Channel Marketing Manager

Sorry, this job was removed at 06:02 a.m. (CST) on Thursday, Aug 07, 2025
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Riyadh, SAU
In-Office
Internet of Things • Appliances • Manufacturing
The Role
Job TitleChannel Marketing Manager

Job Description

About Signify

Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.

At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.

Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world. You light the way.

More about the role

  • Drives consistent channel strategy incl. channel segmentation and in store/shopper marketing activities.

  • Supports channel offer optimization.

  • Collaborates with marketing, sales and channel/account management to define and deliver tools and programs that are effective, sustainable, scalable and measurable.

  • Leads partner-related launch efforts for products, services and platforms.

  • Manages revenues and IGM targets within the assigned Channel.

  • Develops metrics, forecasts, analyzes, and reports monthly on channel marketing spend and return by account. Adjust plans & objectives when appropriate.

  • Understanding the customer journey and how to realize a seamless experience, both online and offline

  • Designs Channel activities and programs focused on Channel market needs

  • Defines operating principles and rules of engagement with customers

  • Drives cross functional collaboration, strategic focus and organization agility.

  • Influences a winning spirit, embedding our culture in the channel sales teams

  • Drives cross functional collaboration, strategic focus and organization agility.

More about you

While we value and appreciate all applicants, we believe that the following experience and skills will be needed to shine brightly in this job opening:

Behavioral ·

  • Stakeholder Management ·

  • Commercial Savviness ·

  • Solution oriented Problem Solving ·

  • Team Skills & Influencing

Digital Competencies:

  • Understanding the customer journey and how to realize a seamless experience, both online and offline.

  • Designs Channel activities and programs focused on Channel market needs 

  • Defines operating principles and rules of engagement with customers

  • Building collateral for partner channels (banners, webpages, social posts) ·

  • Able to manage media buying for always on campaigns ·

  • Strong focus on B2B eCommerce · Focus on analytics and set KPIs accordingly:

  • Understand how to translate analytical data / dashboards into improvements

Everything we’ll do for you

You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 30,000+ people.

We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce representing 99 nationalities, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.!

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The Company
Eindhoven
11,796 Employees

What We Do

Signify (Euronext: LIGHT) is the world leader in lighting for professionals, consumers, and the Internet of Things. Our Philips products, Interact systems and data-enabled services deliver business value and transform life in homes, buildings and public spaces. In 2023, we had sales of EUR 6.7 billion, approximately 32,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We have been in the Dow Jones Sustainability World Index since our IPO for seven consecutive years and have achieved the EcoVadis Platinum rating for four consecutive years, placing Signify in the top one percent of companies assessed. News from Signify can be found in the Newsroom, on X, LinkedIn and Instagram. Information for investors is located on the Investor Relations page

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