Main Responsibilities
- Lead the planning & execution of channel marketing strategies and programs to grow partner-driven revenue and brand awareness for our B2B products;
- Develop co-marketing initiatives with channel partners (resellers, distributors, MSPs), including campaigns, joint promotions, enablement materials, and incentive programs;
- Manage a team (or cross-functional contributors) to deliver channel marketing assets: partner content, webinars, physical events (conferences and tradeshows), and others;
- Own the Channel Marketing budget, forecast spend vs return, and track/report on channel KPIs (partner pipeline, lead generation, campaign, and events ROI);
- Being part of the Channel Sales team, to ensure alignment and consistency across messaging, launches, and channel needs by collaborating closely with Product, Product Marketing, Growth, and Creative teams;
- Analyze performance data/market insights to identify gaps and opportunities, and continuously optimize partner programs;
- Ensure partners are enabled (training, materials, support) to sell and market our products effectively.
Core Requirements
- Proven marketing experience (5+ years) in marketing, partner marketing or a similar role in B2B tech / SaaS/ Cybersecurity;
- Experience with channel and B2B events would be an advancement. Experience managing/coordinating cross-functional teams and working with external channel partners (resellers, MSPs, distributors);
- Excellent project management skills: able to juggle multiple campaigns, set priorities, and meet deadlines;
- Strong analytical mindset: experience using data & metrics to measure performance, optimize spend, demonstrate ROI;
- Excellent communication skills – both internal (team, sales, product) and external (partners);
- Creative thinker who can design engaging, high-impact campaigns, but also detail-oriented to ensure execution quality;
- Comfortable in a fast-moving environment; adaptable, proactive, able to deal with ambiguity.
Salary Range
- Gross Salary 4200 - 5300 EUR/Month
Top Skills
What We Do
Nord Security is one of the world’s leading providers of digital security and privacy solutions for businesses and individuals. We are a home for advanced security solutions that share the Nord brand and values. Today, our products are used by millions of customers worldwide and praised by all the major cybersecurity experts and top media outlets. Since 2012, we have been creating and building award-winning products: NordVPN - the fastest VPN on the planet, built to protect your online traffic and privacy with next-generation encryption. NordLayer - an adaptive network access security solution for modern businesses, helping organizations to fulfill scaling and integration challenges. NordPass - a password manager designed with the user in mind, from simplicity to security. Built using zero-knowledge encryption. NordLocker - a powerful end-to-end encryption tool for safely storing and sharing files. Comes with secure cloud storage. Our community of cybersecurity experts, software developers, engineers, data analysts, and other tech professionals share one common goal – create a safe cyber future for everyone. Explore our open positions here: https://nordsecurity.com/careers Or refer a friend or colleague: https://nordsecurity.com/referrals Learn about our Privacy notice for recruitment candidates here: https://bit.ly/3mJFoAy