Channel Marketing Team Lead

Reposted 2 Days Ago
Be an Early Applicant
Vilnius, Vilniaus miesto savivaldybė, Vilniaus apskritis
Hybrid
4K-5K
Senior level
Software • Cybersecurity
The Role
Lead channel marketing strategies, develop co-marketing initiatives, manage the channel marketing budget and KPIs, and collaborate with cross-functional teams for B2B products.
Summary Generated by Built In
At the B2B Commercial Team, we build and scale Nord Security’s global business partnerships.

If you're a strategic thinker with a knack for building high-impact relationships, step into the team turning cybersecurity solutions into business-critical growth drivers for companies worldwide.

Your impact? Empowering organizations across the globe to secure their digital futures.

Main Responsibilities

  • Lead the planning & execution of channel marketing strategies and programs to grow partner-driven revenue and brand awareness for our B2B products;
  • Develop co-marketing initiatives with channel partners (resellers, distributors, MSPs), including campaigns, joint promotions, enablement materials, and incentive programs;
  • Manage a team (or cross-functional contributors) to deliver channel marketing assets: partner content, webinars, physical events (conferences and tradeshows), and others;
  • Own the Channel Marketing budget, forecast spend vs return, and track/report on channel KPIs (partner pipeline, lead generation, campaign, and events ROI);
  • Being part of the Channel Sales team, to ensure alignment and consistency across messaging, launches, and channel needs by collaborating closely with Product, Product Marketing, Growth, and Creative teams;
  • Analyze performance data/market insights to identify gaps and opportunities, and continuously optimize partner programs;
  • Ensure partners are enabled (training, materials, support) to sell and market our products effectively.

Core Requirements

  • Proven marketing experience (5+ years) in marketing, partner marketing or a similar role in B2B tech / SaaS/ Cybersecurity;
  • Experience with channel and B2B events would be an advancement. Experience managing/coordinating cross-functional teams and working with external channel partners (resellers, MSPs, distributors);
  • Excellent project management skills: able to juggle multiple campaigns, set priorities, and meet deadlines;
  • Strong analytical mindset: experience using data & metrics to measure performance, optimize spend, demonstrate ROI;
  • Excellent communication skills – both internal (team, sales, product) and external (partners);
  • Creative thinker who can design engaging, high-impact campaigns, but also detail-oriented to ensure execution quality;
  • Comfortable in a fast-moving environment; adaptable, proactive, able to deal with ambiguity.

Salary Range

  • Gross Salary 4200 - 5300 EUR/Month

What We Offer

Innovate with industry leaders
Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world.

Learn & grow
Boost your skills via our extensive training programs (online and offline) & other resources. Benefit from mentorship and career-switch opportunities to grow within the company. 

Work in a next-gen Cyber City office
Thrive in our bustling office, featuring ergonomic workspaces, modern meeting rooms, engaging events, and specialty coffee to fuel your day.

Hybrid work
Enjoy the flexibility with 3 office days and working from home for the remaining 2.

Work from anywhere
Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive.
 
Physical well-being
Boost your health with free-of-charge 24/7 gym access, onsite and online workouts, and consultations led by in-house Physical Well-Being experts. 

Mental & emotional health
Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to top-rated wellness apps like Calm, Headspace, and Mindletic.

Premium healthcare
Receive private health insurance giving you peace of mind for your health needs.

Extra days off
Enjoy additional vacation days off as you grow with us. Plus, get extra days for sick leave, special occasions, or parenting needs.
 
Joyful moments – special treats
Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member.
 
Company events & team-building
Experience iconic Nord Security celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success.

Workation
Embark on a legendary company getaway abroad, filled with exciting activities, live concerts, engaging workshops, and epic time together.

Kindly refer to our Privacy Notice for Recruitment Candidates for comprehensive information regarding our data handling procedures throughout recruitment processes: https://bit.ly/40GWyjL

We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we’ll let you know in advance.

By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter.
If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [email protected]. Should you prefer to opt out of the automated evaluation, please submit your application directly to [email protected].

Top Skills

B2B Marketing
Cybersecurity
SaaS
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The Company
1,465 Employees
Year Founded: 2012

What We Do

Nord Security is one of the world’s leading providers of digital security and privacy solutions for businesses and individuals. We are a home for advanced security solutions that share the Nord brand and values. Today, our products are used by millions of customers worldwide and praised by all the major cybersecurity experts and top media outlets. Since 2012, we have been creating and building award-winning products: NordVPN - the fastest VPN on the planet, built to protect your online traffic and privacy with next-generation encryption. NordLayer - an adaptive network access security solution for modern businesses, helping organizations to fulfill scaling and integration challenges. NordPass - a password manager designed with the user in mind, from simplicity to security. Built using zero-knowledge encryption. NordLocker - a powerful end-to-end encryption tool for safely storing and sharing files. Comes with secure cloud storage. Our community of cybersecurity experts, software developers, engineers, data analysts, and other tech professionals share one common goal – create a safe cyber future for everyone. Explore our open positions here: https://nordsecurity.com/careers Or refer a friend or colleague: https://nordsecurity.com/referrals Learn about our Privacy notice for recruitment candidates here: https://bit.ly/3mJFoAy

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