An Introduction to Primer
Primer is the unified infrastructure for global payments. We give finance and payments teams the visibility and control to reduce complexity, improve performance, and capture more revenue - all from a single platform.
Backed by Sofina, Peak XV Partners, ICONIQ, Tencent, Accel, and Balderton, we're building the payments layer the world's best companies rely on.
Watch our showcase >
Read up on our $100m Series C
Learn more about our culture >
🔍 What will you be doing?You'll generate high quality sales opportunities for our BDM's, within a specific set of target accounts through proactive outbound business development activities
Expertly guiding leads through the initial stages of the sales process
Booking outbound meetings using a multi-channel approach such as cold calls, emails, social outreach and video prospecting
Conduct market research to identify potential new customers
• Creatively finding ways that engages with our ICP
Experience in a BDR/SDR role, with an excellent track record of meeting and exceeding quotas.
Someone who can prospect and qualify new opportunities with ease.
A consultative, strategic and analytical approach to the role
An interpersonal and fluid communication style, able to naturally engage, influence, and persuade.
Must have experience of selling into Chinese markets with particular experience with enterprise businesses.
Experience solution selling complex technical products (payments is highly desirable but not essential).
Drive and enthusiasm - we're a company that's growing fast, and we want you to grow with us.
An initial intro call with a Talent Partner
An interview with the Hiring Manager
Challenge Stage - Contextualised to the role
A final, values-alignment interview
We're building a culture where people can do their best work and be proud of the impact they have. You'll be working with people who are mission-driven, smart, and reflective, and who are genuinely invested in building exceptional products and delivering success for our merchants.
We work remotely, and have done since day one. We believe that building a successful, profitable company goes beyond proximity. We invest in our relationships through great remote working practices and thoughtfully designed face-to-face time, including workations, our annual company retreat, and co-working space access worldwide.
The work is challenging. Scaleups are a challenge, and building category-defining products is a challenge. But there's a meaningful difference between a challenge and a struggle. At Primer, the right challenge comes with the right support: strong onboarding, a collaborative environment, and a team that is genuinely invested in your success. It's never something you face alone.
🌍 We are fully remote and globally distributed; and have been since day one
💰 Competitive share options
🌴 Uncapped holiday, with 25 days minimum to be taken
🗣️ Co-working space access
📅 Workations & Company Retreat
💻 The best equipment for your role
🏠 £500 towards your home office setup
🔎 Generous learning budget
🏥 Private Medical Insurance
📈 A broad set of additional perks and benefits (depending on location)
At Primer, we're dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role but your experience doesn't align perfectly with every qualification listed, we encourage you to apply. You may be the right candidate for this or other roles.
Primer is committed to the equal treatment of all current and prospective employees and adopts a zero-tolerance approach to discrimination, regardless of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, marriage and civil partnership, or any other background or belief.
Skills Required
- Experience in a BDR/SDR role
- Ability to prospect and qualify new opportunities
- Experience selling into Chinese markets
- Experience selling complex technical products
- Consultative and strategic approach to sales
- Fluid communication style
What We Do
Primer is the unified infrastructure for global payments and commerce. With unrivaled freedom and visibility across the payments and commerce ecosystem, Primer equips merchants with the tools to effortlessly optimize performance, build at pace, and capture untapped revenue to achieve unstoppable growth








