Job Description:
As Customer Activation Manager you drive category growth. You make analysis, translate these to opportunities, and create brilliant growth plans with strong implementation at customers. Excellent execution is key!
It is your job to grow the Confectionery category at our customers relevant in your portfolio. Next to that, you work in a cross discipline team focused on portfolio segments. You advice sales & marketing on the most effective distribution
& promotional / POS strategies with the key ambition to drive value and profit on triple win level.
What are we looking for?
- Master degree, MBA or similar level.
- You are responsible, flexible and you are able to see things in a bigger context and perspective.
- Your passionate about customers and categories, and you are able to motivate and engage others in this passion.
- Minimal 2y experience in category management and/ or (customer) marketing in the FMCG industry.
What will be your key responsibilities?
- Create and execute category and customer growth plans in line with our growth strategy in Mars.
- Creating new and build existing customer collaborations. Drive joint growth plans with 3y outlook.
- Develop together with marketing, sales and strategic revenue management segment strategies.
- The linking pin between Sales and Marketing on (customer) guidelines, activities, strategy, promotion & pricing and distribution.
What can you expect from Mars?
- Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.
Similar Jobs
What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us.
Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™.
We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
