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Job Description
Job Summary
As Business Owner in SCB Easy Channel, you're responsible for shaping the SCB Easy—our flagship mobile banking platform’s overall business performance—driving revenue growth, enhancing customer experience, and optimizing cost-to-serve. This role combines strategic thinking with hands-on execution, requiring you to develop actionable business strategies and translate them into measurable outcomes. You will work closely with cross-functional teams—including Technology, Marketing, Operations, and Data Analytics— to continuously improve customer experience, enable business growth, and deliver cost efficiencies.Job Descriptions:
- Develop and execute business plans that drive revenue growth, improve customer engagement, and enhance cost efficiency for SCB Easy
- Translate strategic priorities into clear, actionable initiatives, including the migration of services from offline to digital channels
- Define key business metrics and collaborate with data teams to track channel performance and initiative outcomes
- Analyze customer behavior, platform usage, and operational data to support strategic decision-making and prioritize improvements
- Lead A/B testing and analytics initiatives to improve channel performance and customer satisfaction
- Serve as the main point of contact for cross-functional stakeholders including Technology, Legal, Compliance, and Marketing
- Prepare structured proposals, business cases, and impact assessments for internal reviews and decision-making forums
Qualifications:
- Bachelor’s or Master’s degree in Business, Finance, Technology, or related fields
- 5+ years of experience in digital platform business management or consulting, ideally in banking or fintech.
- Strong understanding of mobile app ecosystems, digital banking trends, and customer behavior
- Proven track record of delivering complex digital business initiatives with measurable outcomes
- Strong business acumen and experience in cross-functional collaboration
- Excellent analytical, leadership, and communication skills
Preferred Skills:
- Familiarity with Thai financial services regulations and consumer banking trends
- Experience with APIs, mobile app development, or digital wallets is a plus
- Strong stakeholder engagement skills and project management skills
We're committed to bringing passion and customer focus to the business.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.
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What We Do
Siam Commercial Bank was established by royal charter on January 30, 1907 as the first Thai bank. During its more than 110 years in business, the Bank has played a leading role in providing the financial services needed in Thailand, developing deep expertise. Today, SCB is a leading universal bank, offering deposits and lending and a wide range of other products and services, to meet the needs of all customers. Our retail services include home loans, personal credit, car hire purchase, credit cards, ATM cards, debit cards, currency exchange facilities and overseas remittances as well as investment and insurance products. For corporate and SME customers, the Bank offers cash management-related services, lending products, international trade financing, treasury products, debt and capital market products, corporate advisory, investment banking and other services. Our services are backed by our extensive banking network and continual pursuit of technological innovation. In addition, the Bank's SCB Group includes three major subsidiaries that provide specialized financial services: SCB Securities, SCB Asset Management and SCB Life Assurance. Under the vision to serve as "The Most Admired Bank,” SCB has established a strategic plan called SCB Transformation, designed to dramatically upgrade the Bank's infrastructure and enhance its long-term competitiveness. This transformative plan responds to rapid change in the financial services industry, which is being reshaped by digital technology, regulatory change and new consumer behavior. Following this strategic plan's "Going Upside Down" approach, the Bank will transform its business model and thinking throughout its human resources, work processes, products and technology, enabling breakthrough performance and creating sustainable value for our customers and society







