Category / Trade Analyst

Posted Yesterday
Be an Early Applicant
Aurora, IL, USA
In-Office
65K-75K Annually
Junior
Other • Automation • Manufacturing
The Role
Supports category management, trade and shopper marketing, go-to-market initiatives, and commercial planning. Analyzes sales, shopper, retailer, and category data to identify growth opportunities and risks. Develops category reviews, assortment recommendations, retailer presentations, promotional plans, and performance reports. Maintains commercial databases, reporting systems, budgets, and sales enablement tools while coordinating projects across Sales, Marketing, Finance, Supply Chain, retailers, and external partners.
Summary Generated by Built In

Working at Freudenberg: We will wow your world!

Responsibilities:

  • Support Category Management: Develop fact-based category reviews, assortment recommendations, retailer presentations, and business planning materials.
  • Support Trade & Shopper Marketing Programs: Assist with promotional planning, shopper marketing initiatives, retail activation, and performance measurement.
  • Execute Go-To-Market Initiatives: Support coordination of product launches, commercialization activities, and customer activation programs to ensure successful market execution.
  • Deliver Commercial Insights: Analyze sales, shopper, customer, and category data to identify growth opportunities, business risks, and actionable recommendations.
  • Maintain Commercial Processes & Tools: Manage reporting systems, commercial databases, retailer information, budget tracking, and sales enablement resources to support efficient business operations.
  • Support Business Execution: Assist with customer meetings, trade shows, broker partner requests, retailer inquiries, and other administrative or operational activities that support commercial objectives.
  • Drive Cross-Functional Coordination: Partner with Sales, Marketing, Finance, Supply Chain, and external partners to manage projects, track deliverables, and support commercial planning activities. 
  • Lead Special Projects & Development Opportunities: Conduct ad hoc analyses, support strategic initiatives, and gradually assume ownership of smaller customer accounts and cross-functional projects as experience grows.    

Qualifications:

  • Degree in Marketing, Business Administration, or related field preferred.
  • Local with the ability to work a hybrid schedule, 3 days/week on-site in Aurora, IL.
  • 2+ years of experience in CPG, Retail, Sales, Marketing, Category Management, Shopper Marketing, Trade Marketing, or related business functions, including relevant internship or co-op experience (within CPG, retail, analytics, or commercialization functions).
  • Strong analytical skills with proficiency in Excel and reporting tools, with experience analyzing sales, shopper, category, market, or retailer data to generate actionable business insights. Experience with syndicated/retailer data sources (e.g., Circana/Nielsen, POS data) and space planning software is a plus.
  • Knowledge of Trade Marketing, Shopper Marketing, Go-To-Market Strategy, and Category Management, including promotions, retail activation, assortment optimization, and commercialization preferred.
  • Strong project management, communication, organizational, and business planning skills, with the ability to manage multiple initiatives and collaborate across functions.
  • Strong business acumen, problem-solving skills, initiative, and leadership potential. 

The expected annual salary range for this position is $65,000-$75,000 USD. Compensation for this position will be determined by the candidate's qualifications, experience, education, and overall alignment with the role's responsibilities.

‎ ‎

The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.

Freudenberg Household Products LP (USA)

Skills Required

  • Degree in Marketing, Business Administration, or a related field
  • Ability to work a hybrid schedule with three days per week onsite in Aurora, Illinois
  • At least two years of experience in CPG, retail, sales, marketing, category management, shopper marketing, trade marketing, or related business functions, including relevant internship or co-op experience
  • Strong analytical skills and proficiency with Excel and reporting tools
  • Experience analyzing sales, shopper, category, market, or retailer data to generate actionable insights
  • Experience with syndicated or retailer data sources such as Circana, Nielsen, or POS data
  • Experience with space planning software
  • Knowledge of trade marketing, shopper marketing, go-to-market strategy, and category management
  • Strong project management, communication, organizational, and business planning skills
  • Ability to manage multiple initiatives and collaborate across functions
  • Strong business acumen, problem-solving skills, initiative, and leadership potential

Freudenberg Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Freudenberg Group and has not been reviewed or approved by Freudenberg Group.

  • Healthcare Strength — Healthcare is considered strong at many U.S. sites, with low‑cost options, HSA contributions, and on‑site clinics in some locations.
  • Retirement Support — A 401(k) with company match is standard across U.S. entities, though exact match mechanics differ by business group and year.
  • Leave & Time Off Breadth — Paid time off is often described as good, with some locations offering generous holiday schedules.

Freudenberg Group Insights

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The Company
HQ: Weinheim
17,448 Employees

What We Do

Freudenberg is a global technology group that strengthens its customers and society long-term through forward-looking innovations. Together with its partners, customers and research institutions, the Freudenberg Group develops leading-edge technologies and excellent products and services for about 40 markets and for thousands of applications: seals, vibration control components, technical textiles, filters, specialty chemicals, medical products and the most modern cleaning products. Strength of innovation, strong customer orientation, diversity, and team spirit are the cornerstones of the Group. The 170-year-old company holds strong to its core values: a commitment to excellence, reliability and pro-active, responsible action. In 2022, the Freudenberg Group employed more than 51,000 people in some 60 countries worldwide and generated sales of more than €11.7 billion. Learn more about us and visit our digital home at freudenberg.com and read the stories that make us Freudenberg.​ Visit and follow us at www.freudenberg.com https://www.instagram.com/freudenberg.group/ www.youtube.com/FreudenbergGroup www.facebook.com/freudenberggroup *** Netiquette *** We look forward to receiving your comments and posts. On behalf of all users, we ask for constructive contributions, mutual respect, courtesy and tolerance. All contributions will be checked and we reserve the right to delete contributions. This applies in particular to unlawful content, incorrect statements, advertising for third parties, spam or slander. In addition, we reserve the right to remove comments that are otherwise inappropriate or incorrect. Contributions made by external users do not necessarily reflect Freudenberg’s opinion. Please find our data protect information here: https://www.freudenberg.com/fileadmin/downloads/english/2020-11_DataProtectionInformation_SocialMedia_EN.pdf

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