Business Development Associate

Posted 25 Days Ago
Be an Early Applicant
Buffalo, NY, USA
In-Office
Entry level
Healthtech • Professional Services
The Role
The Business Development Associate is responsible for outreach to healthcare facilities to promote wound care services, building relationships, generating leads, and meeting sales targets.
Summary Generated by Built In

About Us:


At Pinnacle Wound Management, we are committed to transforming wound care by delivering expert, compassionate services to long-term care facilities. Our mission is to improve outcomes and quality of life for patients by providing expert wound care services. We’re growing fast—and looking for a Business Development Associate to help us expand our impact.


Position Summary:
As a Business Development Associate, you will play a critical role in driving the growth of our wound care services. This position is ideal for a self-starter who thrives in a fast-paced, high-volume outreach environment and excels at building strong professional relationships. You will connect with key decision-makers at nursing homes, long-term care, and skilled nursing facilities to introduce and promote Pinnacle’s wound care solutions.

Key Responsibilities:

  • Conduct high-volume outreach (minimum 90 cold calls per day), email campaigns, and networking to generate qualified leads.

  • Develop and maintain relationships with facility directors, administrators, and key decision-makers in the long-term care industry.

  • Identify and qualify new business opportunities to maintain a strong sales pipeline.

  • Present and promote Pinnacle’s wound care services through calls, virtual demos, and in-person meetings.

  • Collaborate with sales and operations teams to ensure seamless client onboarding and satisfaction.

  • Perform ongoing market research to identify trends, competitors, and emerging opportunities.

  • Consistently meet or exceed quarterly and annual business development targets.

  • Maintain accurate records of outreach, interactions, and pipeline progress in CRM software.

  • Share insights and strategic recommendations to improve lead generation and outreach effectiveness.

Qualifications:

  • Proven experience in business development, sales, or lead generation (healthcare experience a plus).

  • Strong phone presence with the ability to confidently communicate value and build rapport.

  • Excellent communication, negotiation, and relationship-building skills.

  • Ability to multitask, prioritize, and manage time efficiently.

  • Proficient with CRM software and lead tracking tools.

  • Self-motivated, driven, and passionate about helping others through business growth.

  • AA/AS degree or equivalent experience in business development or sales.

Benefits:

  • Competitive base salary plus performance-based commission

  • 401(k) with employer match

  • Comprehensive medical, dental, and vision insurance

  • Paid time off and professional development opportunities

  • Performance-based bonuses (quarterly and annual)


Ready to Help Us Grow?
Join Pinnacle Wound Management and be a part of a team that's making a difference. Apply today to build a rewarding career where your outreach directly improves patient care.


Skills Required

  • Proven experience in business development, sales, or lead generation
  • Strong phone presence
  • Excellent communication, negotiation, and relationship-building skills
  • Ability to multitask, prioritize, and manage time efficiently
  • Proficient with CRM software and lead tracking tools
  • AA/AS degree or equivalent experience in business development or sales
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The Company
0 Employees

What We Do

Pinnacle Wound Management is a U.S.-based specialty wound care company that provides comprehensive management solutions, including bedside and telemedicine wound consultations, to long-term care settings.

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