Business Development Representative

Position Summary

PCCA is seeking a Business Development Representative (BDR) in London, Ontario to generate qualified sales opportunities and accelerate growth with community compounding pharmacies across Canada. Approximately 70% of the role focuses on proactive outbound prospecting and new business development, 15% on sales team collaboration  to advance qualified opportunities, and 15% on supporting existing customer relationships to promote retention and growth. The role uses a consultative, value-based sales approach and includes occasional travel (less than 20%).

Essential Responsibilities

• Identify new pharmacy customer opportunities through approved channels to generate potential new opportunities. 

• Execute consistent outbound prospecting through phone, email, video and other approved channels to generate qualified opportunities.

• Research target accounts and identify key decision makers within community pharmacies.

• Conduct consultative discovery conversations to understand customer needs, workflows and business objectives.

• Position PCCA products, education and services using value-based messaging.

• Qualify leads using established sales criteria and communicate leads to Territory Managers for further development.

• Collaborate with Territory Managers on follow-up activities, strategic account plans and opportunity progression.

• Maintain accurate CRM records, pipeline stages, activity notes and forecasts.

• Support existing customer accounts through proactive outreach, product information, account follow-up and identification of growth opportunities.

• Promote educational events, new products and services to prospective and existing customers.

• Participate in trade shows, sales meetings, annual training and special projects as assigned.

• Occasional travel within Canada for customer meetings and company events (typically less than 20%).

• Assist with related special projects, as assigned.

Qualifications

• Bachelor’s Degree 

• 1-3 years of business development, inside sales, account management or consultative B2B sales experience.

• Experience prospecting new customers preferred.

• Excellent communication, presentation and relationship-building skills.

• Strong organization, resilience and time management.

• Proficiency with CRM software, Microsoft Office and virtual meeting tools.

• Healthcare, pharmaceutical, medical device or pharmacy experience is an asset.

• French language skills are an asset.

Certifications:

• Valid Driver’s License

• Formal Sales Training, an asset

Physical Requirements

• Occasional travel and attendance at customer meetings and trade shows

• Perform the essential physical duties of the role, including safely lifting, carrying, pushing, and moving materials and equipment weighing up to 40 lbs. 

• Load, unload, transport, assemble, position, and dismantle trade show booths, displays, signage, and related event equipment. 

• Stand, walk, bend, stoop, reach, and perform repetitive physical tasks for extended periods during event setup, operation, and teardown. 

• Transport materials and equipment between vehicles and business locations, which may require walking moderate distances within convention centres, hotels, pharmacies, meeting facilities, and other event venues.

Qualifications Skills Preferred Verbal Communication Advanced Sales Knowledge Some Knowledge Critical Thinking Novice Word, PowerPoint, Excel Intermediate Business Development Some Knowledge Education Preferred Bachelors or better. Experience Preferred Business development, inside sales, account management or consultative B2B sales experience.