We are PMG
PMG, a global independent platform company engineered for impact, integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. With more than 1,000 employees, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has won 40+ workplace culture awards, including being the only company to rank among Ad Age’s Best Places to Work for 11 consecutive years.
Who You Will Be Working With
At PMG, our Client Strategy team plays a key role in shaping the media strategies that help brands grow, evolve, and connect meaningfully with their audiences. We’re not just managing campaigns—we’re working at the intersection of business insight, media planning, and cross-channel collaboration to deliver results that matter.
You’ll partner with clients, media leads, analytics teams, and creative collaborators to design and deliver full-funnel media strategies tailored to each brand’s goals. Whether it’s managing day-to-day communication, developing strategic plans, tracking campaign performance, or bringing innovative ideas to the table, your work will ensure clients feel heard, supported, and excited about what’s next.
Beyond execution, you’ll have the opportunity to refine internal processes, contribute to team planning, and support initiatives that push both client outcomes and agency standards forward. At PMG, we value curiosity, accountability, and creative thinking—and we believe in creating space for everyone on the team to lead, grow, and make an impact.
As a Lead in Client Strategy, if you're excited about building strong client relationships, collaborating across teams, and helping brands achieve meaningful growth through smart, connected media, this is the place to do your best work.
What You Will Do
- Build and nurture client relationships through thoughtful communication, actively deepening your understanding of client goals, and proactively identifying opportunities to enhance their strategies.
- Craft tailored, full-funnel media plans that blend digital and traditional channels, optimizing budget allocations, channel mix, and flighting strategies using data-driven insights and planning tools.
- Partner with media teams to oversee budget management and forecasting, ensuring that media spend remains aligned with client goals while allowing for agility and timely optimization.
- Solve complex issues with confidence and efficiency, supporting your team to exceed expectations and engaging with leadership when needed for strategic direction.
- Collaborate with senior leadership and channel teams to create, refine, and present compelling media plans, strategic insights, and thought leadership materials using Keynote or PowerPoint.
- Act as a key liaison, bridging communication between clients, internal teams, and external partners to advance omnichannel strategies and drive exceptional media outcomes.
- Define clear, measurable digital marketing objectives in collaboration with clients and the PMG strategy, media, and analytics teams to ensure impactful campaign execution.
- Continuously monitor and assess campaign performance, developing data-driven reports and dashboards to provide clients with actionable insights and recommendations.
- Manage omnichannel campaign budgets, proactively adjusting allocations as necessary and troubleshooting any performance issues that may arise.
- Organize, develop, and present key client reporting deliverables across media channels, ensuring clarity, accuracy, and actionable insights.
- Drive the testing and learning agenda for campaigns, reporting on results and facilitating incremental testing across all channels to foster continuous improvement.
- Stay agile in a fast-paced environment with shifting priorities, maintaining timely and effective communication across teams.
- Stay up-to-date on industry trends, emerging media platforms, and technological innovations, providing clients with forward-thinking insights and strategies for growth.
- Build a comprehensive understanding of each client’s business by analyzing industry trends, target audiences, and competitors to create highly relevant, effective media strategies.
- Ensure operational excellence and project management success by maintaining organized schedules, prioritizing projects, and optimizing team workflows.
What You Will Bring
- 4+ years of experience in Client Strategy, with a bachelor’s degree or equivalent work experience.
- Lead portions of client business with confidence, applying strong knowledge of integrated marketing strategy and media planning to drive cross-channel success.
- You are experienced in translating campaign performance and analytics into actionable insights that inform strategic decisions.
- Partner closely with media, creative, and analytics teams to ensure alignment from strategy through execution and reporting.
- You contribute to the creation of strategic decks, POVs, and performance reviews, clearly articulating opportunities and recommendations to clients.
- Help oversee workflows and internal communications, supporting seamless delivery and cross-functional coordination.
- You bring a balance of critical thinking, attention to detail, and collaborative spirit to every project and partnership.
- A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
- A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.
What We Offer
Performance-Based Rewards: Your impact should be part of your reward. This role is eligible for PMG’s annual bonus program—a standout part of our total compensation offering and an opportunity to share in our success. Bonus awards are informed by individual impact and performance, as well as team and company results, and are subject to applicable program terms.
Professional Development: Keep growing through learning and development programs, mentorship opportunities, and support for career advancement.
Generous Time Off: Take the time you need to recharge, connect with loved ones, and enjoy life outside work.
Parental Leave: Receive paid parental leave during life’s important family moments.
Retirement Benefits: Build for your future with competitive retirement benefits, including employer contributions or matching where applicable.
Fertility and Family Support: Access fertility and family-building benefits for eligible employees and their spouses or partners.
Healthcare: Choose from medical, dental, and vision coverage designed to support you and your family.
Pet Insurance: Access optional coverage for the four-legged members of your family.
Lifestyle Spending Account: Receive company-funded support for eligible health and well-being expenses.
Commuter Benefits: Access support for your commute where available.
Volunteering Opportunities: Receive eight paid hours each year to give back to your community.
AI Tools and Training: Access enterprise AI tools and ongoing training that helps PMGers use AI effectively, creatively, and responsibly.
Our benefits and compensation programs may vary by location and eligibility and are subject to applicable plan terms. We’ll share full details during the hiring process.
What Sets Us Apart
Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Skills Required
- 4+ years of experience in Client Strategy
- Bachelor's degree or equivalent work experience
- Strong knowledge of integrated marketing strategy and media planning
- Ability to translate campaign performance into actionable insights
PMG Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PMG and has not been reviewed or approved by PMG.
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Leave & Time Off Breadth — Time off is described as generous, with a broad baseline of PTO, holidays, and personal days. Feedback suggests occasional extra time off has been provided during challenging periods.
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Parental & Family Support — Support for families is emphasized through paid parental leave for various paths to parenthood and family-building benefits like fertility, surrogacy, and adoption resources. Feedback suggests return-to-work support further strengthens this area.
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Strong & Reliable Incentives — Incentives are highlighted through broad eligibility for annual performance bonuses and memorable spot gifts. Feedback suggests these incentives help offset lighter base pay for some roles.
PMG Insights
What We Do
PMG integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. Developed in-house, Alli connects strategy to execution and execution to measurement—aligning people, systems, and accountability to drive measurable business outcomes.
Why Work With Us
With more than 1,000 employees across North America and Europe, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has been recognized as MediaPost’s 2025 Independent Agency of the Year and Ad Age’s
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