Campaign Creative, Product Marketing

Posted Yesterday
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Hiring Remotely in USA
Remote
140K-200K Annually
Mid level
Artificial Intelligence • Computer Vision • Machine Learning • Software
An applied AI research company building for the next frontier of intelligence and human creativity
The Role
Create end-to-end, full-funnel product marketing campaigns for AI products, including launch films, key visuals, landing pages, emails, onboarding flows, and social content. Develop concepts, scripts, boards, generated assets, edits, and final deliverables while translating technical research into accessible creative work. Build reusable prompts, workflows, and automated pipelines, collaborating with product marketing, design, research, growth, and product teams across multiple fast-paced launches.
Summary Generated by Built In

We are building AI to simulate the world through merging art and science.
We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world.
World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached.

Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you.

*Titles posted to our careers page are updated regularly to best advertise the role and expected seniority, but internally we have a flat titling system with two types of titles: one for individual contributors and one for people managers.

About the role

*Open to hiring remote across North America — we also have offices in NYC, London, San Francisco, Paris and Seattle.

We’re looking for a Creative with a focus on campaigns for Product Marketing. This is not a growth role. It’s a hands-on campaign creative role for someone who makes the work themselves, with AI as their primary medium. You’ll own full-funnel launch campaigns for Runway’s products, features and research: launch films, key visuals, landing pages, lifecycle emails, onboarding flows and everything in between. You’ll report to the Creative Director of Product Marketing.

We’re open to creatives who lead with art direction or with copy. What matters is that you make the work yourself and can move across both. Your work will directly shape how people discover, understand and adopt what Runway builds. That means work with real taste that stops people mid-scroll, makes new research feel tangible, and turns curiosity into first use. You’ll also help build the workflows and automations that let a small team ship at the pace of the product. You’ll partner closely with product marketing, design, research, growth and product teams.

What you’ll do
  • Build full-funnel launch campaigns end to end: the idea, the script, the boards, the generation, the edit, the finish.

  • Make launch films, key visuals and campaign systems that hold up next to the best brand work in the world.

  • Turn research breakthroughs into work people outside the field can feel, not just read about.

  • Extend each campaign across every surface (landing pages, social, email, in-product) without losing the idea.

  • Work at the pace of the product: several launches at once, fast timelines, quality never optional.

  • Build the machine behind the work. Turn what you make into reusable prompts, workflows and automated pipelines, so every campaign starts further ahead than the last.

  • Treat every new model as new creative territory, and show the team what’s now possible before anyone asks.

What you’ll need
  • 4+ years making creative at an agency, studio or brand, with real campaigns shipped for real clients.

  • A portfolio that proves taste first. AI-generated or AI-assisted work should be central to it.

  • Fluency with image and video models, plus the craft tools to finish (editing, compositing, design).

  • Art direction instincts: casting, styling, light, composition, type and pacing.

  • A strong lead discipline (art direction, motion/edit or copy) and comfort across the others.

  • A builder’s mindset. You’ve chained tools together, automated the repetitive parts, or built workflows others use.

  • The range to move from a cinematic launch film to a single perfect frame in the same week.

Bonus points
  • Experience launching creative tools, AI products or research.

  • You’ve already built something interesting on Runway.

Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide.

There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description. In this case, we will communicate any updates in the expected salary range.

Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates.

Working at Runway

Great things come from great teams. We’d love to hear from you.

We’re committed to creating a space where our employees can bring their full selves to work and have equal opportunity to succeed. So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, veteran status, if joining this mission speaks to you, we encourage you to apply.

More about Runway

  • Universal World Simulator

  • GWM-1

  • Gen-4.5

  • General World Models

  • Robotics SDK

  • Conversational Real-time Agents

  • Runway Studios

We're excited to be recognized as a best place to work:

Crain's | InHerSight | BuiltIn NYC | INC

Skills Required

  • 4+ years creating campaigns at an agency, studio, or brand, with campaigns shipped for real clients
  • Portfolio demonstrating strong creative taste, with AI-generated or AI-assisted work central to the portfolio
  • Fluency with image and video models and craft tools for editing, compositing, and design
  • Art direction skills including casting, styling, lighting, composition, typography, and pacing
  • Strong lead discipline in art direction, motion/editing, or copy, with comfort across the others
  • Experience chaining tools, automating repetitive tasks, or building reusable workflows
  • Ability to work across cinematic launch films and highly refined individual visual assets
  • Experience launching creative tools, AI products, or research
  • Prior work built with Runway

Runway Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Runway and has not been reviewed or approved by Runway.

  • Healthcare Strength — Healthcare is described as fully employer‑paid for U.S. employees and dependents, with complimentary mental health benefits and a One Medical membership. These provisions indicate broad, high‑value coverage that reduces out‑of‑pocket burden.
  • Parental & Family Support — Policies include fully paid parental leave for all parents, paired with a structured gradual return‑to‑work plan. This signals meaningful support during family transitions.
  • Leave & Time Off Breadth — Time‑off offerings include unlimited PTO with a recommended minimum and paid sabbaticals at 3, 5, and 7 years. This mix emphasizes both ongoing rest and longer‑term rejuvenation.

Runway Insights

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The Company
HQ: New York, NY
230 Employees
Year Founded: 2018

What We Do

We are building AI to simulate the world through merging art and science. We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won't solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world. World models offer the most clear path to general-purpose simulation.

Why Work With Us

Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you.

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