Channel Marketing Manager

Posted 12 Hours Ago
Be an Early Applicant
Hiring Remotely in Milpitas, CA
Remote
Senior level
Big Data • Cloud • Hardware • Software
The Role
The Channel Marketing Manager will oversee and execute channel marketing strategies, manage the MDF budget, evaluate marketing spend requests, collaborate with sales and marketing teams, organize partner events, and track the effectiveness of marketing activities. It requires a strong knowledge of partner programs and previous experience in channel marketing or communications.
Summary Generated by Built In

Company Description

At Western Digital, our vision is to power global innovation and push the boundaries of technology to make what you thought was once impossible, possible.

At our core, Western Digital is a company of problem solvers. People achieve extraordinary things given the right technology. For decades, we’ve been doing just that. Our technology helped people put a man on the moon.

We are a key partner to some of the largest and highest growth organizations in the world. From energizing the most competitive gaming platforms, to enabling systems to make cities safer and cars smarter and more connected, to powering the data centers behind many of the world’s biggest companies and public cloud, Western Digital is fueling a brighter, smarter future.

Binge-watch any shows, use social media or shop online lately? You’ll find Western Digital supporting the storage infrastructure behind many of these platforms. And, that flash memory card that captures and preserves your most precious moments? That’s us, too.

We offer an expansive portfolio of technologies, storage devices and platforms for business and consumers alike. Our data-centric solutions are comprised of the Western Digital®, G-Technology™, SanDisk® and WD® brands.

Today’s exceptional challenges require your unique skills. It’s You & Western Digital. Together, we’re the next BIG thing in data.

Job Description

This role reports directly to the Vice President of Channel Sales for the Americas. This candidate should be passionate about the channel and have a strong knowledge in partner programs, processes, and platforms to support channel marketing. History of working with distribution partners, DMR’s, and system integrators is a must. 


Day-to-Day Responsibilities:

  • Maintain MDF budget. 
  • Evaluate marketing spend request and approve.
  • Enter and approve marketing programs into tool. 
  • Collaborate with sales leaders, channel account managers, channel operations, and regional marketing on strategic initiatives that drive partner loyalty and growth of sales.
  • Plan and host partner-facing events including partner conferences and webinars.
  • Provide support and answer partner marketing inquiries.
  • Track and report on the effectiveness of all partner marketing activities
  • Represent the company at various channel partner events.

Qualifications

  • Bachelor's Degree required, advanced degree in marketing or related disciplines preferred.
  • 7+ years of channel marketing and/or communications experience
  • Strong written and verbal communication skills
  • Digital Marketing experience
  • Excellent presentation skills
  • Knowledgeable in the channel with experience in partner and distribution marketing
  • Previous sales experience a plus
  • A self-motivated, critical thinker who can define, drive, and deliver on objectives and is motivated to succeed.
  • Ability to create and deliver high-impact field-facing content.
  • Ability to travel up to 15%

Additional Information

Western Digital is committed to providing equal opportunities to all applicants and employees and will not discriminate based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the Equal Employment Opportunity is the Law poster.

Western Digital thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Western Digital is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

#LI-RG1

Compensation & Benefits Details

  • An employee’s pay position within the salary range may be based on several factors including but not limited to (1) relevant education; qualifications; certifications; and experience; (2) skills, ability, knowledge of the job; (3) performance, contribution and results; (4) geographic location; (5) shift; (6) internal and external equity; and (7) business and organizational needs.
  • The salary range is what we believe to be the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in California, Colorado, New York or remote jobs that can be performed in California, Colorado and New York. This range may be modified in the future.
  • You will be eligible to participate in Western Digital’s Short-Term Incentive (STI) Plan, which provides incentive awards based on Company and individual performance. Depending on your role and your performance, you may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan. Please note that not all roles are eligible to participate in the LTI program, and not all roles are eligible for equity under the LTI plan. RSU awards are also available to eligible new hires, subject to Western Digital’s Standard Terms and Conditions for Restricted Stock Unit Awards.
  • We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program, employee stock purchase plan, and the Western Digital Savings 401(k) Plan.
  • Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
The Company
HQ: Bengaluru, Karnataka
25,132 Employees
On-site Workplace

What We Do

At Western Digital we create data storage solutions that power the technology of today and inspire the innovations of tomorrow.

Similar Jobs

Remote
United States
293 Employees

Markforged Logo Markforged

Americas Channel Marketing Manager

3D Printing • Artificial Intelligence • Hardware • Software
Remote
United States
420 Employees

Xero Logo Xero

Marketing Technology Manager

Cloud • Fintech • Information Technology • Machine Learning • Software
Remote
San Mateo, CA, USA
4700 Employees
140K-190K Annually

Atlassian Logo Atlassian

Product Marketing Manager, Jira

Cloud • Information Technology • Productivity • Security • Software • App development • Automation
Remote
San Francisco, CA, USA
11000 Employees
108K-173K Annually

Similar Companies Hiring

MassMutual India Thumbnail
Insurance • Information Technology • Fintech • Financial Services • Big Data
Hyderabad, Telangana
bet365 Thumbnail
Software • Gaming • eSports • Digital Media • Automation
Denver, Colorado
6100 Employees
Jobba Trade Technologies, Inc. Thumbnail
Software • Professional Services • Productivity • Information Technology • Cloud
Chicago, IL
45 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account