Saburi Ply is looking for an experienced and performance-driven Channel Manager to lead and expand its channel sales network in Bengaluru. The ideal candidate should have extensive experience in the Building Materials industry, with a strong understanding of dealer and distributor management, market development, and business growth. Candidates with prior experience in the Plywood industry will be given preference.
- Drive sales growth and achieve business targets for the assigned territory.
- Develop, manage, and strengthen the dealer and distributor network.
- Identify and appoint new channel partners to expand market reach.
- Build long-term relationships with dealers, retailers, architects, contractors, and key influencers.
- Prepare and execute territory sales plans to maximize market penetration.
- Monitor market trends, competitor activities, pricing, and customer requirements.
- Ensure timely collections and maintain healthy receivables.
- Conduct dealer meets, product demonstrations, promotional activities, and market campaigns.
- Coordinate with the marketing, logistics, and head office teams to ensure seamless business operations.
- Prepare sales forecasts, MIS reports, and business reviews for management.
RequirementsEligibility Criteria
- Experience: 10–12 years in the Building Materials industry.
- Experience in Plywood will be an added advantage.
- Proven experience in channel sales, dealer development, and territory management.
- Strong network of dealers and distributors in the Bengaluru market is highly desirable.
- Excellent communication, negotiation, and relationship management skills.
- Strong analytical and reporting skills with proficiency in MS Excel.
- Willingness to travel within the assigned territory.
- Plywood
- Laminates
- MDF/HDF Boards
- Veneers
- Decorative Panels
- Hardware
- Paints
- Tiles
- Sanitaryware
- Cement
- Steel
- Other Building Materials
- Strong Channel Sales and Distribution Management
- Dealer & Distributor Network Development
- Business Development and Market Expansion
- Territory Planning and Sales Strategy
- Relationship Management with Dealers, Architects, Builders & Contractors
- Negotiation and Closing Skills
- Key Account Management
- Sales Forecasting and MIS Reporting
- Market Analysis and Competitor Intelligence
- Collection and Credit Control
- Target Achievement and Performance Management
- Product Presentation and Training
- Excellent Communication and Interpersonal Skills
- Problem-Solving and Decision-Making Ability
- Proficiency in MS Excel, PowerPoint, and CRM tools
- Leadership and Team Collaboration
- Ability to travel extensively within the assigned territory
Skills Required
- 10–12 years of experience in the building materials industry
- Experience in channel sales, dealer development, and territory management
- Strong network of dealers and distributors in the Bengaluru market
- Excellent communication, negotiation, and relationship management skills
- Strong analytical and reporting skills
- Proficiency in MS Excel, PowerPoint, and CRM tools
- Willingness to travel within the assigned territory
- Plywood industry experience
What We Do
Saburi Ply is an India-based manufacturer of ultra-durable, high-quality plywood and engineered wood panel products. Its offerings include plywood, blockboard, chipboard, WPC boards, and flush doors, serving the Indian plywood industry and broader building-materials market. Founded in 2018 in Kolkata, the company presents itself as a trusted source for panel products, combining product durability, professionalism, and a dynamic approach to customer service.
