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Purpose of Position
The Business Development Executive / Senior Business Development Executive plays a key role in driving revenue growth by handling public training sales and promoting BSI products and services to both new and existing customers within a defined product suite. This position is responsible for identifying and managing sales opportunities, developing a deep understanding of client business needs and strategic drivers, and effectively positioning BSI solutions to help organizations improve performance and achieve compliance. The role also involves managing the entire sales process to a successful conclusion, ensuring strong client relationships and delivering exceptional value through BSI’s offerings.
Key Responsibilities & Accountabilities
Sales Process
Contribute to business growth by supporting initiatives within BSI’s focus sectors.
Build and maintain strong networks and relationships with key accounts to unlock larger business opportunities and convert them into significant wins.
Proactively engage with existing customers to identify opportunities for cross-selling and upselling additional BSI products and services.
Identify and pursue new prospects to expand BSI’s customer base through targeted outreach and calls, generating revenue in line with new business targets.
Execute the BSI sales process by thoroughly investigating and understanding customer needs to recommend and sell relevant solutions.
Work closely with Training Operations team to ensure resource requirements and provide accurate timelines for delivery, ensuring customer orders are fulfilled and issues are resolved promptly.
Regularly review sales activities and performance against quality KPIs, using sales ratios to plan future actions and achieve financial and activity targets.
Sales Tools
Manage accounts and opportunities effectively to build a strong sales pipeline and deliver accurate, timely sales forecasts.
Utilize the price book and available tools to create compelling proposals for core products and services.
Leverage relevant sales and product collateral to demonstrate how BSI solutions address identified customer needs.
Apply standard, commoditized terms and conditions accurately and consistently.
Maintain precise and up-to-date records of all sales activities and order details in the CRM system (Salesforce).
Product Knowledge
Stay current with developments in the standards industry and confidently explain the standards development process to customers.
Effectively align product features and benefits with customer needs to secure new business opportunities.
Demonstrate a strong understanding of competitors’ offerings to articulate the full business advantages of BSI products and services.
Sales Skills
Demonstrate comprehensive knowledge of BSI products and services, including their application to specific customer segments. Utilize reporting functions within sales tools to support account management and new business development.
Exhibit strong communication skills, particularly via telephone, and the ability to create persuasive proposals and deliver impactful presentations to customers.
Accurately define customer requirements, including buying processes, budgets, competitive positioning, and circumstances that influence potential sales. Identify additional and future opportunities for growth.
Apply effective questioning techniques to gain deeper insights into customer needs, uncover up-selling opportunities, and provide tailored solutions.
Summarize customer needs accurately, recommend appropriate BSI products or services, and secure agreement on pricing and delivery terms.
Handle objections confidently by leveraging knowledge and experience to provide clear answers, gain customer commitment, and prioritize high-impact issues while discontinuing low-value pursuits. Ensure customers understand the business and personal value of BSI solutions.
Sales Management
Develop short-term plans (1-3 months) to achieve immediate performance objectives.
Monitor delivery against targets within the assigned area of responsibility and propose changes or solutions to drive improvements and increase results.
Candidate specifications
Solid experience in sales functions, preferably encompassing both telesales and field sales.
Excellent influencing and cross-functional collaboration skills.
Strong verbal and written communication abilities, with keen attention to detail.
Highly self-motivated, adaptable, and skilled in time management and planning.
Ability to work effectively under pressure and meet deadlines.
Willingness to travel extensively for business purposes.
Enthusiastic and committed team player with a professional demeanor.
Well-presented and confident in public speaking engagements.
Business development skills considered a strong advantage.
About Us
BSI is a business improvement and standards company and for over a century BSI has been recognized for having a positive impact on organizations and society, building trust and enhancing lives.
Today BSI partners with more than 77,500 clients in 195 countries and engages with a 15,000 strong global community of experts, industry and consumer groups, organizations and governments.
Utilizing its extensive expertise in key industry sectors - including automotive, aerospace, built environment, food and retail, and healthcare - BSI delivers on its purpose by helping its clients fulfil theirs.
Living by our core values of Client-Centricity, Agility, and Collaboration, BSI provides organizations with the confidence to grow by partnering with them to tackle society’s critical issues – from climate change to building trust in digital transformation and everything in between - to accelerate progress towards a better society and a sustainable world.
BSI is an Equal Opportunity Employer dedicated to fostering a diverse and inclusive workplace.
Skills Required
- Proven experience in sales functions including telesales and field sales
- Experience using CRM systems (Salesforce) and maintaining accurate sales records
- Strong influencing, cross-functional collaboration, and stakeholder management skills
- Excellent verbal and written communication and presentation skills
- Confident public speaking and professional client-facing demeanor
- Ability to manage full sales cycle, pipeline management, and deliver accurate forecasts
- Ability to define customer requirements, handle objections, and close deals
- Highly self-motivated, adaptable, strong time management and planning skills
- Ability to work under pressure and meet deadlines
- Willingness to travel extensively for business purposes
- Business development skills (advantage)
- Knowledge of the standards industry and standards development process
BSI Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about BSI and has not been reviewed or approved by BSI.
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Flexible Benefits — Flexible benefits are positioned as part of the MyReward approach, allowing tailoring based on local eligibility and individual needs. Core elements like life assurance, income protection, and EAP access are framed as consistent pillars even as specifics vary by country.
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Leave & Time Off Breadth — Leave offerings are described as generous in certain markets, including annual leave starting around 27 days where that is standard and, in some U.S. postings, about four weeks of PTO plus a set holiday calendar. Additional time-off practices like occasional year-end office closure are also described as part of the overall package in some teams.
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Wellbeing & Lifestyle Benefits — Well-being support is presented as visible at the corporate level, including EAP access and expanded programs such as menopause support and mental-health first aid. Flexible work under “Smart Working” is repeatedly positioned as a work–life balance and inclusion lever that complements the total rewards package.
BSI Insights
What We Do
BSI is your business improvement partner. We have shaped best practice for over 100 years, partnering with organizations to accelerate progress and create impact for a fairer society and sustainable world









