The Role
Leads new business development for a marketing agency, including prospecting, CRM pipeline management, pitching, tendering, negotiation, contract closing, forecasting, and client handover. The role develops new customer segments through market and competitor analysis, collaborates with Planning and Creative teams on integrated communication solutions, and reports business development priorities and results to the CEO.
Summary Generated by Built In
ACG_3786_JOB
Our client, who is a fast growing marketing agency in Vietnam, is looking for a qualified talent to join their firm.
- Build and manage a structured prospect pipeline through CRM, ensuring business development activities are conducted systematically, consistently, and sustainably.
- Proactively identify, approach, and develop new clients, from prospect qualification and initial engagement through to opportunity assessment and partnership development.
- Own and manage the full new-business process, including client approach, pitching and tendering, negotiation, and contract signing.
- Lead pitching and tender activities, working closely with Planning, Creative, and other specialist teams to develop communication solutions that effectively address client needs.
- Personally participate in client presentations, commercial negotiations, and deal closing, taking direct accountability for new business results.
- Manage the sales pipeline, revenue forecasts, win rates, and revenue generated from new clients, while providing regular updates and recommendations on business development priorities to the CEO.
- Conduct market, competitor, and industry trend analysis to identify new customer segments and potential growth opportunities.
- Coordinate the handover of newly acquired clients to the Account team following contract signing, ensuring a smooth transition and effective service implementation.
Requirements
- Approximately 7–10 years of experience in Business Development, New Business, or Sales within agencies, consulting firms, or similar B2B service businesses, including at least 3 years in a managerial role.
- Proven track record in acquiring new clients and winning pitches or tenders, supported by measurable achievements such as contract value, revenue contribution, or win rate.
- Demonstrated ability to independently build and manage a strong prospect pipeline rather than relying solely on an existing personal network.
- Strong hunter mindset with the ability to proactively create opportunities and convert potential leads into business discussions and commercial opportunities.
- Excellent pitching, presentation, negotiation, and deal-closing capabilities.
- Strong communication and presentation skills in Vietnamese, together with good conversational English.
Preferred Qualifications
- Experience selling professional services to clients in banking, insurance, fintech, financial services, or other industries with complex procurement and approval processes is highly preferred.
- Experience working with tendering processes for large corporations or state-owned enterprises is an advantage.
- An established network of decision-makers across Marketing, Communications, or Brand functions is preferred.
- Experience working closely with Planning and Creative teams to develop and pitch integrated marketing communication solutions is considered a strong advantage.
Benefits
- Competitive compensation package with performance-based business incentives.
- Full statutory Social Insurance and Health Insurance coverage, together with a 13th-month salary in accordance with company policies.
- Opportunity to directly lead major pitches, tenders, and high-value commercial opportunities.
- High level of ownership and autonomy in building and developing the Business Development function.
- Clear opportunities for advancement into senior management positions.
Contact: Quynh Anh Nguyen
Due to the immense number of applications, only shortlisted candidates will be contacted.
Due to the immense number of applications, only shortlisted candidates will be contacted.
Skills Required
- Approximately 7-10 years of experience in business development, new business, or sales within agencies, consulting firms, or similar B2B service businesses
- At least 3 years of experience in a managerial role
- Proven track record acquiring new clients and winning pitches or tenders, supported by measurable achievements
- Ability to independently build and manage a strong prospect pipeline
- Strong hunter mindset and ability to create and convert opportunities
- Excellent pitching, presentation, negotiation, and deal-closing capabilities
- Strong Vietnamese communication and presentation skills
- Good conversational English
- Experience selling professional services to banking, insurance, fintech, financial services, or other complex-procurement industries
- Experience with tendering processes for large corporations or state-owned enterprises
- Established network of decision-makers across Marketing, Communications, or Brand functions
- Experience collaborating with Planning and Creative teams to develop integrated marketing communication solutions
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The Company
What We Do
Aloha Consulting Group (ACG) is a consulting firm specializing in digital transformation, technology, marketing, investment, and financial services. Its mission is to make finding rewarding jobs easier and to be a leading firm in Southeast Asia by leveraging human elements and technology.
