The Business Development Manager will drive High revenue growth, market share, and brand visibility within the assigned territory. This role owns the end-to-end B2B commercial cycle—combining primary sales and strict collection management with localized marketing activations to generate secondary demand for channel partners.
Key Responsibilities
1. Sales & Commercial Management (Primary Function)
- Achieve monthly, quarterly, and annual sales targets through structured B2B distribution networks.
- Ensure 100% timely collection of outstanding payments to maintain a healthy credit cycle.
- Manage high-value accounts, clinical chains, and individual retail audiologists.
- Monitor territory commercial health, analyzing sales data to identify growth white spaces.
2. Channel Partner Management & Expansion
- Build, nurture, and maintain strong, long-term relationships with existing B2B channel partners.
- Onboard new channel partners, audiometry clinics, and ENT hospital setups to expand market footprint.
- Implement structured partner engagement programs to ensure high brand-share-of-wallet.
3. Marketing & Secondary Demand Generation
- Design and execute ground-level B2B2C marketing activations to drive footfall for channel partners.
- Plan and organize localized community touchpoints, including residential society screening camps.
- Network with premium social clubs (e.g., Rotary Club, Lions Club) to set up corporate/social awareness programs.
- Track the ROI of field marketing investments and measure camp-to-clinic lead conversion rates.
4. Territory & Competitive Intelligence
- Map the complete geographic territory to track competitor pricing, schemes, and product positioning.
- Supply regular market intelligence reports to national marketing and product development teams.
- Utilize CRM systems to track pipelines, manage client interactions, and forecast sales accurately.
- Identify and develop new business opportunity across assigned territories
Core Competencies
- Business Acumen: Deep understanding of distributor margins, ROI calculations, and credit management.
- Relationship Building: Proven ability to connect with medical professionals, business owners, and corporate partners.
- Execution Excellence: Strong project management skills to plan and execute multiple field camps simultaneously.
- Communication: Exceptional verbal and written communication skills in English and the regional vernacular.
- Good Analytical and calculation skills
#LI-RESOUND
Skills Required
- Strong business acumen, including distributor margins, ROI calculations, and credit management
- Proven relationship-building ability with medical professionals, business owners, and corporate partners
- Strong project management skills for executing multiple field camps
- Exceptional verbal and written communication skills in English and the regional vernacular
- Good analytical and calculation skills
What We Do
ReSound, part of the GN Group, is a global leader in intelligent audio solutions and a pioneer in the hearing aid industry. They specialize in developing innovative digital hearing aids and wireless accessories designed to help people with hearing loss rediscover hearing and live active, fulfilling lives. By combining audiology expertise with deep research and development, they provide personalized sound experiences in over 80 countries.
