Category Insights Manager

Reposted 2 Days Ago
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Ellerslie, NZL
Hybrid
Senior level
Marketing Tech • Analytics
The Role
The Category Insights Manager will lead insight development for clients, interpreting business challenges and delivering strategic recommendations to drive commercial growth using data storytelling and consultative approaches.
Summary Generated by Built In

Let’s be unstoppable together!

At Circana, we are fuelled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together.

Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Learn more at www.circana.com.

So, why Circana?

We’re progressive, inclusive and people focused. We seek to create a down to earth culture which balances work and home life and enables our team to be the best that it can be. Our people are important to us and we offer a number of fantastic benefits including;

  • Flexible and hybrid working
  • Up to 5 weeks annual leave and holiday buy back scheme
  • 16 weeks paid parental leave
  • Birthday leave
  • Summer half days
  • Circana “Me” Days (4 per year!)

What will you be doing?

This is a role for someone who thrives on impact, influence, and ownership. You will partner with leading FMCG organisations to convert complex data into sustained commercial growth. As the lead across a portfolio of clients, you will bring an advanced understanding of consumer behaviour, category dynamics, and retail purchasing trends to shape growth strategies, unlock new opportunities, and influence senior decision makers.

You will lead insight development from end to end, synthesising market trends and scan data, into clear, commercially focused narratives. Through confident data storytelling and a consultative approach, you will challenge assumptions, guide strategic direction, and strengthen long term client partnerships.

Responsibilities

  • Interpret client business challenges and translate them into high‑impact, strategically aligned project briefs
  • Lead end to end delivery of compelling, insight led recommendations that drive measurable commercial outcomes and sustained ROI
  • Own the development and execution of strategic account plans, aligning to senior stakeholder priorities, long term growth ambitions, and evolving market dynamics
  • Serve as a trusted advisor to senior client stakeholders, cultivating long term partnerships through credible thought leadership and deep industry expertise
  • Proactively identify, shape, and convert new commercial opportunities, positioning Circana’s solutions as critical enablers of client success
  • Provide strategic oversight of contract renewals, commercial negotiations, billing processes, and revenue performance against targets
  • Support client transformation initiatives by enabling adoption of Circana’s latest technology

Requirements

  • 5+ years experience in insights, category, or commercial roles within FMCG, retail, or market research
  • Strong analytical capability, with the ability to synthesise data into clear, commercially grounded recommendations
  • Confident communicator with advanced presentation and negotiation skills, able to influence and align senior stakeholders across complex organisations
  • Proven consultative, client first approach, with a track record of building trusted, long term partnerships
  • Strong commercial acumen, with the ability to identify, shape, and negotiate growth opportunities that deliver mutual value
  • Experience leading through change, supporting clients to adopt new insights, ways of working, or strategic direction
  • Highly developed planning and prioritisation skills, maintaining focus and momentum in a fast paced, evolving environment

Circana Behaviours

As well as the technical skills, experience and attributes that are required for the role, our shared behaviours sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviours throughout the business within their day-to-day role:

  • Stay Curious: Being hungry to learn and grow, always asking the big questions
  • Seek Clarity: Embracing complexity to create clarity and inspire action
  • Own the Outcome: Being accountable for decisions and taking ownership of our choices
  • Centre on the Client: Relentlessly adding value for our customers
  • Be a Challenger: Never complacent, always striving for continuous improvement
  • Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity
  • Commit to each other: Contributing to making Circana a great place to work for everyone

Ready to make an impact?

If you're passionate about data, thrive in a collaborative environment, and want to be part of a company that values your growth—we’d love to hear from you!

Apply now and let’s build something great together.

Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice). Your current employer will not be contacted without your permission.

If you require any accessibility support or would like to request reasonable adjustments, please contact [email protected]

Skills Required

  • 5+ years experience in insights, category, or commercial roles within FMCG, retail, or market research
  • Strong analytical capability to synthesise data into clear recommendations
  • Advanced presentation and negotiation skills
  • Proven consultative, client-first approach with a track record of building partnerships
  • Strong commercial acumen for identifying and negotiating growth opportunities
  • Experience leading through change with clients
  • Highly developed planning and prioritisation skills

Circana Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Circana and has not been reviewed or approved by Circana.

  • Leave & Time Off Breadth Unlimited PTO for many exempt roles and paid holidays are frequently highlighted. Feedback suggests these time‑off policies are a notable strength of the package.
  • Parental & Family Support Paid parental leave is available in the U.S. and is described as competitive and well‑received. Company communications emphasize equal/neutral parental leave, reinforcing family support.
  • Wellbeing & Lifestyle Benefits A broad slate of extras—such as adoption assistance, tuition/educational assistance, volunteer time off, and EAP—adds to the overall package. Feedback suggests these lifestyle‑oriented offerings complement core medical, dental, and vision coverage.

Circana Insights

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The Company
HQ: Chicago, Illinois
4,423 Employees
Year Founded: 2023

What We Do

Circana is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition. Circana is hiring! To view our current openings, please visit our IRI and NPD LinkedIn company pages.

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