Business Development Manager

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Tokyo
Hybrid
Information Technology • Internet of Things
The Role
Why Coda

Coda is a global growth engine for commerce. We bring together powerful capabilities that connect people, digital products, and payments through our suite of trusted digital monetization and distribution solutions.

We recently acquired Recharge, Europe’s leading prepaid payments and digital gift card business, bringing both companies together into one organisation with broader reach, deeper capabilities across B2B and B2C commerce and a stronger global footprint.

Today, we stand as a team of more than 600 people, representing 57 nationalities across 23 locations. We are headquartered in Singapore with offices in Amsterdam, Dubai, Shanghai and other hubs across Southeast Asia. 

Our B2B business works with publishers and brands to support growth across markets. We run Codapay for local payment acceptance and Custom Commerce for direct-to-consumer webstores. We manage catalogue, prepaid and distribution services that extend reach globally, and we operate Giftcloud’s rewards and incentives capabilities. We take on the operational complexity around payments, tax and compliance so partners can scale with clarity and focus.

On the consumer side, we operate a portfolio of trusted storefronts including Codashop, Recharge.com , Startselect.com , mobiletopup.co.uk and other local sites that give customers secure and easy access to digital credit, game vouchers, gift cards and prepaid products.

Our people are at the heart of what we do. Coda’s culture is centered on respect, clarity, ownership, and collaboration. We work hard and play hard together.

If you’re looking for growth and impact in a fast-paced global team, Coda is the place for you.


About the Role
We are looking for a dynamic and results-driven business development manager to expand our client base with digital-content publishers across Japan. This role is crucial in driving revenue growth, market expansion, and strategic collaborations within the region.

Responsibilities:

  • Identify, develop, and manage strategic partnerships with digital-content publishers and payment providers within the assigned region.
  • Execute regional sales and partnership strategies in alignment with global GTM objectives to drive business growth.
  • Establish and maintain strong relationships with key stakeholders, industry leaders, and potential partners.
  • Own the full sales lifecycle—from prospecting to deal closure—ensuring a strong pipeline and sustainable revenue growth.
  • Collaborate with internal teams, including account directors, account managers, marketing, finance, product, engineering, and legal, to optimize partnership opportunities.
  • Develop and deliver persuasive sales pitches, proposals, and presentations tailored to key decision-makers.
  • Monitor and analyze market trends, competitive activities, and customer needs to refine strategies and maintain a competitive edge.
  • Work cross-functionally to enhance market penetration, optimize deal structures, and ensure long-term value creation.
  • Foster a results-driven culture by tracking performance metrics, monitoring OKRs, and providing data-driven insights to senior leadership.
  • Support regional GTM initiatives, including lead generation efforts, marketing campaigns, and cross-selling opportunities.

Requirements:

  • 6+ years of experience in business development, sales, or partnerships, preferably within the payments, digital content, or gaming industries.
  • Strong track record of managing high-impact partnerships and delivering revenue growth.
  • Experience working in a fast-paced, high-growth SaaS or fintech environment.
  • Deep understanding of the payments landscape and digital monetization strategies in the assigned region.
  • Strong negotiation skills with a demonstrated ability to close complex deals.
  • Excellent interpersonal, organizational, and problem-solving skills.
  • Self-motivated, entrepreneurial mindset with the ability to work independently and collaboratively in a global organization.
  • Exceptional communication skills, with fluency in English and Japanese

We are proud to be an equal opportunity employer, embracing the unique qualities of every individual, regardless of gender, race, age, religion, disability, or other local protected classes. Our goal is to foster an inclusive environment where everyone feels welcome and valued.

Due to the large number of exceptional applications we receive, we can only reach out to shortlisted candidates. If you don't hear from us, rest assured there may be another opportunity at Coda that aligns better with your unique abilities. Remember to check our Careers Page for more exciting job openings!

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The Company
476 Employees
Year Founded: 2011

What We Do

Coda leads in commerce solutions and out-of-app monetization. Since 2011, we’ve accelerated growth for our partners by expanding their global reach and deepening customer engagement. Trusted by over 300 publishers—including Activision, Electronic Arts, Moonton, and Riot Games—we maximize revenue with solutions like Custom Commerce, Codapay, Codashop, and Distribution. By connecting our partners to more than 90% of the world's preferred payment methods, we unlock access to over 200M paying customers worldwide.

Headquartered in Singapore with a team of 400+, Coda has earned recognition as a 2023 APAC High Growth Company by the Financial Times, one of Granite Asia’s NextGenTech 30 (2024), a payments leader in Fortune’s Fintech Innovation Asia list (2024), and featured in The Straits Times Fastest Growing Fintechs (2024)

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