YouGov Shopper is a leading company in data and deep analysis of shopper behaviours, invests in development of segment activation and media related products.
The Business Development Manager, Media supports the Shopper business and product development in the Netherlands and Belgium through direct engagement with clients via new business development and existing account management. Reporting to our Client Commercial Lead NL, also based in Breda, the Business Development Manager, Media drives commercial consulting with a variety of local clients including advertisers, data integration platforms, media & digital agencies. The Business Development Manager, Media is a motivated and entrepreneurial professional, with experience in digital media ecosystems consulting and ability to identify and generate revenue streams from client requirements.
You Will:
- Direct contact and active sales to current and potential clients including advertisers, data integration platforms, media & digital agencies.
- Communication and promotion of available products, analysis, and services
- Coordination of total process of service delivery
- Concept and proposal, overall project management, client presentation, consulting and after sales service
- Involvement and cooperation with product development and client service teams and experts
- Cooperation with other colleagues in commercial and media hub teams on local and other markets
You Have:
Essential
- Deep understanding of digital media ecosystem (incl. programmatic buying and social media)
- Experienced and successful sales / consulting person within the media business (3-5 years), e.g. media consulting, online publishers, media / digital agencies
- Experienced in cooperating with media / digital agencies
- Understanding of FMCG industry
- Good understanding of the consumer and shopper
- Familiar with market research
- Solid analytic/statistical understanding
- Fluent English language skills (written & spoken)
- Good Dutch language skills (min. B2+)
Preferred
- Familiarity with consumer panels.
- Contact and network within NL or BEL FMCG clients
Vacancy based in Breda with hybrid working arrangement (x1/2 days p/w in office)
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What We Do
YouGov is an international online research data and analytics technology group. Our mission is to offer unparalleled insight into what the world thinks. With operations in the UK, the Americas, Europe, the Middle East, India and Asia Pacific, we have one of the world's largest research networks. At the core of our platform is an ever-growing source of connected consumer intelligence that has developed daily over our 20 years of operation. We call it living data. All of our products and services draw upon this detailed understanding of our 26+ million registered panel members in over 55 markets to deliver accurate, actionable consumer insights. Our innovative solutions help the world’s most recognised brands, media owners and agencies to explore, plan, activate and track better marketing activities: Explore Actionable answers from your audience - from syndicated data and in-depth custom research to quick surveys and polls. Plan Unlock the most complete view of your audience, with over a million profiling points. Activate Supercharge campaigns with precision targeting and unmissable advertising. Track Continuously monitor what the world thinks about brands, campaigns and your competition, with daily updates. As innovators and pioneers of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and we are the most quoted market research source in the world (Meltwater 2022).
