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The Role
Build and lead a profitable events and hospitality business by assessing the property and market, developing the business model and revenue strategy, securing clients and partnerships, managing pricing, budgets and P&L, establishing operations and KPIs, and driving implementation, growth, and property utilization.
Summary Generated by Built In
Job Title: Commercial & Business Development Manager – Events & Hospitality
Location: Kiambu County
Reports To: Owner / Shareholder
Industry: Events, Hospitality, Leisure & Venue Development
1.0 Role Purpose
We are seeking a commercially driven, entrepreneurial and hands-on Commercial & Business Development Manager to develop our client's property into a sustainable and profitable business.
The successful candidate will assess the property and market, identify commercial opportunities, develop revenue streams, build strategic partnerships and drive implementation.
2.0 Business Context
Our client has a developing property in Kiambu County with potential for outdoor events, hospitality, leisure, entertainment or other commercially viable activities.
The business model is not predetermined. The successful candidate will assess the property, market and available resources and recommend the most viable commercial proposition.
3.0 Key Responsibilities
• Assess the property, market, competition and commercial opportunities.
• Develop the business model, business plan and revenue strategy.
• Identify target markets, products, services and revenue streams.
• Develop pricing, revenue targets and operating budgets.
• Monitor revenue, costs, cash flow and P&L performance.
• Develop strategic partnerships with corporates, event organisers, suppliers and other stakeholders.
• Drive sales, marketing, customer acquisition and new business development.
• Identify required infrastructure and investment and prioritise based on potential returns.
• Develop appropriate operating systems, processes and staffing structures.
• Lead implementation of the approved business model.
• Establish KPIs and provide regular performance reports to the Owner/Shareholder.
Requirements
4.0 Candidate Profile
We are seeking an entrepreneurial business builder, not simply an events coordinator.
Mandatory Industry Experience:
Minimum 5 years of relevant experience in events, hospitality, leisure, tourism, entertainment, venue management, experiential marketing, property activation, sales or business development.
The candidate must also demonstrate experience in commercial development, revenue generation, client acquisition, partnerships and business growth.
5.0 Key Competencies
• Commercial and entrepreneurial mindset
• Business development and sales
• Revenue generation
• Budget and P&L management
• Strategic thinking
• Partnership development and negotiation
• Market analysis
• Operations management
• Problem-solving and innovation
• Strong execution and accountability
6.0 Key Success Measures
• Development of a viable and sustainable business model.
• Growth of revenue and multiple income streams.
• Acquisition of new clients and strategic partners.
• Improved utilisation of the property.
• Effective cost and P&L management.
• Successful implementation and growth of the business.
7.0 Ideal Candidate
A commercially minded, hands-on and entrepreneurial professional who can assess an opportunity, develop a viable business proposition, build partnerships and take ownership of turning the concept into a sustainable and profitable enterprise.
Skills Required
- Minimum 5 years of relevant experience in events, hospitality, leisure, tourism, entertainment, venue management, experiential marketing, property activation, sales, or business development
- Demonstrated experience in commercial development, revenue generation, client acquisition, partnerships, and business growth
- Experience with budget and P&L management
- Experience in operations management
- Strong commercial, entrepreneurial, strategic, partnership development, negotiation, problem-solving, and execution skills
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The Company
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