Category Manager II – Creamer, Yogurt, Dessert

Posted 3 Days Ago
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Cincinnati, OH, USA
In-Office
Mid level
Logistics • Retail
The Role
Leads the creamer, yogurt, and dessert category across physical and digital channels. Owns assortment, pricing, promotions, financial planning, product lifecycle, planograms, supply flow, vendor relationships, and category strategy. Uses market, customer, vendor, and SKU performance data to drive decisions and achieve KPIs. Manages budgets, forecasts, promotional programs, pricing responses, and local assortment needs. Supervises, coaches, and evaluates direct reports while coordinating with divisions, brands, stores, replenishment teams, and vendors.
Summary Generated by Built In

Serve as the leader of a category of medium to large size and/or complexity and have the 4Ps accountability across all channels. Responsible for owning end-to-end assortment, financials, and overall category strategy with inputs from support teams to make data-driven decisions that reflect local needs. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion, and safety.

Responsibilities

- Develop formalized short and long-term category strategies and tactics that deliver a unified customer experience across all channels (brick & mortar, extended aisle, digital shelf)
- Stay ahead of and respond to industry/customer trends; understand market share and competition; escalate communication to relevant parties (i.e., Our Brands or Divisions) with changes and important initiatives
- Understand all available levers across 4Ps to drive category forward and achieve KPIs and goals; be proficient across all systems (NEXT, Stratum, etc.); drive and manage full product life-cycle, including add/deletes and relevant cross-functional meetings
- Build assortment after reviewing data from vendors, 84.51 and Our Brands; gather division input during feedback window, managing expectations and communication on segmentation and local assortment needs
- Oversee plan-o-gram process, including deadlines, placement, and flow, ensuring guidelines are met
- Track and monitor SKU performance and adjust assortment, as needed, to meet financial and strategic goals
- Maintain category budgets, forecasts, and plans; understand contribution to total enterprise and division goals
- Establish price and category architecture and provide input on trends for programs
- Review inclusion in pricing programs with an eye to item financial performance and category strategy
- Set base prices and use data to evaluate decisions to deviate from pricing algorithm recommendations
- Determine response to competitor price moves or cost change based on recommendation from Pricing team
- Oversee promotional strategy to engage customers and drive excitement
- Review past ad performance and define promo strategies & goals, including A/B strategies for major promos
- Select products for promotion, leveraging data on shelf capacity, number of stores selling, display locations
- Set starting promotional prices and define guardrails for promo planners as they tailor prices to divisions
- Understand timing of Test & Learns and how to properly manage process
- Oversee end-to-end product flow and provide direction for stores/replenishment when supply issues occur
- Manage strategic vendor relationships, including communicating priorities and assortment opportunities, identifying long-term supply changes, negotiating competitive prices, and staying ahead of industry trends
- Engage vendors, source promo offers, decide on awards; provide directional forecast needs
- Supervise and coach direct reports in the performance of their duties; complete performance reviews and provide feedback to direct reports
- Must be able to perform the essential job functions of this position with or without reasonable accommodation
 

Qualifications

Minimum
- 3+ years of experience in one of the following areas:  replenishment buying/procurement, merchandising, store management, operations, or brand management 
- Proficient in Microsoft Office
- Strong organization and multi-tasking skills
- Strong analytical and problem-solving skills
- Demonstrated ability to coach and train
- Strong attention to detail
- Excellent oral/written communication skills
Desired
- Bachelor's Degree 
- Any vendor negotiations or promo planning experience
- Any division sales manager, store coordinator, or store manager experience
 

Skills Required

  • 3+ years of experience in replenishment buying or procurement, merchandising, store management, operations, or brand management
  • Proficiency in Microsoft Office
  • Strong organization and multitasking skills
  • Strong analytical and problem-solving skills
  • Demonstrated ability to coach and train
  • Strong attention to detail
  • Excellent oral and written communication skills
  • Bachelor's degree
  • Vendor negotiation or promotional planning experience
  • Division sales manager, store coordinator, or store manager experience

Kroger Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Kroger and has not been reviewed or approved by Kroger.

  • Healthcare Strength — Healthcare coverage in many union divisions has been protected or improved in recent contracts, with some regions avoiding proposed cuts and others expanding spousal coverage and strengthening short‑term disability. Mental‑health resources and 24/7 access are also emphasized, supported by third‑party recognition in recent years.
  • Retirement Support — Retirement options include a company 401(k) with a match and, in many union roles, access to pension or variable annuity plans that have been stabilized through recent agreements. Match levels and pension participation vary by division and role, so specifics require local confirmation.
  • Wellbeing & Lifestyle Benefits — Education assistance through “Feed Your Future” offers substantial tuition support for both part‑ and full‑time associates, alongside free financial coaching. Perks such as associate discounts and periodic Boost membership offers add incremental value to total rewards.

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The Company
HQ: Cincinnati, OH
77,000 Employees

What We Do

At Kroger, we believe no matter who you are or how you like to shop, everyone deserves affordable, easy-to-enjoy, fresh food. This idea is embodied in our simple tagline—Fresh for Everyone™. Kroger ranks as one of the world’s largest retailers. We are nearly half a million associates across 2,800 stores in 35 states operating two dozen grocery retail brands and 34 manufacturing and 44 distribution locations, all dedicated to living our Purpose: to Feed the Human Spirit™. Together, we serve more than 11 million customers daily in our stores and online through convenient e-commerce options like pickup, ship and delivery, serving America through food inspiration and uplift. Customers love Our Brands, including the popular Kroger®, Private Selection® and Simple Truth® brands. Our own manufacturing plants produce many of Our Brands products, including breads, dairy products, meat and thousands of grocery items. We also believe in and are committed to doing our part to create #ZeroHungerZeroWaste communities by 2025.

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