering fast, easy, and seamless access to waterfront resorts, beaches and marinas. Our service caters to holiday makers, groups of friends and families, as well as discerning executives and high-profile guests who expect the highest level of care and convenience. Siam Scenic, a brand by Siam Seaplane, provides airport-to-airport air charters and scenic flights across Thailand. Our Cessna Grand Caravan 208 EX offers spacious, comfortable travel at an accessible price and creates smooth connections between major cities and leading world-class resorts.

Once in a lifetime, every time

Role Description

We are looking for a results-driven Commercial Manager to spearhead our growth initiatives and elevate our market performance. This role is built for a hands-on leader who excels at translating strategy into action with a strong commercial mindset. You will bridge the gap between high-level vision and daily execution—rolling up your sleeves to optimize sales performance, drive business development and partnership campaigns, and maximize overall revenue.



Requirements

What You’ll Do

  • Lead and scale the commercial team in Thailand, driving B2B and B2C revenue across business development, sales, and guest relations.

  • Own and execute the go-to-market strategy for amphibious flight operations (land, water, air), B2B partnerships, and commercial activities tailored for the Thai market and wider region.

  • Identify, engage, and secure high-value partnerships with luxury hotels, resorts, villa collections, travel designers, DMCs, concierges, and corporate clients.

  • Drive direct revenue for private charters and scheduled 'by-the-seat' routes while leading, supporting, and elevating the performance of Sales Associates and Guest Relations team members.

  • Design and launch customer loyalty programs, membership structures, and incentive schemes for Thailand while enhancing the Group’s broader commercial ecosystem.

  • Lead route optimization initiatives, identify prospective destinations, and negotiate commercial agreements, including rates, commission structures, and partnership terms.

  • Partner cross-functionally and cross-regionally with Operations, Marketing, Finance, and Executive Leadership to convert commercial opportunities into seamless operational delivery.

  • Establish robust sales tracking processes, pipeline management systems, and revenue KPIs using CRM platforms and reporting tools to evaluate commercial performance.

  • Build, mentor, and lead a high-performing sales and marketing team as organizational operations scale.

What You Bring

  • 5+ years of professional experience, including at least 3 years in business development, sales, or strategic partnerships within the aviation, hospitality, luxury travel, or related industries.

  • Bachelor’s degree in Business Administration, Hospitality Management, Marketing, or a related discipline.

  • Strong passion for luxury travel, aviation, hospitality, and premium experiential tourism.

  • Professional fluency in both English and Thai (written and spoken).

  • Strong interpersonal, networking, and relationship-building capabilities with external partners and key stakeholders.

  • Proven capability in structuring, negotiating, and managing commercial deals and strategic partnerships.

  • Highly organized and detail-oriented, with proficiency in Google Workspace, Canva, AI productivity tools, and CRM systems (e.g., HubSpot).

  • Proactive, entrepreneurial mindset with the ability to take initiative and work independently.

  • Creative problem-solving ability in designing partnership models and campaign offers

  • Positive attitude, strong team spirit, and continuous curiosity about industry trends.

  • Adaptable and resilient, with the ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.

  • Based in or willing to relocate to Bangkok, Thailand.



Benefits

What We Offer

  • Opportunity to join a fast-growing, innovative aviation venture alongside a high-performing global team.

  • Clear pathways for career growth and leadership development within the expanding business.

  • A vibrant office environment in central Bangkok with an energetic, collaborative company culture.

  • Direct exposure to key stakeholders in the luxury travel and regional aviation sectors.

  • Competitive base compensation, performance override incentives, and annual bonuses tied to individual and corporate goals.

  • Comprehensive coverage of business-related expenses, including travel, accommodation, and dining allowance.

  • Mentorship and direct working experience with seasoned international C-level executives.

This is a full-time, on-site commercial position based at our Bangkok headquarters (not a flight crew/pilot role).



Skills Required

  • 5+ years of professional experience
  • At least 3 years of experience in business development, sales, or strategic partnerships within aviation, hospitality, luxury travel, or related industries
  • Bachelor’s degree in Business Administration, Hospitality Management, Marketing, or a related discipline
  • Professional fluency in English and Thai, written and spoken
  • Strong interpersonal, networking, and relationship-building skills
  • Experience structuring, negotiating, and managing commercial deals and strategic partnerships
  • Proficiency in Google Workspace, Canva, AI productivity tools, and CRM systems such as HubSpot
  • Passion for luxury travel, aviation, hospitality, and premium experiential tourism
  • Proactive, entrepreneurial mindset with ability to work independently
  • Creative problem-solving ability for partnership models and campaign offers
  • Ability to manage multiple priorities in a fast-paced, dynamic environment
  • Based in or willing to relocate to Bangkok, Thailand
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The Company
8 Employees
Year Founded: 2019

What We Do

Seaplane Asia Group provides premium seaplane, aviation, and luxury lifestyle services across Asia. Its amphibious seaplane operators connect airports with waterfront resorts, beaches, marinas, and other destinations. The company also supports aviation markets through product distribution and services including feasibility studies, consulting, aircraft trading, engineering and maintenance guidance, and aircraft management and operations, with an emphasis on safety, operational excellence, scalability, and sustainability.

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