The Role
Support sales and marketing teams by extracting, filtering, and analyzing large datasets; build BI reports and visualizations; measure KPIs and campaign ROI; run market and competitive analyses; identify improvement opportunities and recommend data-driven actions to improve efficiency, quality, and customer experience.
Summary Generated by Built In
About PayJoy
PayJoy, a Public Benefit Corporation, is a mission-first credit provider dedicated to helping under-served customers in emerging markets to achieve financial stability and success. Our patented technology for secured credit provides an on-ramp for new customers to enter the credit system. Through PayJoy’s point-of-sale financing and card offerings, customers gain access to a modern quality of life. PayJoy’s credit also allows our customers to seize opportunities as micro-entrepreneurs, and acts as insurance for tough times. Through our cutting-edge machine learning, data science, and anti-fraud AI, we have served over 18 million customers as of 2025 while achieving solid profitability for sustainable growth.
This role
The Business Analyst is responsible for assisting an area by extracting and analyzing data, developing reports on performance measurement objectives and KPIs, using Business Intelligence and SQL tools, identifying opportunities for improvement, and generating insights that optimize efficiency, quality, and customer experience.
Responsibilities
- Analyze sales performance data to present data-driven reports and recommendations that guide the decision-making and actions of the sales team, using graphics, visualizations, and other effective means to communicate findings clearly and concisely.
- Conduct in-depth market research and competitive analysis to identify trends, opportunities, and threats.
- Filter and analyze data in a consistent and scalable way, working with a large volume of data to build a solid foundation for decision making with calculated risks - while actively challenging the data and managing decisions despite incomplete or imperfect information.
- Collect information to find improvement opportunities, including monitoring the impact of training.
- Make recommendations on how to improve results based on data analysis and a deep understanding of how our product and processes work.
- Measure the performance of internal sales areas (KPI's, KBI's, KKI's and KSI's).
- Take into account marketing campaign performance—including traffic, leads, CAC, and engagement—to generate actionable insights, drive their cross-departmental implementation, and monitor the execution and ROI of recommended strategies.
- Analyze the effectiveness of sales enablement programs, sales promotions and incentives.
- Manage multiple requests and prioritize report generation.
- Evaluate new operational and commercial initiatives, translating complex data into actionable insights that guide business decisions.
Qualifications
- Associate's degree in Industrial Engineering, Business Administration, Finance, or Data analytics.
- 2+ years in Data analysis for Sales or Marketing areas. Finance and Startup experience is a plus.
- High capacity for organization, communication, and relationships
- Analytical thinking and Problem-solving skills to analyze data, identify inefficiencies, and propose data-driven solutions for improvement, and to work with large and complex datasets.
- Ability to adapt quickly to changes in the work environment and priorities; and to adapt to learn new processes, concepts, and skills.
- Intermediate knowledge of SQL, Data visualization software (Power BI, Looker, Tableau) excel and google sheets skills.
Benefits
- 100% Company-funded Health and Dental Insurance for employees and immediate family members
- Life insurance
- Vacations 30 days
- Phone finance, Headphone, home office equipment and wellness perks.
- $2,000 USD annual Co-working Travel perk
- $2,000 USD annual Professional Development perk
- Catered lunches
PayJoy is proud to be an Equal Employment Opportunity employer and we welcome and encourage people of all backgrounds. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
PayJoy Principles
Finance for the next billion * Ownership * Break Through Walls * Live Communication * Transparency & Directness * Focus on Scale * Work-Life Balance * Embrace Diversity * Speed * Active Listening
Skills Required
- Associate's degree in Industrial Engineering, Business Administration, Finance, or Data Analytics
- 2+ years in data analysis for Sales or Marketing areas
- Intermediate knowledge of SQL
- Intermediate knowledge of data visualization software (Power BI, Looker, Tableau), Excel and Google Sheets
- High capacity for organization, communication, and relationship-building
- Analytical thinking and problem-solving skills; ability to work with large and complex datasets
- Ability to adapt quickly to changes in work environment and priorities
- Finance and startup experience
PayJoy Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PayJoy and has not been reviewed or approved by PayJoy.
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Fair & Transparent Compensation — Pay is considered market‑aligned for senior U.S. technical roles, and public salary bands help candidates benchmark and align expectations. Feedback suggests this transparency supports confidence that offers are competitive for role and location.
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Healthcare Strength — Company‑paid basic medical, dental, vision, life, and disability coverage is emphasized as a standout element versus many startups. Feedback suggests this reduces out‑of‑pocket burden and strengthens the core benefits foundation.
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Parental & Family Support — Paid parental leave and flexible hours are highlighted alongside dedicated time off. Feedback suggests these family‑oriented policies enhance the perceived completeness of the package.
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The Company
What We Do
PayJoy's mission is to deliver access to credit to the next billion people in emerging markets worldwide. Our unique mobile security technology gives customers the ability to afford their first smartphone on credit, using the phone itself as collateral, and then provides further access to credit to help weather life's unexpected financial surprises and climb the ladder of economic well-being. Founded in 2015, today PayJoy has reached millions of customers in a dozen countries around the globe, including Mexico, Brazil, Colombia, India, Kenya, and South Africa, and is on a strong growth path with support from major industry partners to bring credit to the next billion emerging consumers.
